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Head of Digital Media
Location
New York
Posted
1 day ago
Salary
0
Seniority
Lead
Job Description
Head of Digital Media
The Spark Group
• Lead clients’ paid digital media efforts across various campaigns and initiatives to drive efficient results • Direct the development and execution of multi-channel digital media strategies, working with internal teams to ensure marketing strategies are integrated • Accountable for digital plan output timeliness, accuracy, scope, and overall excellence • Present and communicate media & social strategies, plans, and executions to client partners • Accountable for media pacing and budget with assistance from Senior Digital Analyst • Apply an expert understanding of analytics and measurement tools/techniques to provide media strategy support team, and to client and internal marketing goals • Responsible for managing a high-performing team, including individual development, performance management, training, development, and mentorship • Participate in new business pitches and development as needed
Job Requirements
- Bachelor's Degree required OR 4 additional years of related experience beyond the minimum required may be substituted in lieu of a degree
- 8 or more years of related experience in a marketing, advertising and/or communications function, to include at least 6 years of experience in one or more of the following areas: social marketing, search marketing, email marketing, or full digital campaign management
- Demonstrated ability to manage and lead a comprehensive paid media plan across multiple digital touchpoints
- Ecommerce industry experience is a plus
- 4 or more years of people leadership experience in building, managing, and/or developing teams required
Benefits
- Health & 401K Benefits
- Open Paid Time Off
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