• Support website and eCommerce content strategies that align with organizational goals and digital marketing initiatives. • Partner with Digital Marketing leadership to support the ongoing optimization and day-to-day operations of the Shopify eCommerce experience. • Collaborate cross-functionally with digital marketing, creative, product, analytics, and operations teams. • Optimize website and eCommerce experiences for SEO, AI search visibility, UI/UX, accessibility, and conversion performance. • Utilize analytics and AI-driven insights to inform content and eCommerce optimization decisions. • Ensure consistency in content structure, product presentation, branding, and overall digital experience standards. • Support ongoing testing and optimization efforts to improve customer engagement and conversion rates. • Stay current with SEO, AI search trends, generative AI tools, UI/UX best practices, and evolving digital experience technologies.

• The Performance Marketing Manager is responsible for driving brand growth and engagement across social media platforms through creative content, paid campaigns, and community management. • This role combines strategic planning with hands-on execution, including content creation, campaign management, and performance analysis. • Additionally, the role provides administrative and marketing support, such as sending marketing emails, managing databases, lead generation, and other ad hoc tasks to support overall business growth. • The ideal candidate is both creative and data-driven, capable of balancing high-level strategy with ground-level execution. • We’re looking for a hands-on digital growth operator to execute growth across two businesses: an e-commerce client (conversion, SEO, automations, landing pages), and a creative agency (digital presence, inbound leads, pipeline, authority, partnerships).

• Build and maintain flows and automations in Klaviyo - this is where the real value gets created • Set up campaigns, segments, and lifecycle programs based on strategic direction • Implement A/B tests and ensure proper tracking • Integrate Klaviyo with Shopify and subscription platforms like Skio and ReCharge • QA all builds to ensure everything fires correctly • Monitor deliverability and troubleshoot issues • Stay current with Klaviyo's evolving features and best practices

• Build and maintain flows and automations in Klaviyo - this is where the real value gets created • Set up campaigns, segments, and lifecycle programs based on strategic direction • Implement A/B tests and ensure proper tracking • Integrate Klaviyo with Shopify and subscription platforms like Skio and ReCharge • QA all builds to ensure everything fires correctly • Monitor deliverability and troubleshoot issues • Stay current with Klaviyo's evolving features and best practices