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Varicent

Industry-Leading Sales Performance Management Software for Growth Market and Enterprise Organizations.

Market Development Executive – Workday

ExecutiveExecutiveFull TimeRemoteLeadTeam 501-1,000H1B No SponsorCompany SiteLinkedIn

Location

Texas

Posted

2 days ago

Salary

0

Seniority

Lead

Bachelor Degree7 yrs expEnglish

Job Description

Market Development Executive – Workday

Varicent

• Lead the outreach, planning, and execution of in-person Workday Enablement Meetings, equipping Workday sellers to position Varicent effectively. • Drive the development of Workday-sourced pipeline through a combination of direct outreach to Workday account and opportunity owners (with tailored account-level POVs) and the ideation, design, and execution of 1:many marketing and ecosystem events. • Act as the Workday subject matter expert in support of Varicent Regional Sales Managers (RSMs) and Presales, shaping pursuit strategy and ensuring effective co-sell execution. • Maintain an accurate and timely weekly forecast, including opportunity notes and account status updates in CRM. • Collaborate cross-functionally with Marketing, Alliances, Services, and Product teams to align programs, messaging, and delivery to Workday’s priorities. • Support and/or lead supplemental strategic initiatives that strengthen Varicent’s position in the Workday ecosystem, such as roadmap development, customer value documentation, competitive positioning, and ecosystem expansion.

Job Requirements

  • 7+ years in enterprise SaaS sales, presales, partner/alliances management, or business development roles.
  • 3+ years of experience working with or alongside ecosystem partners (Workday experience strongly preferred).
  • Demonstrated ability to build pipeline through partner-led or co-sell motions.
  • Proven success enabling sellers and delivering partner-driven marketing programs.
  • Strong relationship-building skills with partner sellers and executives.
  • Ability to deliver compelling presentations and facilitate in-person enablement sessions.
  • Deep understanding of enterprise software sales cycles and partner co-sell mechanics.
  • Strategic account planning, opportunity qualification, and pursuit support expertise.
  • Strong organizational discipline with CRM, pipeline management, and forecasting.
  • Industry-specific knowledge in at least one of Workday’s priority verticals (e.g., Financial Services, Technology & Media, Professional & Business Services, Retail, or Manufacturing) with the ability to connect Varicent’s solutions to industry-specific challenges and trends.
  • Familiarity with incentive compensation, territory and quota planning, or sales performance management processes is a plus.
  • Bachelor’s degree in Business, Marketing, or related field required.
  • MBA or equivalent experience a plus.

Benefits

  • Innovate with Purpose: Build impactful solutions for customers worldwide.
  • Join Excellence: Work in a diverse, collaborative, and innovative team.
  • Shape the Future: Lead in redefining revenue optimization.
  • Grow Together: Unlock your potential in a supportive environment.

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