Role Description Help us build the operating system for human longevity. Virtusan is a Swiss-based longevity ecosystem at the intersection of science, technology, and premium real-world experiences. We connect data, behaviour, and environments so people can live longer, better lives. We’re a small team and offer real ownership from day one. We need someone who owns their work completely: sets the direction, writes the copy, reads the data, and adjusts without waiting to be asked. This is not a coordination role. You'll define how Virtusan communicates across every channel we operate, and you'll be accountable for the results. You'll report directly to our Managing Director. Tasks What You'll Own: - Product messaging: - Lead value proposition development across our portfolio: smart ring, app, red light therapy devices, and future products - Own B2C messaging across segments: app users, ring buyers, health-conscious early adopters - Test and iterate messaging based on engagement data, in close partnership with the product team - Website and e-commerce: - Own our website and updates across launches, campaigns, and seasonal priorities - Manage and optimise our Shopify store: product launches, descriptions, landing pages, conversion elements - Support fulfilment and logistics setup ahead of our US market launch - Spot and fix proactively what isn't working - App marketing: - Own App Store and Play Store positioning: listings, keywords, visuals, download and activation performance - Drive ranking and conversion improvements through systematic testing - Support app launches and in-app messaging - Content marketing: - Define and own content strategy across YouTube, email, and in-app touchpoints - Run our YouTube channel (80K subscribers): scripting, briefing, publishing, optimisation, audience engagement - Develop written content — newsletters, blog posts, web copy — that builds positioning and drives acquisition - Own the content calendar; at a later stage, reactivate additional social channels - Plan, write, and execute lifecycle and campaign emails via Brevo. Own subscriber growth and funnel touchpoint quality. - Test & iterate and report on performance across activities with your own conclusions. Qualifications - 6+ years of hands-on digital marketing in a B2C product or B2B SaaS context, with ownership of outcomes - Proven ability to develop product messaging strategy, not just execute it - Strong copywriting in English across formats: email, long-form, short-form, UX copy, video scripts - Experience with GenAI tools and AI-assisted/automated marketing flows - Data-driven: you track results, form conclusions, and adjust without being prompted - Takes ownership: makes well-reasoned calls independently rather than waiting for direction. Moves toward problems, not around them. - Based in EU timezone, working as an independent contractor Requirements - YouTube experience: strategy, scripting, or channel management at scale - App marketing experience - Fluency in wellness, fitness, and longevity topics - B2B marketing exposure in premium or professional services - Previous experience in Performance Marketing - Fluency in German Benefits - Send your resume with examples of work you've led: email campaigns, app marketing campaigns, YouTube content, or messaging strategy. Company Description Virtusan is a digital health platform that aims to create holistic health journeys for everyone, from all aspects of life, to maintain healthy, productive, and happy lives.

• Develop and execute inbound digital campaigns that generate qualified CAS leads for the sales team • Manage paid ads, paid social, retargeting, landing pages, organic social, email nurturing, and lead capture strategies • Own HubSpot campaign setup, tracking, workflows, attribution, and reporting • Build dashboards and report on campaign performance, lead quality, conversions, pipeline influence, and ROI • Manage and coordinate third-party website and SEO vendors to ensure CAS digital content, landing pages, messaging, visuals, and user experience remain current, aligned with campaign goals, and optimized for lead generation • Develop industry-specific messaging and campaigns based on ideal client profiles and buyer pain points • Manage CAS technology partner relationships and identify co-marketing opportunities including sponsorships, webinars, joint campaigns, and conferences • Create and manage CAS marketing materials, including brochures, one-pagers, pitch decks, web copy, and sales enablement content • Lead the development of case studies and client success stories • Track and coordinate speaking opportunities, conference participation, webinars, and presentation preparation • Ensure all materials align with firm brand standards and messaging

• Develop new and innovative ways to achieve marketing objectives through data analysis • Analyze marketing performance and find opportunities for improvement • Resolve complex operational and marketing challenges through creative solutions • Collaborate with analytics, product, technology, legal, agency, and Club partners

The Marketing Academy is Pfizer's capability-building ecosystem that strengthens marketing excellence through applied learning, curated programs, and shared standards-helping marketers deliver stronger performance and patient impact. Reporting to the Marketing Academy Capabilities & Strategic Platforms Lead, the Director, Marketing Academy-Curriculum Design & Excellence co-leads the End‑to‑End Execution Excellence track and ensures the Academy's track ecosystem is coherent, scalable, and standards-aligned. As a strategic integrator across Track Leads, SMEs, Digital/MarTech partners, and enablement stakeholders, this role translates real marketer workflows into high-impact curriculum and enablement that accelerates adoption and improves marketing execution outcomes. While the scope of the role is global, it requires deep U.S. marketing experience, omnichannel/customer journey expertise, and fluency in marketer applications (including CoCo, Commercial in Command). - Co-develop & Deliver the End‑to‑End Execution Excellence track-shaping the learning strategy and roadmap for U.S. marketers; translating marketer applications, omnichannel/customer journey execution, and implemented ways of working for tools like CoCo into practical curriculum, including scalable enablement that supports accelerated rollout across a broad set of brands. - Enable cross-track curriculum cohesion and integration-partner with Track Leads to align learning journeys, sequencing, and shared assets so the Marketing Academy experience feels connected; help translate Academy standards into consistent learning cycles that run reliably at scale. Key Responsibilities Co-develop & Deliver the End‑to‑End Execution Excellence track In partnership with the Marketing Academy Senior Director leading the End‑to‑End Execution Excellence Track, define and evolve a track that equips U.S. marketers with the applications, omnichannel/journey capabilities, and enabled ways of working needed to execute with speed and consistency across brands. - Shape the track's annual strategic roadmap, priorities, and investment plan -translating business priorities, marketer needs, and capability gaps into a clear annual learning agenda, sequencing, and outcomes. - Support the Track Lead in portfolio decisions and trade‑offs (scope, sequencing, resourcing, build vs. buy) to ensure the track scales quickly and consistently-especially as CoCo-enabled ways of working expand to additional brands-while maintaining quality and minimizing disruption. - Apply AI expertise to embed AI into End‑to‑End marketer execution enablement -translating priority AI use cases into practical guidance, workflows, and learning experiences across the E2E track; coaching marketers on effective application and ensuring responsible, compliant adoption aligned to agreed guardrails. - Accelerate marketer training for CoCo (Commercial in Command) by shaping scalable learning journeys, templates, and playbooks that help a broader set of brands adopt consistent execution ways of working. - Translate marketer applications, omnichannel, and customer journey workflows into the curriculum for the End‑to‑End Execution Excellence track -turning how work gets done into role-based journeys, playbooks, best practices, and job aids that drive adoption and application. - Establish OKRs, KPIs, and an impact measurement approach -defining adoption and application outcomes, synthesizing learner and stakeholder insights, and using performance signals to iterate the roadmap; regularly elevating progress and recommendations to senior stakeholders. - Present and facilitate End‑to‑End Execution Excellence track content -as a subject matter expert, serve as a lead presenter for live trainings and webinars; tailoring examples to real workflows and ensuring consistent, high-quality learner experience across sessions. Partner on cross-track curriculum alignment and integration In partnership with the Capabilities & Strategic Platforms Team and respective Track Leads, support cross‑track alignment through shared standards, coordinated planning, and a consistent learner experience across the Academy. Contribute to cross‑track forums and working sessions to surface dependencies, reduce duplication, and reinforce common learning cycles and design patterns. - Enable adoption of shared curriculum standards across tracks -helping apply common expectations for learning cycles, sequencing, and messaging so the Academy experience is connected and consistent. - Coordinate cross‑track integration opportunities -partnering with Track Leads to identify shared tools/concepts, reduce duplication, and align content, communications, and enablement so launches are coordinated and scalable. - Use learner and stakeholder insights to improve -establishing success measures across tracks (e.g., adoption, application, satisfaction), translating signals into clear recommendations, and elevating portfolio insights and priorities to senior stakeholders. Basic Qualifications - Bachelor's degree required; advanced degree preferred. - 8 years of experience - Demonstrated US marketing expertise with strong fluency in marketer applications/MarTech used to plan, create, activate, and measure omnichannel campaigns. - Demonstrated experience leading enterprise-scale learning/capability initiatives, influencing senior stakeholders, and translating complex concepts into scalable curriculum, facilitation, and reinforcement. - Omnichannel strategy and customer journey expertise, with a track record translating complex concepts into practical training and enablement. - Experience with CoCo (Commercial in Command) and/or scaling CoCo-enabled ways of working across brands. - Executive-level stakeholder leadership in a matrixed environment; exceptional communication and influence skills. Preferred Qualifications - Experience leading enterprise-scale capability programs, curriculum strategy, or role-based enablement. - Strong measurement mindset-able to define success metrics and use adoption/performance insights to guide roadmap decisions. - Proven ability to lead external partners and influence investment choices to deliver high-quality outcomes at scale. Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact. NON-STANDARD WORK SCHEDULE, TRAVEL OR ENVIRONMENT REQUIREMENTS - 25% Work Location Assignment: Hybrid Other Job Details: Last day to apply: June 23, 2026 The annual base salary for this position ranges from $162,900.00 to $271,500.00. In addition, this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 20.0% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States. This role is posted in multiple locations. If you are applying for the role in an secondary job posting location where pay transparency regulations apply, your Talent Advisor will share the local pay information with you during the first interview. Relocation assistance may be available based on business needs and/or eligibility. Candidates must be authorized to be employed in the U.S. by any employer. U.S. work visa sponsorship (such as TN, O-1, H-1B, etc.) is not available for this role now or in the future. Sunshine Act Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative. EEO & Employment Eligibility Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States. Pfizer endeavors to make www.pfizer.com/careers accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process and/or interviewing, please email disabilityrecruitment@pfizer.com . This is to be used solely for accommodation requests with respect to the accessibility of our website, online application process and/or interviewing. Requests for any other reason will not be returned. To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers . 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