• Serve as the vital bridge between product development and commercial success • Translate product capabilities into compelling market messaging and customer value propositions • Collaborate closely with Product Management, Sales, Marketing Communications, and Clinical Strategy teams • Develop and execute strategic marketing plans • Own the positioning, market forecasting, messaging, and go-to-market strategy for assigned Surgery products • Drive global commercialization strategies while partnering with regional teams

Role Description We're hiring a GTM associate to own Faction's top-of-funnel outbound execution. This is a hands-on execution role. You'll work inside a semi-defined process, coordinate daily with our sales team, and be measured on throughput, accuracy, and follow-through. The core workflow: - Identify target accounts - Build persona lists in Sales Navigator - Personalize and launch Lemlist campaigns - Monitor and flag replies for handoff We're currently sending ~175 - 200 outbound messages per week. The goal is 600+. Qualifications - Experience as an SDR, BDR, or outbound execution role - Hands-on experience with LinkedIn Sales Navigator: building lists, filtering by title, industry, company size, and buying signals - Experience running campaigns in Lemlist or a comparable sequencing platform (Outreach, Salesloft, Apollo) - Strong written communication skills. You take grammar, spelling, and tone seriously - Understanding of outbound copywriting, sequencing logic, and how to personalize at scale without sounding generic - Self-managed and reliable. This is a remote role with clear weekly output expectations Requirements - Experience with Attio or similar CRM tools - Familiarity with Clay or data enrichment workflows - Background in B2B SaaS sales; industrial distribution or manufacturing experience a plus - Prior experience on a lean startup or early-stage GTM team

Role Description As a Senior Product Marketing Manager, you will be pivotal in driving the evolution and growth of one of our products. You’ll partner with our Product team to conduct deep market research to unearth customer insights and identify opportunities to delight our users. You will define product positioning and messaging, lead the planning and execution of product launches, and partner with our broader marketing team to activate campaigns for your product line. - Conduct market research and competitive analysis to identify market trends, competitive positioning, and opportunities for growth. - Be the expert on UpGuard’s products and know why customers love them, turning that insight into differentiated positioning and concise user and buyer personas. - Produce compelling value propositions and messaging that differentiate UpGuard’s products in the market and resonate with our target audience. - Plan and execute creative launch campaigns for new products and features, working closely with cross-functional teams such as product, sales, and customer success. - Build core sales and marketing assets such as pitch decks, product datasheets, and product-related content. - Be a subject matter expert for our Sales and broader Marketing team and represent UpGuard at industry events and conferences. Qualifications - 4+ years of product marketing experience in B2B SaaS product marketing. - Familiar with working on early-stage products and driving early customer discovery. - A passion for connecting with customers and understanding pain points. - Can hold your own in conversations with our Product and executive team. - You love getting your hands dirty - to get a campaign moving, you’re happy to mock up a landing page for a designer to polish, create screen recordings, and occasionally write your own copy. - You're data-driven and can make relevant inferences from tools such as Google Analytics, Hubspot, and Mixpanel to drive decision-making. - We’re looking for someone who’s not just comfortable with change, but curious about it—especially when it comes to adopting AI tools that can enhance how we work. Requirements - A strong grasp of cybersecurity. - Familiarity with product-led go-to-market motions. - Experience at a growth-stage tech company. Benefits - Monthly Lifestyle subsidy: use this for financial, physical, and mental well-being. - WFH set-up allowance: to ensure you have the right environment to work in, we will help you get set up within your first 3 months at UpGuard. - $1500 USD annual Learning & Development allowance: to support your career development, all team members will be able to expense development opportunities against this allowance. - Annual leave: PTO plus two additional UpGuardian leave days to give you time to recharge your batteries. - 18 weeks paid Parental Leave: irrespective of parenting role. - Personal Leave allowance: this includes sick & carer’s leave. - Fully remote working environment: while we have physical offices in Sydney & Hobart, we do not mandate compulsory attendance. - Top spec hardware: all team members will be provided with top-spec laptops for their role. - Personal device security & online privacy protection subsidy: UpGuard provides team members with a paid subscription to personal device security & online privacy protection platform. - Generative AI subsidy: UpGuard provides paid subscriptions for all team members to access generative AI tools to support their work.

Role Description This is a leadership role that sits at the center of product, sales, and market reality. You will own how Bidgely is understood by customers, analysts, and our own teams, and you will ensure that understanding directly accelerates revenue. Responsibilities - Establish disciplined, consistent messaging and positioning across the company - Improve sales effectiveness through stronger enablement and clearer storytelling - Bring structure and rigor to product launches and go-to-market execution - Drive account-level GTM execution that connects product insight to pipeline acceleration and deal velocity - Elevate how we show up with customers, analysts, and the broader market Qualifications - 7 to 10 years of experience in B2B SaaS product marketing within complex, enterprise sales environments - Proven ownership of narrative, messaging, and positioning, not just execution - Experience enabling long-cycle, multi-stakeholder deals at $100K+ ACV and beyond - Demonstrated ability to translate product insight into account-relevant GTM execution that drives pipeline and accelerates deal cycles - Experience partnering with sales and GTM teams on target account penetration and persona-based content development - Strong track record working cross-functionally with Product, Sales, and executive stakeholders - Experience running Customer Advisory Boards and leveraging customer insight - Exceptional writing and communication that is clear, structured, and executive-ready - AI-forward mindset with hands-on experience building workflows, agents, or tools that accelerate research, writing, and execution at scale Requirements - You have a clear, defensible framework for messaging strategy, positioning, and product launches - You simplify complex technical stories without losing depth or credibility - You have gone beyond using AI for content creation and have built or deployed AI-driven workflows in your PMM practice - You can say no, even when it is uncomfortable and even to senior leaders - You manage high volume and complexity without losing structure - You do not just create content, you create clarity and pipeline impact Preferred Skills - Executive presence and credible communication - Deep experience in narrative development and positioning - A structured, repeatable approach to product launches and sales enablement - Comfort operating in ambiguity and driving structure in a lean environment - Hands-on AI fluency integrated into how you work every day Benefits - Compensation: $170,000 to $190,000 base salary range plus bonus Equal Opportunity Statement Bidgely is committed to diversity and inclusivity in the workplace.