Title: Account Executive - Digital Marketing (New York) Location: New York NY US Hybrid North America [US, Canada, MX] Full time Job Description: Channel Factory provides intelligent marketing solutions for the next generation of contextual safety, suitability, and performance for brands and agencies. Our platform helps marketers implement, automate, and scale their marketing programs across the world’s largest video library, YouTube, and emerging growth channels. We sit at the intersection of marketing and suitability and have a mission of enabling the world’s top brands to consciously connect with the right audience in the right context, maximizing suitability and contextual performance. Channel Factory embodies a strong start-up culture that values diversity, collaboration, and results. Our bias towards execution balances critical thinking, analysis, and pragmatic problem solving. We expect a lot from one another and value our thoughtful and intellectually curious company culture. Channel Factory is headquartered in the United States and has global offices across 20+ cities/countries. This position will be based in the United States. As a Sales Executive, you will lead all of the tactical sales and client management responsibilities of your book of business. You will be responsible for driving revenue through a combination of first-class account management and proactive selling of our proprietary technology that is directly partnered with the world’s largest video platform, YouTube. Channel Factory’s solutions have a global reach of almost 2 BILLION unique monthly viewers, that is accessible across ALL DEVICES, desktop, mobile, and CTV. Fully verified for safety, suitability, and performance with advanced tools powered by data intelligence. You will drive sales, ensure exceptional client satisfaction, and build long-term, reliable relationships with agencies and direct clients by delivering superior client service and results. What You’ll Do - - Demonstrate the value of our products to new prospective clients while actively and accurately managing a prospective sales pipeline - Lead existing relationships, educate, drive incremental growth, and build client trust on Channel Factory’s unique products - Own the design of existing and incremental business RFP process with the Strategy and Marketing team’s - Monitor and analyze Key Performance Indicators (KPI’s) and service delivery metrics against client objectives and the external market to develop valuable, customized, and strategic recommendations - Lead account business reviews and goal-setting sessions - Work cross-functionally to implement plans and achieve goals - Identify opportunities and pathways for campaign and overall client success - All other duties and responsibilities as assigned Requirements What We’re Looking For - - 7+ years of video or programmatic outbound sales experience at an online publisher, ad network, ad exchange, ad server, SEM platform, DSP, Agency Trading Desk or other online advertising roles - Established record of exceeding revenue expectations - Relationships with advertising agencies, media buyers, brand directs, and technology decision-makers - Strong quantitative and negotiation skills - Proven self-starter – able to tackle new clients or territories - Agile learner – able to demonstrate rapid grasp of new technology and product updates - Excellent written/verbal communication skills and comfort presenting in front of a client a must - Ability to travel nationwide to attend client meetings, conferences, seminars and industry events - Experience managing long and short sales cycles with multiple partners in order to diversify portfolio of business under management - Bachelor’s Degree preferred - Ability to work onsite in a hybrid setting. This role will involve travel as needed for in person client meetings, internal collaboration, trainings, conferences, and industry events. Benefits Work with a leading startup in a high-demand industry, and you would be working with like-minded experts aiming to transform video ad operations Competitive salary Comprehensive medical benefits (Medical, Vision, Dental, and Life Insurance) Cell phone and Wifi Reimbursement Gym Stipend Bill Spend Stipend Work Life Flexibility- we value your contributions above all About Channel Factory Founded in 2010, Channel Factory is an award-winning marketing technology company that helps top global brands and agencies maximize YouTube advertising. Recognized as a technology innovator by Cynopsis and one of the fastest-growing companies by Inc., Channel Factory has served over three hundred of the Fortune 500 in delivering scalable, brand-safe, contextually aligned YouTube advertising software and services. By tapping into the deepest proprietary data pool on the market, the company enables highly customized, contextually aware, and dynamically optimized campaigns and provides industry-leading performance for a portfolio of clients across all industries. Channel Factory is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Channel Factory makes hiring decisions based solely on qualifications, merit, and business needs at the time. The company also has employee resource groups focusing on encouraging inclusion and diversity in the workplace, including an LGBTQ+ committee.

Role Description Reporting to the Vice President, Marketing Digital Transformation & Operations, the Sr Director, Digital Experience & Growth will lead the transformation of how buyers discover, evaluate, and engage with Dayforce in an increasingly AI-driven world. This leader is responsible for defining the vision, governance framework, and roadmap for Dayforce’s digital experience ecosystem, guiding the evolution from a traditional web-centric marketing model to an AI-enabled engagement and demand generation strategy. The role owns digital-sourced and digital-influenced pipeline targets and partners closely with Demand Generation, Sales, IT, and Marketing teams to drive measurable business growth, customer engagement, and revenue outcomes. What You’ll Get to Do - Lead Dayforce’s Digital Experience & Engagement Strategy - Define and execute the long-term vision, strategy, and roadmap for Dayforce’s digital engagement ecosystem. - Transform Dayforce’s digital presence beyond traditional web experiences to include AI assistants, conversational interfaces, search platforms, industry communities, and emerging digital channels. - Modernize digital engagement strategies, platforms, and operating models to align with evolving buyer behaviors and AI-driven engagement patterns. - Lead executive alignment and change management initiatives that support digital transformation. - Orchestrate connected buyer journeys across owned, earned, AI-mediated, and third-party channels. - Partner with operations teams to leverage behavioral, intent, and engagement signals to improve personalization, targeting, and conversion. - Own content architecture and strategy, ensuring structured, reusable, and AI-ready content across channels. - Establish a scalable content supply chain that supports all digital experiences. - Apply digital product management principles including roadmap prioritization, customer research, experimentation, and value realization. - Foster a culture of experimentation, rapid learning, and data-driven decision making. - Own Digital Demand Generation Growth & Acceleration - Own digital-sourced and digital-influenced pipeline goals and performance. - Drive conversion growth, revenue influence, buyer velocity, and customer acquisition cost efficiency. - Optimize conversion paths, user journeys, and content engagement through experimentation, analytics, and personalization. - Ensure executive visibility into key performance indicators and business outcomes. - Lead Search Everywhere, GEO & AEO Strategy - Lead Dayforce’s Search Everywhere strategy to support AI-first B2B buying journeys. - Develop strategies that improve visibility, authority, recommendations, and citation frequency across AI-powered discovery platforms including ChatGPT, Gemini, Claude, Perplexity, and future AI ecosystems. - Expand Dayforce’s presence across search engines, review sites, marketplaces, industry platforms, and emerging digital channels. - Oversee Digital Governance & Platform Strategy - Own governance frameworks, operating processes, and business strategy for Dayforce’s digital ecosystem. - Define platform strategies, business requirements, investment priorities, and roadmap decisions across CMS, DAM, personalization, experimentation, AI-enabled content, search, discovery, and analytics platforms. - Develop business cases and ROI frameworks supporting platform modernization and technology investments. - Establish standards, policies, and governance practices that ensure consistency, compliance, scalability, and security. - Build an AI-Enabled Digital Engagement Ecosystem - Lead the digital experience workstream within Dayforce’s broader AI-enabled marketing transformation. - Identify opportunities to improve scale, customer engagement, operational efficiency, and business impact through AI technologies. - Partner with IT, Marketing Automation, and Data teams to integrate emerging technologies into the digital ecosystem. - Develop a roadmap that positions Dayforce as a leader in AI-enabled engagement and next-generation buyer experiences. - Build & Lead High-Performing Teams - Lead multidisciplinary teams spanning web engineering, program management, production, and experience optimization. - Develop team capabilities in digital demand generation, digital product management, AI-enabled content operations, and experimentation. - Foster a culture of curiosity, accountability, innovation, and continuous improvement. - Attract, develop, and retain top digital talent. - Manage Strategic Agency & Vendor Partnerships - Lead relationships with strategic agencies, consulting partners, systems integrators, technology vendors, and service providers. - Negotiate contracts, establish performance expectations, and manage investments to maximize business value. Qualifications - 12+ years of progressive leadership experience in digital experience, digital engagement, web strategy, digital transformation, or related disciplines. - Proven experience developing and executing digital strategies that support customer engagement, pipeline generation, and revenue growth. - Demonstrated experience applying AI technologies to improve customer acquisition, engagement, marketing performance, or operational efficiency. - Proven success leading enterprise-scale digital transformation initiatives. - Experience managing multidisciplinary teams across engineering, production, analytics, and platform management functions. - Demonstrated responsibility for managing digital technology investments, budgets, agencies, and vendor relationships. - Strong executive communication, stakeholder management, and change leadership capabilities. - Deep understanding of digital product management, content strategy, analytics, experimentation, and customer journey optimization. What Would Make You Stand Out - Experience leading AI-first digital transformation initiatives within B2B SaaS organizations. - Expertise in Search Everywhere, Generative Engine Optimization (GEO), and Answer Engine Optimization (AEO) strategies. - Experience scaling AI-enabled content operations and personalization programs. - Strong understanding of enterprise marketing technology ecosystems and modern digital engagement platforms. - Proven ability to connect digital experience investments directly to revenue growth and business outcomes. Benefits - Medical, dental, vision, and life insurance. - 401k plan (plus match) and a Global Employee Stock Purchase Plan. - Unlimited Time Away From Work (in lieu of accrued vacation time). - 10 paid US holidays. - Up to 80 hours of paid sick time. - 17 weeks of paid parental leave, subject to the terms of the applicable policy or program. - Opportunities for community impact, including volunteer days and charity initiatives.

Role Description We are hiring a hands-on, operational Digital Marketing Manager - Ecommerce to own and grow our DTC business across our Australian and US Shopify stores. This is a player-coach role — you will lead a small marketing team of four specialists while remaining deeply hands-on in strategy, diagnosis, creative briefing, reporting, and trading reviews. You will not run platform-level campaign builds (your media buyer owns that), but you must be fluent enough in the data and execution to coach, review, and step in when needed. This role reports directly to Fernando, Co-founder of LIAB. The Team You Will Manage - Media Buyer — owns paid media execution across Meta, Google, and TikTok - Content Creator — owns short-form content production, UGC, and creative output - Marketing Coordinator — owns campaign coordination, email/SMS execution, and project management - A fourth specialist is being hired alongside this role to round out the team You will work closely with operations, logistics, and product teams across the broader business. Key Responsibilities - Strategy & Performance Ownership - Own the overall marketing P&L for AU and US Shopify - Set and defend MER, CAC, blended ROAS, AOV, LTV, and revenue targets - Diagnose performance issues across the funnel and direct the team's response - Make data-driven decisions about budget allocation, channel mix, and growth priorities - Team Leadership (the "Coach") - Manage and develop four direct reports with weekly 1:1s, clear KPIs, and performance reviews - Set the team's weekly cadence: stand-ups, trading reviews, debriefs - Brief the media buyer on budget guardrails, kill/scale rules, and creative testing priorities - Brief the content creator on UGC angles, hooks, scenes, and deliverables - Hold the team accountable to deadlines, KPIs, and quality standards - Hands-On Execution (the "Player") - Personally write and review creative briefs, test plans, and trading reports - Pull and interpret data across Shopify, GA4, Klaviyo, Meta Ads Manager, and Google Ads - Lead CRO improvements on product pages, checkout flow, and the mobile experience - Own product launch playbooks end-to-end — briefing, timing, channel sequencing, post-launch review - Improve email and SMS lifecycle flows in Klaviyo for retention, AOV, and LTV - Step into operational work during fires (creative fatigue, MER drops, stockouts, launches) - Reporting & Communication - Deliver monthly reports to the founder team: MER trends, CAC/LTV trends, brand search volume, creative learnings, budget vs. plan, and key wins/losses - Review and challenge the media buyer's weekly performance reports - Communicate directly and proactively with the founder team What You Will Be Measured On - Revenue growth across AU and US Shopify - Profitable scaling — MER, blended ROAS, CAC efficiency - Brand search volume growth across branded, non-branded, and category-level demand - Team performance and development — KPIs hit, output quality, retention Qualifications - Bachelor's degree in business or marketing - 4+ years of DTC ecommerce marketing experience at a manager level, including experience growing Shopify sales for physical consumer products - Hands-on proficiency with Shopify, GA4, Klaviyo, Meta Ads Manager, and Google Ads - Experience managing a small team of marketing specialists - Experience with KPI-led performance management, creative testing, and conversion rate optimization (CRO) - Availability during AEST business hours - Background in adventure or outdoor lifestyle products is a plus Working Arrangement - Full-time, remote - AEST working hours (Brisbane time), approximately 9am–5pm - Direct overlap with the Philippines-based team Compensation & Benefits - Annual profit share - Sick leave and annual vacation leave - Direct ownership of marketing strategy across two growing markets - Work with a passionate, fast-moving team building a category leader in the vanlife space

Digital Marketing Account Manager: REMOTE – C-4 Analytics C-4 Analytics is a fast-growing, private, full-service digital marketing company that excels at helping automotive dealerships increase sales, increase market share, and lower cost per acquisition. C-4 Analytics is committed to developing innovative solutions for every dealer in every market, and to providing the highest levels of accountability and customer service. We are currently hiring for a Digital Marketing Account Manager: REMOTE as we look to expand our team and support our growing roster of local and national clients. If you are unable to complete this application due to a disability, contact this employer to ask for accommodation or an alternative application process. Who We're Looking For: Digital Marketing Account Manager: REMOTE We’re looking for a high-impact, client-facing Account Manager to serve as the dedicated advocate and primary point of contact for a portfolio of C-4 Analytics' key clients. This isn’t a passive coordination role; it’s a proactive, holistic management position where you take full ownership of translating complex business objectives into winning digital marketing programs. You’ll be expected to master our core services and articulate their value with authority, acting as the strategic bridge between client goals and technical execution. You’ll operate at the center of the action, driving comprehensive strategies and managing high-stakes campaign tasks across every internal department—from Paid Search and Creative to Content, Local, and Social Media. This role requires a "do-the-work" mentality to ensure every moving part is synchronized and every campaign is delivered with precision. If you’re a natural relationship-builder who thrives on connecting the dots between client vision and digital performance, you’ll do well here. A day in the life of a Digital Marketing Account Manager: REMOTE - Portfolio & Relationship Management: Serve as the primary advocate and day-to-day contact for a portfolio of 12+ "rooftops," proactively managing client satisfaction and performance to ensure maximum retention. - Strategic Execution & Optimization: Own the full campaign lifecycle—from initial strategy and pitch to setup and execution—across Paid Search, Social, and Web, while conducting regular platform checks to ensure optimal performance. - Data Analysis & Reporting: Utilize Google Analytics and Google Ads to analyze traffic, pitch optimizations, and deliver comprehensive monthly reports that translate complex data into compelling narratives. - Cross-Functional & Third-Party Coordination: Lead internal teams (Creative, Content, Paid Search) and external vendors to ensure timely implementation of strategies and rigorous task tracking within JIRA. - Communication & Presentation: Lead weekly client update meetings and maintain professional, timely communication to keep stakeholders informed on progress and campaign health. - Compliance & Quality Control: Ensure all marketing assets meet brand standards, maintain regulatory compliance, and receive formal client approval prior to launch. - Operational Agility: Handle additional duties as assigned and travel as necessary to support client needs and business objectives. What you’ll need to succeed: Must-Haves - 3 plus years of Digital Marketing, Account Management or direct Client-Facing experience - Bachelor's Degree in Business, Marketing, Communications, a related degree or equivalent relevant industry experience - All different levels of technical digital acumen are welcome (and encouraged!) to apply - Strong presentation skills –ability to demonstrate value to clients and serve as a trusted digital advisor - Excellent written and verbal communication skills – ability to write professional emails to clients and third parties - Demonstrated time management and project management skills - A positive attitude that resonates throughout your team and the company - Demonstrated familiarity with Google products (Gmail, Docs, Slides, Drive) and Microsoft Office Suite (Excel, Word, PowerPoint) products Nice-To-Haves - 2-plus years' experience building multi-faceted digital marketing campaigns, including SEO, SEM, PPC, Social and email marketing services - Google Analytics & Ads Certifications - Experience using a project management tool, preferably JIRA - Experience working with or in the automotive industry Compensation: Compensation: We offer a competitive compensation commensurate with experience and qualifications. The salary range for this position is $60,000.00 - $75,000.00.The final salary will be determined based on factors such as skills, knowledge, and demonstrated expertise. Please note that the stated salary range is flexible and negotiable based on individual qualifications and fit for the role. We encourage candidates to discuss their salary expectations during the interview process. Working at C-4 Analytics We provide our employees with a range of benefits, including career development programs, unlimited paid time off, and additional perks. All are welcome to visit our careers and culture page for more details. What our Employees Say: Want to know what makes working at C-4 Analytics so rewarding? Take it from the true experts: our current teammates. Recent surveys about our workplace and culture suggest that our staff loves: - The People: It's not just a cliché; we have the best, hungriest and smartest team in the business. - The Culture: Teamwork. Camaraderie. Perseverance. We hire for these traits, and it shows. - The Growth: We place a real emphasis on training, development and career planning. - The Trust: Our managers empower their people and teams to thrive in their own ways. - The Challenge: We work in a competitive industry and a dynamic field. You'll never be bored! More About C-4 Analytics C-4 Analytics takes the guesswork out of advertising. We don’t over-promise: we over-deliver. We provide real value to our clients because we really value them as partners. We love Google and Facebook, but also love Instagram and Bing. We innovate, educate and instigate. We are forward-thinking, but we learn from the past. We are results-driven and our strategies drive results. We love the practical applications of psychology to marketing, but we aren’t above a good practical joke. We are team players, but we love to crush our competitors. We create an environment of respect and we respect the environment. We are the brains and the good looks. We are very humble. We are nerds, but cool, likable nerds. We are never gonna give you up. Never gonna let you down. We are all work and all play. We calculated that only 15.8% of visitors who started this paragraph would actually read this far down. We are C-4 Analytics.