• Drive demand for net-new partners across resellers, MSSPs, auditors, and GSIs, creating collateral and programs such as pitch decks, partner webinars, and email marketing. • Leverage Hyperproof’s broader marketing campaigns and demand gen programs to specifically drive growth in new partnerships. • Support our partner GTM organization in 1:1 and ABM efforts aimed to acquire target partner organizations. • Create and maintain high-impact partner enablement programs, including enablement decks, webinars, and newsletters to accelerate time-to-value for new partners. • Collaborate with and support other internal partner programs designed to drive partner adoption, including partner training, partner portals, certification programs, and partner communities or advisory boards. • Collaborate directly with partners to build and execute integrated campaigns designed to acquire mutual logos, generate pipeline, and upsell existing customer bases. • Create co-branded collateral, templates, and scalable campaign kits designed to help partners self-serve. • Co-host webinars and in-person events to support partner-led ABM outreach, and drive strategy for field programs such as executive dinners and event sponsorships. • Coordinate joint PR, customer success stories, media announcements, and social amplification to spotlight strategic alliances and market milestones. • Ensure partners are onboarded efficiently, actively engaged, and showing high utilization rates of co-marketing campaigns and programs. • Establish seamless communication and operational alignment between the Marketing team and the Partner GTM organization.

• Plan, build, and manage B2B paid media campaigns (LinkedIn Ads, Google Ads, third-party platforms) • Develop and optimize audience targeting, ad copy, and creative assets • Execute email campaigns, nurture flows, and newsletters in HubSpot and related channels (such as LinkedIn) • Manage the end-to-end production and execution of marketing newsletters, including content coordination, segmentation, deployment, and performance reporting • Monitor and optimize campaign performance daily • Manage tracking (attribution), UTMs, and attribution for accurate reporting • Deliver weekly performance insights and recommendations • Partner with RevOps/Marketing Ops on data, CRM alignment, and campaign infrastructure • Run A/B tests across ads, landing pages, and email campaigns • Register and manage every campaign through our governance process, including intake, approval workflows, and GTM readiness checks, to ensure consistent execution standards across the team • Coordinate with content and web teams on landing pages and CMS updates • Support ABM initiatives, including account targeting and campaign execution

Role Description La Direction de la communication et marketing définit et met en œuvre la stratégie de communication de l’ENSEA. Garante de l’image de l’établissement, elle accompagne la gouvernance dans ses enjeux de communication et constitue un appui opérationnel pour l’ensemble des acteurs de la communication institutionnelle. Elle conçoit et déploie les actions et outils de communication et de marketing à destination des publics internes et externes. Sous l’autorité du directeur général, le/la directeur(trice) de la communication et marketing coordonne l’ensemble des actions de communication de l’école. - Contribuer à l'élaboration de la stratégie de communication de l’établissement et à sa mise en œuvre - Conseiller et accompagner la gouvernance et l’ensemble des acteurs institutionnels en matière de communication - Élaborer, suivre et optimiser le budget communication - Encadrer et animer l’équipe communication - Concevoir et mettre en œuvre des actions de communication à destination des publics internes et externes - Développer la visibilité et la notoriété de l’école auprès de différentes cibles (étudiants, entreprises, partenaires institutionnels, alumnis…) - Organiser et coordonner des évènements institutionnels - Définir et mettre en œuvre la politique éditoriale des différents supports de communication - Entretenir et développer les réseaux de communication internes et externes - Définir et mettre en œuvre la stratégie de communication digitale de l’établissement - Piloter la présence numérique de l’école : site web, réseaux sociaux, campagnes digitales, référencement et visibilité en ligne - Développer des actions de marketing digital visant à renforcer l’acquisition de candidats, l’engagement des communautés et la valorisation des formations, de la recherche et de la vie étudiante - Mettre en place des indicateurs et évaluer l’impact des actions de communication et des campagnes marketing - Assurer le pilotage des projets de communication - Assurer une veille dans le cadre du domaine d'activité - Coordonner les relations avec la presse (gestion des sollicitations, rédaction des communiqués/dossiers de presse) Qualifications - Professionnel(le) confirmé(e) de la communication ayant une expérience dans le marketing - Solide parcours dans le pilotage de stratégies de communication institutionnelle et digitale - Une expérience dans l’environnement de l’Enseignement Supérieur et de la Recherche sera appréciée Requirements - Maîtrise des concepts, techniques et outils de communication - Maîtrise des usages, outils et techniques de marketing - Excellente capacité rédactionnelle, de synthèse et d’analyse - Bonne compréhension des enjeux stratégiques - Maîtrise de la conduite de projet - Maîtrise des techniques de management - Connaissance de l’enseignement supérieur, du fonctionnement d’un établissement public - Capacité à identifier et hiérarchiser les besoins en communication - Capacité à gérer des projets dans des calendriers complexes et contraints - Sens de l’organisation et respect des délais - Aptitude à travailler en équipe et avec des interlocuteurs variés Benefits - Créativité / sens de l’innovation - Capacité d’adaptation et compréhension des enjeux de l’établissement - Capacité d’écoute et de dialogue avec les différents interlocuteurs et les différents partenaires - Force de proposition - Polyvalence, réactivité - Esprit d’équipe et rigueur - Sens de la confidentialité et discrétion Company Description Localisation : 6 Avenue du Ponceau 95000 Cergy Documents à transmettre : Pour postuler à cette offre, l'envoi du CV est obligatoire.

Role Description Filo Mortgage is seeking a motivated and detail-oriented Part-Time Wholesale Mortgage Marketing Specialist with a strong emphasis on email marketing strategies and social media content creation. In this role, you will engage and nurture relationships with mortgage brokers through targeted email campaigns and social media initiatives, promoting our wholesale mortgage rates, programs, and services. Key Responsibilities - Email Marketing Strategy: - Develop and execute targeted email marketing campaigns aimed at mortgage brokers to promote rates, new products, services, and company initiatives. - Create compelling email content, including newsletters, product updates, and educational resources tailored to brokers' needs. - Analyze email performance metrics (open rates, click-through rates, conversions) to refine and optimize campaigns. - Download lists from loan origination system to support email marketing campaigns. - Social Media Management: - Implement a social media strategy to enhance brand awareness and engagement with mortgage brokers across platforms such as LinkedIn, Facebook, Twitter, Instagram, and TikTok. - Create and curate relevant, high-quality content including graphics, articles, and videos that resonate with the mortgage broker audience. - Monitor and respond to social media interactions, fostering community engagement and addressing inquiries. - Compliance and Best Practices: - Ensure all marketing communications comply with industry regulations and company policies. - Stay updated on industry trends, best practices, and emerging technologies in email marketing and social media. Qualifications - Bachelor’s degree in Marketing, Communications, Business, or a related field preferred. - A minimum of 2 years of experience in marketing, preferably within the mortgage or financial services industry. - Basic understanding of email marketing platforms (e.g., Mailchimp, Constant Contact) and social media management tools. - Excellent written and verbal communication skills with a creative flair. - Ability to work independently and manage multiple projects, demonstrating flexibility and adaptability in a part-time capacity. Benefits - Competitive hourly rate and performance-based incentives. - Flexible work schedule to accommodate personal commitments. - Opportunities for professional development and advancement within the company. - A dynamic and inclusive work environment that values innovation and creativity. Company Description Filo Mortgage, L.L.C. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.