• Lead the product organization’s participation in cloud financial operations, including analysis and reconciliation of usage, discounts, credits, support charges, and billing exceptions across provider data, internal billing systems, and customer-facing outputs • Partner with Finance, Procurement, Billing, Connectivity, and strategic vendors to improve forecasting, purchasing, invoicing, escalation handling, credit reconciliation, reporting, and overall billing accuracy while reducing manual exceptions and process friction • Serve as a subject matter expert on cloud commercial constructs, payer-account implications, vendor licensing mechanics, committed-consumption frameworks, and the ways these elements affect product, interoperability, reporting, and monetization • Define and evolve 11:11’s managed public cloud services, including service scope, support boundaries, commercial alignment, packaging, and fit within the broader product and services portfolio • Work supportively with colleagues, operating in a manner that is consistent with 11:11’s Code of Business Ethics and Company Values Responsibly receive, transmit, and handle company data and information per Company data handling agreements, work procedures and policies • Review and follow company policies and guidelines, data privacy practices, including annual compliance training certification and policy acknowledgements

• Own the strategy, execution, and quality bar for HighLevel’s VoiceAI product. • Deeply understand agencies, local businesses, call-heavy industries, and the operational jobs VoiceAI must perform. • Define and drive the product vision, roadmap, and success metrics for HighLevel VoiceAI. • Partner closely with engineering on telephony architecture, speech behavior, and infrastructure scalability. • Work with design to simplify VoiceAI setup and agent testing. • Improve the quality of AI agent behavior through better prompts and customer feedback loops. • Ensure VoiceAI can update contact records, trigger workflows, and collect structured fields. • Build integrations between VoiceAI and other business tools. • Drive monetization and adoption of VoiceAI and AI Employee plans.

• Define and Drive the Product Roadmap • Lead product planning and roadmap definition for centralised assurance products and support content and methodology projects. • Translate high-level product vision into actionable requirements, ensuring alignment with business goals and customer needs. • Partner closely with engineering and design leads to co-own backlog prioritization, trade-offs, and delivery sequencing. • Define success metrics and ensure initiatives deliver measurable improvements in product performance and user experience. • Own delivery of central methodology projects, partnering with subject-matter experts to translate methodology requirements into product capabilities. • Collaborate with cross-functional teams to identify gaps and design solutions that enable reuse and consistency across products. • Support global initiatives across Caseware's product suite and regions, including the rollout and adoption of AI tooling across teams. • Lead execution of multi-sprint, cross-team initiatives with clear milestones, risk management, and progress tracking. • Maintain clear documentation and enablement resources, and monitor performance metrics to drive continuous improvement.

• Run continuous discovery with advisors, RIAs, and internal teams to validate problems before building • Own a single intake for feature and enhancement requests from CS, Sales, SE, and Product Marketing • Capture and prioritize feature gaps that block deals, using Sales as a discovery channel • Define the 'why' and success metric for each initiative and pressure-test against the ICP • Maintain a living quarterly roadmap tied to company goals (e.g., pilot-to-recurring conversion) • Make explicit prioritization calls, balancing new features, customer commitments, and technical health • Write clear PRDs with acceptance criteria and edge cases • Run internal requirements meetings with product owners, designers, and engineers • Keep at least two sprints of groomed, ready-to-build work ahead of the team at all times • Track delivery against commitments and surface risks early • Create release notes and coordinate newsletters with the Product Marketing team • Give Sales, CS, and customers timely answers on product questions and timelines.