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OPEN MINDS Circle logo
OPEN MINDS Circle

Improving complex health care systems through information, education, and strategic guidance

Marketing Manager, Social Media

Social Media ManagerSocial Media ManagerFull TimeRemoteSeniorTeam 51-200H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

2 days ago

Salary

$70K - $90K / year

Seniority

Senior

Bachelor Degree3 yrs expEnglishCloudWordPress

Job Description

Marketing Manager, Social Media

OPEN MINDS Circle

• Lead the development of monthly and yearly marketing plans to promote executive education throughout the year to meet goals. • Lead the development and ongoing optimization of executive education landing pages, digital content, and web experiences using SEO and audience engagement best practices to increase traffic, conversion, and registrations. • Manage daily maintenance of the company's executive education web pages using WordPress with updates and changes. • Produce analytics and ROI reports for all online marketing and lead generation activities, where applicable. • Create and manage high-impact marketing campaigns and promotional assets across email, social media, web, paid advertising, print, and on-site event channels. • Develop compelling marketing copy and promotional content, including session descriptions, email campaigns, press releases, social media content, digital ads, brochures, signage, and executive-facing marketing materials.

Job Requirements

  • Three or more years of demonstrated experience developing and executing integrated marketing campaigns, preferably in professional services, events, health care, behavioral health, education, or related industries
  • Demonstrated experience developing and coordinating successful outbound email marketing campaigns (Mailchimp experience preferred)
  • Strong writing, editing, and content development skills, with the ability to translate complex industry concepts into clear, compelling marketing materials for executive audiences
  • Proficiency in modern marketing and design platforms, including Figma (preferred), Adobe Creative Cloud, Canva, and other digital content creation tools
  • Bachelor’s degree in marketing, communications, healthcare, journalism, graphic design, or a related field preferred
  • Ability to travel to OPEN MINDS and industry events throughout the year

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