The Wendy's Company logo
The Wendy's Company

Wendy’s was built on the premise, "Quality is our Recipe®," which remains the guidepost of the Wendy's system. Today, Wendy's and its franchisees employ hundreds of thousands of people across more than 7,000 restaurants worldwide with a vision of becoming the world's most thriving and beloved restaurant brand.

Manager - Business Development & Franchise Recruiting

Business Development RepBusiness Development RepFull TimeRemoteLeadTeam 10,001

Location

United States

Posted

21 days ago

Salary

$105K - $184K / year

Seniority

Lead

No structured requirement data.

Job Description

Manager - Business Development & Franchise Recruiting

The Wendy's Company

Role Description As a key member of the International Business Development team, the Manager – Business Development & Franchise Recruiting plays a critical role in helping this vision come to life by leading the franchising efforts for new market entries across Latin America/Caribbean (LAC). In this role, you will support Wendy’s International brand growth plan by driving the strategy, process, tools and teams required to effectively identify, evaluate and select new multi-unit and master franchise partners through the execution of new unit Development Agreements. - Support the creation and recommendation of well-developed programs and incentives required to attract LAC franchise talent. - Provide new franchisee support in both the traditional and non-traditional development arenas. Responsibilities - LATIN AMERICA/CARRIBEAN BUSINESS DEVELOPMENT STRATEGY & PLANS - Drives alignment pertaining to market growth potential vs. required franchisee profile and capability. - Informs and helps drive the development of LAC Franchise Recruiting strategies, plans, and associated business cases for priority growth markets. - Conducts competitive analysis to inform franchising landscape, competitor strategies, and areas of opportunity for Wendy’s. - Assesses LAC franchise recruiting broker and consulting landscape and provides recommendations on proposed partners, programs, required budget, and estimated ROI for target markets. - Works with cross-functional business partners to establish strategies and programs required to support new franchisee new unit growth. - Defines marketing and communications efforts required to drive lead generation for new LAC franchisee opportunities. - Prepares presentations and materials required to drive decisions with Senior Leadership. - Partners with Development and Legal leaders to define and implement processes required to support new franchisee incentives and programs. - LATIN AMERICA/CARRIBEAN FRANCHISE RECRUITING & BUSINESS DEVELOPMENT - Drives Wendy’s new franchise recruiting efforts across LAC for both Traditional & Non-traditional opportunities. - Partners with key international leaders to develop and inform franchise recruiting strategies by market. - Manages all new franchise recruiting programs/processes and drives the recruitment, selection, and placement of new LAC franchisees. - Helps to manage efforts of the Global Recruiting Coordinator/Specialist to ensure candidate progression through the pipeline. - Manages relationships with local 3rd party franchise recruiting agencies and partners to help drive new candidate lead generation. - Establishes and converts leads into new franchisees. - Partners with Wendy's Legal team and Franchise Development to grant franchise rights. - Establishes on-boarding and training plans for all new franchisees in partnership with Operations and Training. - LATIN AMERICA/CARRIBEAN FRANCHISE RECRUITING MARKETING - Maintains and develops LAC content for the Wendy’s franchise recruiting website, marketing materials, public relations efforts, and resources. - Manages new franchise candidate inquiries from website, internal, and external sources. - Partners with Communications, 3rd party creative firms and agencies to develop and evolve marketing and PR materials. - Partners with Franchise and Development Legal partners to update and evolve important information provided in the FDD/CDD. - LATIN AMERICA/CARRIBEAN STRATEGIC PARTNERSHIP & INDUSTRY RELATIONS - Manages 3rd party strategic relationships and partnerships associated with LAC franchise recruiting and development. - Attends key industry conferences and networking events to establish relationships and leverage key resources. - Partners with Franchise Development and Finance leaders to help educate franchise lending partners on company initiatives. Qualifications - Bachelor’s Degree with at least 10 years professional work experience preferably in a corporate environment with an emphasis in franchising, recruiting, new restaurant development and/or strategic development. - Track record of success driving franchise recruiting strategy with capability to demonstrate critical thinking, analytical, and problem-solving skills. - Requires strong interpersonal skills, including written and verbal communication. - Strong organizational skills with ability to multi-task and prioritize. - Detailed knowledge of franchising and new restaurant development related policies and procedures. - Knowledge of law (real estate, franchise, contract, business), real estate and financial management/accounting. - Strong financial acumen and experience with deal negotiations and franchising in Latin America/Caribbean markets. - Broader International exposure and experience ideal. - Experience with management and supervision of direct and indirect employees. - Highly proficient in Spanish as well as Portuguese (secondary). Requirements - Expected Work Location (Remote): It is expected that you will primarily perform work remotely. - You may be asked to travel, as needed, to the Wendy's Restaurant Support Center (RSC) or to other location(s) as designated by the Company. Benefits - Parental leave. - Free EAP sessions. - Company 401k match. - Other great offerings.

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