Title: Senior Digital Experience Specialist Philadelphia, Pennsylvania Denver, Colorado Job Family Digital / Online Marketing About Us At Transamerica, hard work, innovative thinking, and personal accountability are qualities we honor and reward. We understand the potential of leveraging the talents of a diverse workforce. We embrace an environment where employees enjoy a balance between their careers, families, communities, and personal interests. Ultimately, we appreciate the uniqueness of a company where talented professionals work collaboratively in a positive environment one focused on helping people look forward and plan for the best life possible while providing tools and solutions that make it easier to get there. Who We Are We believe everyone deserves to live their best life. More than a century ago, we were among the first financial services companies in America to serve everyday people from all walks of life. Today, were part of an international holding company, with millions of customers and thousands of employees worldwide. Our insurance, retirement, and investment solutions help people make the most of whats important to them. Were empowered by a vast agent network covering North America, with diversity to match. Together with our nonprofit research institute and foundation, we tune in, step up, and are a force for good for our customers and the communities where we live, work, and play. United in our purpose, we help people create the financial freedom to live life on their terms. What We Do Transamerica is organized into three distinct businesses. These include 1) World Financial Group, including Transamerica Financial Advisors, 2) Protection Solutions and Savings & Investments, comprised of life insurance, annuities, employee benefits, retirement plans, and Transamerica Investment Solutions, and 3) Financial Assets, which includes legacy blocks of long term care, universal life, and variable and fixed annuities. These are supported by Transamerica Corporate, which includes Finance, People and Places, General Counsel, Risk, Internal Audit, Strategy and Development, and Corporate Affairs, which covers Communications, Brand, and Government and Policy Affairs. Transamerica employs nearly 7,000 people. Its part of Aegon, an integrated, diversified, international financial services group serving approximately 23.9 million customers worldwide.* For more information, visit transamerica.com. Job Description Summary Create and maintain meaningful and relevant experiences across digital properties with a focus on one or more areas including UX design, UX research, UX production, and website management. Job Description Responsibilities - Enhance user experiences to achieve evolving business goals with innovative digital solutions. - Use thorough knowledge of assigned focus area to facilitate the use of digital properties across an extensive portfolio. - Execute on digital product roadmaps, initiatives, and mid to large-scale projects. - Collaborate with functional areas such as technology, legal and compliance, customer experience, innovation, thought leadership and business operations to ensure best practices are followed. - May support/coach team members - Keep up-to-date on digital technologies. Qualifications - Bachelors degree in marketing, computer science or related field, or equivalent experience - Five years of experience in the digital space - Proficient knowledge of user centered design and digital technologies relevant to assigned focus area - Excellent written, oral and presentation skills to engage and influence partners and stakeholders - Analytical and problem-solving skills Preferred Qualifications - Experience in the financial services industry Working Conditions - Office Environment Compensation The Salary for this position generally ranges between $97,000.00 - $125,000.00 annually. Please note that the salary range is a good faith estimate for this position and actual starting pay is determined by several factors including qualifications, experience, geography, work location designation (in-office, hybrid, remote) and operational needs. Salary may vary above and below the stated amounts, as permitted by applicable law. Additionally, this position is typically eligible for an Annual Bonus based on the Company Bonus Plan/Individual Performance and is at the Companys discretion. Applicants must possess legal authorization to work for our company in the U.S. without the need for immigration, sponsorship or otherwise serving as an employer of record for immigration employment purposes. At this time, this role is not eligible for immigration-related employment authorization sponsorship. This is a hybrid position requiring three days in office per week in one of our hub locations (list locations that are applicable). Relocation assistance will not be provided for this position. Disclaimer: Beware of fake job offers! Weve been alerted to scammers impersonating Transamerica recruiters, particularly for remote positions. Please note: - We will never request personal information such as ID or payment for equipment upfront. - Official offers are sent via DocuSign following a verbal offernot through text or email. This job description is not a contract of employment nor for any specific job responsibilities. The Company may change, add to, remove, or revoke the terms of this job description at its discretion. Managers may assign other duties and responsibilities as needed. In the event an employee or applicant requests or requires an accommodation to perform job functions, the applicable HR Business Partner should be contacted to evaluate the accommodation request. What We Offer For eligible employees, we offer a comprehensive benefits package designed to support both the personal and financial well-being of our employees. Compensation Benefits - Competitive Pay - Bonus for Eligible Employees Benefits Package - Pension Plan - 401k Match - Employee Stock Purchase Plan - Tuition Reimbursement - Disability Insurance - Medical Insurance - Dental Insurance - Vision Insurance - Employee Discounts - Career Training & Development Opportunities Health and Work/Life Balance Benefits - Paid Time Off starting at 160 hours annually for employees in their first year of service. - Ten (10) paid holidays per year (typically mirroring the New York Stock Exchange (NYSE) holidays). - Be Well Company holistic wellness program, which includes Wellness Coaching and Reward Dollars - Parental Leave fifteen (15) days of paid parental leave per calendar year to eligible employees with at least one year of service at the time of birth, placement of an adopted child, or placement of a foster care child. - Adoption Assistance - Employee Assistance Program - Back-Up Care Program - PTO for Volunteer Hours - Employee Matching Gifts Program - Employee Resource Groups - Inclusion and Diversity Programs - Employee Recognition Program - Referral Bonus Programs Inclusion & Diversity We believe our commitment to diversity and inclusion creates a work environment filled with exceptional individuals. Were thrilled to have been recognized for our efforts through the Human Rights Campaign Corporate Equality Index, Dave Thomas Adoption Friendly Advocate, and several Seramount lists, including the Inclusion Index, 100 Best Companies for Working Parents, Best Companies for Dads, and Top 75 Companies for Executive Women. To foster a culture of inclusivity throughout our workforce, workplace, and marketplace, Transamerica offers a wide range of diversity and inclusion programs. This includes our company-sponsored, employee-driven Employee Resource Groups (ERGs), which are formed around a shared interest or a common characteristic of diversity. ERGs are open to all employees. They provide a supportive environment to help us better appreciate our similarities and differences and understand how they benefit us all. Giving Back We believe our responsibilities extend beyond our corporate walls. That's why we created the Aegon Transamerica Foundation in 1994. Through a mix of financial grants and the volunteer efforts of our employees, the foundation supports nonprofit organizations focused on the things that matter most to our people in the communities where we live and work. Transamericas Parent Company Aegon acquired the Transamerica business in 1999. Since its start in 1844, Aegon has grown into an international company serving more than 23.9 million people across the globe.* It offers investment, protection, and retirement solutions, always with a clear purpose: Helping people live their best lives. As a leading global investor and employer, the company seeks to have a positive impact by addressing critical environmental and societal issues, with a focus on climate change and inclusion and diversity. - As of December 31, 2023

• Build and nurture an engaged community of photographers and creators across social, email, and owned channels, while leading brand awareness initiatives that position the brand as the premium choice in the camera bag category. • Own digital marketing across paid, organic, email and lifecycle, SEO, and content, with clear accountability for growth metrics and omnichannel performance across DTC and B2B channels. • Build, manage, and optimize paid advertising campaigns across Google (Search, Shopping/Performance Max, YouTube, Display) and Meta (Facebook, Instagram), including campaign structure, audience segmentation, creative testing, and bid management. • Plan and execute product launch campaigns from teaser through post-launch, coordinating across creative, web, retail, and B2B stakeholders. • Use AI tools to improve and streamline marketing workflows, including content creation, campaign briefs, creative iteration, and reporting, while staying current on emerging AI marketing capabilities. • Analyze performance data and iterate quickly, managing budgets, forecasting spend, and reporting clearly on ROAS, CAC, and blended efficiency across channels.

• Create innovative, thought provoking, and highly leveraged "must-have insights" content • Develop new insights and ideas through thought leadership and offer compelling, actionable approaches to client's needs and requests that accelerate the client's ability to act • Develop in-depth analysis to identify the root cause of a client’s barriers or overall needs and reframe thinking to drive strategy forward • Demonstrate thought leadership in establishing Insights positions across a team of analysts • Bring provocative, independent insights to Gartner leaders that can evolve the course of a research agenda • Research, analyze and predict market trends and shifts to provide clients and vendors with actionable insights • Provide clients and prospects with actionable advice aligned to their designated content area via virtual or face-to-face interactions • Create and deliver high value presentation materials on and off stage for Gartner events, industry and professional association conferences, and client briefings • Support BTI and Sales: Provide sales support serving as voice of the market to help Insights teams create content and to drive engagement with clients to make progress against their critical priorities to grow their business • Provide high quality and timely content peer review • Build credibility as an industry expert to represent Gartner insights, methodology and strategy • Actively participate in innovation, ideation, and research discussions and collaborate effectively with peers in the Insights community • Identify research process improvements or develop new processes that help the team and BTI provide excellent service delivery • Be a mentor and a coach by supporting more junior team members • Be client-centric while actively seeking to help clients engage regularly and often with Gartner insights and interactions

Role Description We are looking for a Digital Marketing Executive to manage and grow paid media and social media efforts for a results-focused sole trader agency. The ideal candidate is highly self-directed, technically proficient, and comfortable working autonomously. Your primary focus will be Google Ads and Meta Ads from campaign setup and daily optimisation through to client reporting alongside creating compelling social media content using Canva or similar tools. You will also contribute to basic SEO tasks and tracking implementation, and may occasionally assist with website updates in Squarespace. Key Responsibilities: - Plan, build, and manage Google Ads and Meta Ads campaigns across Search, Display, Shopping, and social formats - Continuously optimise campaigns for performance including bid strategies, audience targeting, ad copy, and landing page alignment - Produce clear, insightful campaign performance reports for clients using Google Analytics, Google Ads, and Meta Ads Manager data - Create engaging social media content and graphics using Canva or similar tools, aligned to client brand guidelines - Support basic SEO tasks including keyword research, on-page recommendations, and content strategy guidance - Implement and manage tracking via Google Tag Manager, including conversion tracking for paid platforms and GA4 event setup - Work autonomously and take ownership of tasks with minimal supervision, in line with a sole trader business model - Use AI tools such as Claude and Gemini to enhance productivity and quality of work outputs Qualifications - 2–4 years of hands-on experience managing Google Ads and Meta Ads campaigns - Proficiency in Canva or similar design tools for social media content creation - Experience with Google Analytics 4, Google Tag Manager, and Meta Pixel / Conversions API setup - Basic knowledge of SEO principles including keyword research, on-page optimisation, and content strategy - Confident using AI tools (Claude AI and/or Gemini) as part of your daily workflow to boost productivity and output quality - Highly self-directed with strong organisational skills and the ability to manage multiple client accounts independently Nice to Have - Experience with Squarespace website design and template customisation