• Monitor platform trends, creator ecosystems, internet culture, and audience behaviors. • Identify cultural opportunities that can evolve into campaigns, social content, and editorial programming. • Translate audience insight into actionable strategic recommendations. • Develop strategic inputs and creative briefs rooted in audience behavior and business opportunity. • Partner with Creative Leadership to evolve strategic insights into campaign platforms. • Collaborate with Editorial and Social teams on content calendars, recurring franchises, and creator programming. • Connect Learn, The Feed, social, lifecycle, and creator content into a cohesive content ecosystem. • Analyze audience engagement and content performance. • Identify repeatable content frameworks and scalable creative systems. • Share audience learnings across Creative, Editorial, Lifecycle, Product Marketing, and Growth teams.

Role Description We are seeking a high-impact Brand Manager to lead strategy, performance, and client relationships across top global accounts. This role requires a seasoned professional who can operate with autonomy, think strategically, and collaborate closely with specialists across PPC, SEO, Creative, and Operations. You will serve as the strategic driver for brand growth, ensuring that clients receive world-class guidance, proactive insights, and clear execution plans that scale their Amazon presence and overall eCommerce performance. This is a high-visibility, high-ownership role working directly with senior leadership. Key Responsibilities - Strategic Leadership - Develop and execute brand strategies to drive revenue, profitability, and long-term growth. - Lead roadmap planning, performance reviews, competitive analysis, and goal-setting. - Identify new opportunities for expansion, optimization, and operational improvement. - Client Management - Manage 3–4 high-value client accounts across the U.S., Canada, Europe, and South Africa. - Lead weekly client calls, present insights, and maintain strong retention and satisfaction. - Serve as the primary point of contact for brand direction and business decisions. - Cross-Functional Collaboration - Work closely with PPC Strategists, SEO Specialists, Designers, and Operations teams. - Ensure alignment between advertising, creative, inventory, and catalog management. - Translate data insights into actionable recommendations for all teams involved. - Amazon & Marketplace Oversight - Review PPC strategy, listing optimization, SEO improvements, and creative direction. - Monitor ACOS, TACOS, CVR, ranking, reviews, and other brand-level KPIs. - Ensure operational excellence across product launches, variations, and catalog health. - Performance & Reporting - Prepare clear weekly and monthly performance updates for internal and external stakeholders. - Use analytics to guide decision-making and forecast revenue trajectories. - Maintain accountability for achieving and exceeding brand goals. Qualifications - 3-5 years of experience in account management, brand management, or eCommerce leadership roles. - Proven experience managing client relationships and delivering measurable results. - Strong leadership skills, with prior experience managing teams across different functions and geographies. - Knowledge of Amazon operations (PPC, SEO, catalog, design, merchandising). - Excellent organizational skills with attention to detail (task management, reporting, workflow). - Strong communication and presentation skills with clients and internal teams. - Ability to thrive in a fast-paced, entrepreneurial, and client-facing environment. - Familiarity with project/task management platforms (e.g., ClickUp). Who Thrives in This Role - Someone who thinks like a business owner, not just a coordinator. - Someone who enjoys full autonomy and accountability. - Someone excited to influence brand direction and partner closely with senior leadership. - Someone who is highly polished, strategic, and excellent with clients. Benefits - Full-time, remote role aligned with US working hours. - Opportunity to work with leading eCommerce brands and drive measurable impact. - Leadership role with direct reports and influence over client strategy. - Entrepreneurial, collaborative culture with high ownership and autonomy. - Growth-focused environment with opportunities for professional development.

Marketing Manager, Brand Team (Hybrid) Job Location US-TN-Nashville Category Marketing Overview The Marketing Manager will work closely with the Vice President of Marketing in creating and executing complex marketing strategies primarily for top author brands within Nelson Books, specifically their front and backlist non-fiction trade books. The candidate should be well-versed in and able to develop and implement book marketing and publicity best practices online, in-store, and at events. Additionally, the candidate should possess strong writing skills as they will be required to create marketing copy both independently and collaboratively. The candidate will bring innovation and thought leadership to the Nelson Books Brand Team’s overall work, resulting in robust marketing initiatives that ultimately elevate the brands and increase company revenue. This role requires a high level of attention to detail, organization, and strong communication skills. Editorial background a plus. Our preference is to fill this position in Nashville, TN but we are also open to qualified candidates that are located outside of the Nashville area. Travel may be required based on the need of the business. Responsibilities - Individually and collaboratively develops and implements marketing campaigns for assigned titles and brands. - Individually and collaboratively develops messaging, themes and tangible product selling hooks for new and backlist products as well as for seasonal and thematic campaigns. - Oversees digital advertising for brand authors including Amazon ads, META ads, and TikTok - Presents or co-presents marketing plans at key meetings with authors, agents, sales teams, and company executives. - Works with team to write/compile book cover, flap, and advertising copy. - Creates and manages social media campaigns or works with third-party or author to ensure execution. - Responsible for the execution of print, online, radio, and television advertising according to marketing plan. - Provides creative direction for in-house designers and secures and manages freelance designers for creation of ads, websites, and in-store merchandise. - Provides creative direction for in-house designers and secures and manages freelance designers for creation of ads, websites, and in-store merchandise. - Manages relationship with outside publicists secured for the Brand Team titles. - Manages and/or coordinates editorial schedule as assigned - Creates compelling pre-sale and post-sale promotional strategies, including audio and eBook channels. - Leverages best practices in digital (email, Amazon advertising, social media, search, etc.) and traditional (advertising, publicity, events) marketing methods to maximize unit sales and revenue. - Expands efforts in reaching internal mailing lists through sales data analysis and research of current market trends. - Develops catalog pages for all titles and manages catalog process. Qualifications Work Experience/Knowledge: - 5+ years of experience in a marketing or related field - Understanding of brand theory and practice, preferred - Experience with digital advertising (Amazon, META, Google, TikTok, others) - Preferred working knowledge of publishing industry - Well-versed in digital marketing trends and best practices - Strong writing and/or editorial abilities - Excellent communication and organizational skills Education: Bachelor's in marketing, writing, communications, or related field is preferred but not required Industry Knowledge: - Understanding of the publishing process, preferred - Familiarity with publishing and retail landscapes also preferred Skills: - Proven ability to develop and maintain strong professional relationships with colleagues and vendors - Experience managing multiple, competing priorities, duties and/or projects - Strong organizational, time management skills with attention to detail - Exceptional written and verbal communication skills - Must be able to work independently under tight deadlines - Must possess the skill to set priorities and problem solve - Strong computer skills necessary, especially Microsoft Office, Canva, and social media platforms - Proficiency with Adobe Creative Suite software is a plus. HarperCollins Christian Publishing is an equal opportunity employer. HarperCollins Christian Publishing is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us. Note: we will only respond to accommodation requests.

• Own and evolve the ThoughtExchange brand voice, visual identity, and creative standards across all channels and touchpoints • Produce and manage a high-volume content calendar spanning social media, email, blog, and campaign assets, leveraging AI tools to scale output without sacrificing quality • Design and produce on-brand marketing materials using Adobe Creative Suite, Figma, and Claude Design • Partner with the Sales team to develop collateral, enablement materials, and campaign assets that support pipeline and conversion • Work with Product to translate features and roadmap into compelling customer-facing narratives • Engage with customers to surface stories, testimonials, and use cases that fuel content and brand credibility • Identify, evaluate, and operationalize AI tools that improve marketing efficiency, personalization, and content production • Analyze performance across channels and use data to continuously improve content strategy and creative execution