• Market mapping and company profiling; • Preparing prospecting lists; • Creating email cadences; • Building and maintaining relationships with prospects; • Scheduling meetings for the sales team.

• Results-driven and highly motivated BDR/SDR with a strong background in cold calling, outbound prospecting, and sales engagement. • Proven ability to generate and qualify leads through strategic outreach efforts. • Experienced in leveraging cutting-edge sales technologies to maximize efficiency and conversion rates.

• Build and execute outbound prospecting campaigns across email, phone, LinkedIn, and emerging channels. • Generate qualified pipeline by targeting VP and C-level leaders across eCommerce, Digital, Loyalty, Marketing, Merchandising, and Retail Media. • Research accounts, identify buying signals, and develop strategic account plans. • Create personalized messaging that earns responses from senior decision-makers. • Book and qualify meetings for Account Executives and leadership. • Consistently source and develop net-new opportunities. • Maintain accurate activity, opportunity, and pipeline data within CRM. • Collaborate directly with the CEO and CCO on messaging, targeting, and campaign strategy. • Test, iterate, and optimize outreach based on performance data and market feedback. • Stay current on trends across retail technology, AI, Agentic Commerce, LLMs, GEO, and digital customer experience.

Role Description We are expanding our Go to Market team and searching for a Sales Development Manager to lead a SDR team of 10-12 SDRs. This position is remote, #LI-Remote. - Monitor day to day team activity to ensure prospect standards and proper standards are being followed to achieve goals. - Provide training and coaching on products, call scripts and processes when needed. - Adhere to quarterly goals for “meetings kept” and verify accuracy. - Coach and inspire the team to achieve sales goals and objectives. - Manage lead qualification and quality improving Salesforce data. - Oversee team metrics – outbound calls and emails, demos set. - Improve SDR retention rate. - Collaborate with Sales Leaders to establish prospecting plans to uncover new business. - Leadership presence and positive communication. - Continuously elevate the mindset and performance of the SDR organization. Qualifications - In-depth industry and product knowledge. - Excellent communication skills (listening, probing, and handling objections). - Capacity to manage various projects and meet deadlines. - Self-Motivated Attitude. - Public Safety Sales Leadership Experience: minimum of 3 years sales leadership experience in a SDR Manager or similar role leading a team of 10 or more SDRs in sales to local public safety agencies. - Experience leading a sales team with successful quota attainment is required. - Experience directly coaching all levels of performers on a sales team to higher levels of performance. - 3 years SaaS sales experience. - Bachelor’s degree in business administration, marketing, or similar. Requirements - Identify, Develop, and Close leads. - Employee Retention. Benefits - Competitive base salary. - Monthly, quarterly, or annual incentive. - Comprehensive benefits package including 401(k) with Company match. - Flexible paid time off plan. - Base salary range starts at $80K with OTE of $115K uncapped. Company Description Lexipol empowers first responders and public servants to best meet the needs of their residents safely and responsibly. We are the experts in policy, training, and wellness support, committed to improving the quality of life for all community members. Our solutions include state-specific policies, online learning, behavioral health resources, grant assistance, and industry news and information offered through the websites Police1, FireRescue1, EMS1, Corrections1 and Gov1. Lexipol serves more than 2 million public safety and government professionals in over 12,000 agencies and municipalities.