• Lead the company’s digital ecosystem, customer journey strategy, demand generation efforts, and integrated digital marketing programs. • Serve as the lead owner of Nextpower’s digital experience and growth marketing strategy. • Oversee website experience, roadmap and optimization, customer journey development, SEO/AEO strategy, account-based marketing (ABM), email marketing, demand generation and digital campaigns. • Work cross-functionally with communications, marketing, sales, regional teams, and agency partners to create integrated digital experiences that strengthen brand visibility, generate demand, and support business growth. • Serve as the strategic owner of Nextpower’s global website experience and digital customer journey roadmap. • Lead ongoing website strategy, optimization, and governance across corporate, campaign, and landing page experiences. • Develop and execute website roadmap priorities aligned to business goals, customer needs, and brand strategy. • Drive conversion optimization initiatives to improve engagement, lead generation, and user experience. • Partner with internal stakeholders and agency teams on UX recommendations, audience journeys, content strategy, and site enhancements. • Oversee email marketing strategy and execution, including newsletters, nurture campaigns, automated journeys, event follow-up sequences, and engagement campaigns. • Collaborate with sales and business stakeholders to align campaigns with commercial priorities and customer needs. • Analyze campaign performance and develop actionable insights and recommendations to optimize future programs.

• Provide marketing support for Digital Marketing Managers • Work collaboratively with copywriting team and designers to fulfill requirements of incoming Marketing Work Orders • Planning, tracking, and facilitating the completion of projects, campaigns, and initiatives • Provide campaign reporting and optimizations for campaigns • Testing and proofreading all assets—such as emails, landing pages, social media posts, and more

• Own relationships with key clients, serving as their primary strategic partner and day-to-day point of contact across digital marketing programs. • Translate client business goals into digital marketing strategies across paid search, social, SEO, email, and emerging channels. • Lead regular client meetings to present campaign performance, surface insights, and make actionable recommendations. • Manage client spend allocation across channels and provide guidance on budget optimization. • Act as an escalation point between client stakeholders and internal Chartis leadership when campaign risks or issues arise. • Identify and scope opportunities to expand the value Chartis delivers for each client. • Oversee a team of digital marketers, setting clear expectations for quality, output, and professional growth. • Actively coach team members on advanced campaign techniques, analytics, and strategic thinking, not just review their work, but teach them how to do it better. • Establish and reinforce consistent ways of working, tooling standards, and quality benchmarks across the team. • Introduce AI-powered workflows and tools to improve team efficiency and open new capabilities for clients. • Support team development through ongoing feedback, skill-building opportunities, and career development conversations.

Role Description Du denkst in Produkten, Preisen und Margen – und hast Lust, einen wachsenden Online-Shop aktiv mitzugestalten? Dann lies weiter. Wir sind SFX E-Commerce (escootervision), ein kleines, stark digitalisiertes Team aus Regensburg. Wir verkaufen E-Scooter- und Fahrrad-Ersatzteile über mehrere Plattformen und sind gerade dabei, kräftig zu wachsen – inklusive neuer Shops und Sortimente. Wir arbeiten extrem viel mit KI und Automatisierung – das musst du aber nicht mitbringen: Wir zeigen dir alles, du brauchst nur Neugier und Lust, dich darauf einzulassen. - Einkauf unterstützen: Bestände sichern, neue Produkte recherchieren und bewerten, Lieferantenpreise vergleichen - Sortiment erweitern: spannende neue Produkte und Angebote identifizieren - Online-Shop verbessern: Produktdaten pflegen, Listings optimieren, Wettbewerb beobachten - Mit KI- und datengetriebenen Tools arbeiten, die dir die Fleißarbeit abnehmen, damit du dich auf die Entscheidungen konzentrieren kannst Qualifications - Echtes Interesse an E-Commerce, Produkten und Online-Handel - Gutes Gespür für Zahlen (Preise, Margen, Nachfrage) - Sorgfältige, eigenständige Arbeitsweise und Lust mitzudenken - Vertraulicher Umgang mit Einkaufs- und Lieferantendaten - Sicherheit am Laptop/Mac, gutes Deutsch - Eingeschriebene:r Student:in (Werkstudentenmodell, max. 20 Std./Woche in der Vorlesungszeit) - Kein Tech-, Programmier- oder KI-Vorwissen nötig – Bock, Neues zu lernen, reicht völlig Benefits - 18 €/h, ~4 Std./Tag, flexibel einteilbar - Moderne Arbeitsweise: Wir setzen stark auf KI und Automatisierung – du lernst von Grund auf Tools kennen, die kaum jemand in deinem Alter so nutzt - Viel Eigenverantwortung statt stumpfer Aufgaben - Remote möglich, gerne auch vor Ort in Regensburg - Direkter Draht zur Geschäftsführung, flache Hierarchie