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Zipdev

Remote technical staffing from Latin America.

Paid Media Ops Specialist

OperationsOperationsFull TimeRemoteMid LevelTeam 51-200Since 2017H1B No SponsorCompany SiteLinkedIn

Location

Worldwide

Posted

3 days ago

Salary

0

Seniority

Mid Level

No structured requirement data.

Job Description

Paid Media Ops Specialist

Zipdev

Role Description We're looking for a Paid Media Ops Specialist to work with our US client. They’re a small and mighty team that’s fast-growing and looking to evolve into a world-class leading agency, driving amazing results as marketers. As a Paid Media Ops Specialist, you will handle operational execution of campaigns, pixel tracking and reporting, supporting the Account Lead in driving and achieving performance goals for our clients. - Manage and optimize Paid Media campaigns across Google Ads (Search, Display, Performance Max, YouTube) and/or LinkedIn Ads. - Analyze campaign performance, identify opportunities, and implement strategies to improve results and ROI. - Set up, audit, and maintain conversion tracking using Google Tag Manager, including advanced tracking methods such as custom events, APIs, JavaScript implementations, and element visibility triggers. - Build, maintain, and analyze dashboards in Looker Studio using Supermetrics and other reporting tools. - Leverage AI tools to improve productivity, research, reporting, strategy development, ideation, data analysis, and campaign execution. - Monitor campaign data, generate actionable insights, and provide performance recommendations based on analytics. - Collaborate with clients and internal teams through video calls, Slack, and project management tools. - Manage multiple projects simultaneously while ensuring deadlines and client deliverables are met. - Continuously identify automation opportunities to improve efficiency, including Google Ads Scripts, Zapier, and other workflow tools. - Stay up to date on Paid Media trends, platform updates, and best practices. Qualifications - 3+ years of hands-on experience managing Google Ads and/or LinkedIn Ads campaigns with budgets of $10K+ per month. - Bachelor's degree in Science, Mathematics, Engineering, Marketing, or a related field. - Strong expertise in Google Ads products (Search, Display, Performance Max, YouTube) and LinkedIn Ads. - Experience using automation tools such as Google Ads Scripts, Zapier, or similar solutions. - Strong understanding of AI tools and how to apply them for research, writing, strategy, data analysis, and productivity. - Advanced conversion tracking experience using Google Tag Manager. - Experience building and managing dashboards in Looker Studio and using Supermetrics. - Strong analytical skills with advanced Excel proficiency (Pivot Tables, VLOOKUPs, charts, reporting). - Excellent verbal and written communication skills in remote environments. - Highly organized, process-driven, and able to manage multiple projects independently. - Proven track record of driving measurable Paid Media results and improving campaign performance. - Strong passion for Paid Media and continuous learning within the industry. Requirements - Experience in B2B SaaS or Enterprise Technology. - Experience with additional Paid Media channels such as Reddit Ads or Programmatic Advertising. - Web development skills (HTML, CSS, JavaScript). - Experience with landing page optimization and tools such as Unbounce. - Previous experience working in an agency, startup, or consulting environment. Benefits - Work remotely Monday - Friday, 40 hours a week (no weekends). - Vacation: 10 business days a year. - Holidays: 5 National Holidays a year. - Company Holidays: 5 Company Holidays a year (Christmas Eve, Christmas Day, New Year's Eve, New Year's Day, Zipdev Day). - Parental Leave. - Health Care Reimbursement. - Active Lifestyle Reimbursement. - Quarterly Home Office Reimbursement. - Payroll Deduction Purchase Plans. - Longevity Bonus. - Continuous Learning Bonus. - Access to Training and Professional Development Platforms.

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