• Work with senior leadership to determine KPIs • Establish yourself as a dynamic event marketer • Own and execute the yearly conference calendar • Produce detailed proposals for events • Oversee all event operations and initiatives • Manage all pre-event and post-event training • Develop strong relationships with association contacts

• Minimize Partner Churn: Partner with Customer Success and Product to identify early indicators of partner risk (e.g., low adoption, stalled onboarding, declining usage) and design proactive lifecycle programs that reinforce value, accelerate time-to-value, and reduce churn. • Drive Product Adoption & Retention: Create targeted programs to increase the adoption of core Peek Pro features and new innovations like Peek Copilot. Develop strategies to proactively identify at-risk partners and implement retention-focused initiatives. • Partner Journey Mapping: Develop a deep understanding of the Peek Pro partner lifecycle, from onboarding and initial setup to feature adoption, expansion, and advocacy. Identify key milestones, potential friction points, and opportunities for engagement. • Lifecycle Campaign Development: Design, build, and optimize multi-channel marketing campaigns (email, in-app messaging, webinars, etc.) tailored to different partner segments and lifecycle stages. • Personalization at Scale: Leverage partner data and behavioral insights to create personalized, relevant, and timely communications that help partners get the most value out of Peek Pro. • Cross-Functional Collaboration: Work closely with Customer Success, Product Marketing, Sales, and Support teams to ensure a cohesive and seamless partner experience. Establish feedback loops to bring partner insights back into the organization. • Performance Analysis & Reporting: Define key performance indicators (KPIs) for partner retention, adoption, and engagement. Regularly analyze campaign performance, report on results, and use data to drive continuous improvement.

• Write content; ensure voice, quality of content, and communications are consistent with the organization’s message and voice • Plan and execute large-scale fundraisers/galas and provide support for additional events • Execute website requests, build pages, and manage edits • Ensure that brand guidelines are adhered to in all marketing materials • Utilize graphic design capabilities to maintain and create supporting documents with programs such as InDesign, Photoshop, and Illustrator • Create and track email campaigns; monitor performance metrics and support ongoing optimization • Juggle projects with competing deadlines from multiple departments • Coordinate the printing/production of collateral materials • Assist the Director of Marketing and support the marketing team with ongoing initiatives • Execute day-to-day marketing tasks and coordinate marketing projects and tasks as requested • Work collaboratively with all the departments to coordinate and execute tasks aligned with AGCI’s strategic plan

• Develop and execute global field marketing strategy • Lead the planning and execution of field events • Collaborate closely with key stakeholders • Establish KPIs and track metrics • Gather insights from field activities