Role Description We are recruiting for our client, Contara, an agency that helps high-growth CPG brands scale through data-driven Shopify solutions, combining expert development, conversion rate optimization (CRO), and retention marketing strategies that drive measurable revenue growth. As a Copywriter, you'll play a key role in helping these brands grow by creating compelling messaging across various platforms. This is a highly conversion-focused role where you'll be expected to adapt your writing style across multiple brands while maintaining a strong focus on customer engagement, retention, and revenue generation. Approximately 75% of the role will focus on retention marketing (Email/SMS) and 25% on conversion-focused website and landing page copy. Key Responsibilities - Retention Marketing (75%) - Write high-converting email campaigns and automated flows in Klaviyo - Create engaging SMS campaigns and customer journeys - Develop retention-focused messaging that increases customer lifetime value - Collaborate with strategists and marketers to optimize campaign performance - Continuously test and iterate copy based on performance data - Conversion Copy (25%) - Write landing page copy that drives conversions - Create compelling product page copy for eCommerce brands - Support website copy projects and optimization initiatives - Collaborate with designers and CRO specialists to improve customer experience Qualifications - Strong portfolio showcasing Email, SMS, and web copy - Experience writing for eCommerce and DTC (Direct-to-Consumer) brands - Proven ability to write conversion-focused copy - Strong understanding of customer psychology, retention marketing, and customer lifecycle marketing - Ability to adapt to multiple brand voices and audiences - Fast iteration mindset and ability to work from feedback and performance data - AI-native workflow and comfort using AI tools to accelerate research, ideation, and content production while maintaining high-quality output Nice to Have - Experience with Klaviyo email marketing - Familiarity with Shopify brands and eCommerce ecosystems - Understanding of CRO principles - Experience collaborating with retention and performance marketing teams What Success Looks Like - Writing email and SMS campaigns that drive engagement and revenue - Creating web copy that improves conversion rates - Seamlessly adapting across multiple brand voices - Delivering high-quality work with fast turnaround times - Using data and insights to continuously improve performance Benefits - Competitive salary - Work with fast-scaling, premium brands - Fully remote role with a dynamic, growth-driven team - Clear opportunities for career growth and advancement

• The NAE will have full P&L responsibility for the Ocado account and will support the National Account Manager on the Amazon 1P account. • Responsible for analysing sales data and digital shelf metrics to provide insights that will inform our commercial strategy. • Develop strong working relationships with key direct contacts at Amazon and Ocado, particularly within buying, promotions, logistics, and planning teams. • Ensure clear and concise communication with internal and external stakeholders. • Responsible for the creation, execution, and compliance of all promotional activities on Amazon and Ocado. • Responsible for completing all necessary administrative tasks in a timely and accurate manner.

• Oversee, strategize and deliver all copywriting and content tasks. From social media posts, to email copy, landing page, advertorials, Facebook Ads, Video Scripts, blog posts, product pages, avatar research/creation and more. • Coordinate with our marketing and creative teams to streamline our design, ads and video production processes. • Emphasis on marketing angles, ad copy creation, video scripts, and other tasks related to marketing and sales performance. • Write clear, attractive copy with a distinct voice • Edit and proofread copy as needed • Use direct response marketing principles

• Track daily KPIs critical for business decisions and efficiency • Review and resolve Amazon cases • Manage freelancers and virtual assistants for projects like website development and content creation • Pull reports, record and verify invoices, and assist with financial tasks • Communicate with manufacturers and ensure smooth operations • Monitor and analyze marketing performance, implementing strategies with the team • Support expansion efforts into new marketplaces like Walmart and TikTok • Solve problems and handle ad hoc tasks as needed • Build SOPs for different Team Members (CS, Supply Chain etc.) • Monitor and optimise the Supply Chain operations (overseeing) • Ensure the core team is accountable and working efficiently