• Build and maintain strong relationships with existing clients, understanding their needs and ensuring exceptional customer satisfaction. • Conduct regular check-ins, provide product updates, and address any concerns or issues promptly. • Identify and pursue new business opportunities within the formwork industry through strategic customer acquisition and strengthening current client relationships. • Develop and execute strategic sales plans to achieve revenue targets and expand market share. • Stay updated on industry trends, market conditions, and competitors' offerings. • Demonstrate in-depth knowledge of our formwork and shoring products to effectively educate and sell to clients. • Prepare and deliver compelling sales presentations to prospective clients. • Create customized proposals and quotes based on client requirements. • Work closely with the sales team, engineering, operations, and customer support to ensure a seamless customer experience. • Collaborate with cross-functional teams to address client needs and resolve issues.

• Identify, target, and sign SI partners (e.g., Capgemini, CGI, Unisys) aligned to Freshworks’ ITSM and CX growth priorities • Build and maintain a pipeline of prospective SI partners, drawing on market mapping, ex-ServiceNow and ex-incumbent networks, and competitive intelligence • Lead the end-to-end partner recruitment process — from initial outreach and business case development through to contract execution and onboarding • Design and execute structured onboarding programs that bring new SIs to first-deal-ready status quickly: product knowledge, commercial terms, deal registration, pre-sales support model • Build and maintain SI partner capability across sales, pre-sales, and delivery —ensuring partners can self-sufficiently position, scope, and close Freshworks-based solutions • Develop joint go-to-market plans with each SI partner, including target verticals, solution plays, and co-sell motions with Freshworks field teams • Drive participation in Freshworks enablement programmes, including accreditation, demo certification, and deal support resources • Act as the primary relationship owner into SI practice leads and partner alliances teams, building multi-threaded engagement across sales, delivery, and leadership • Own and actively manage a partner-sourced and partner-influenced pipeline, working with CAMs and field AEs to progress and close SI-originated opportunities • Set and hold partners to joint pipeline targets and revenue commitments through structured QBR and business planning rhythms • Co-sell alongside SI partners on key opportunities, providing commercial, technical, and executive support as required • Track and report on SI pipeline health, deal velocity, and revenue contribution through Salesforce, ensuring accurate and up-to-date forecasting • Contribute to the North America SI partner strategy, including partner selection criteria, tiering, and investment allocation • Identify SI partners with existing ServiceNow or legacy ITSM practices as priority displacement targets and develop engagement plans accordingly • Work cross-functionally with marketing, product, and pre-sales to develop SI-specific content, solution briefs, and campaign assets • Feed market and competitive intelligence back into channel leadership, including partner sentiment, competitor partner programmes, and whitespace opportunity

• Identify and pursue new business opportunities in greenfield territories. • Develop and execute strategies to open new accounts or new business units inside existing customers. • Build and maintain strong relationships with new clients. • Serve as the primary point of contact for all new account-related matters. • Achieve sales objectives primarily through sales to new customers and also through sales of additional services to existing customers. • Collaborate closely with AWS selling teams to identify, qualify, and close new opportunities. • Understand the business objectives and challenges of strategic customers. • Collaborate with technical teams to ensure the successful implementation and delivery of AWS solutions. • Stay informed about industry trends, competitive landscape, and emerging technologies. • Work closely with internal teams, including sales, marketing, and technical experts, to develop tailored solutions and compelling proposals. • Monitor and report on account performance, sales metrics, and client satisfaction.

• Managing client projects effectively and efficiently • Developing strong business relationships with clients through proactive contact • Monitoring progress and making recommendations for modifications