• Develop and execute the French brand and marketing strategy by aligning global direction with local consumer insights. • Define the marketing activation calendar and lead the planning and execution of 360° campaigns across all relevant functions. • Help define the local product portfolio focus based on market needs and opportunities. • Lead integrated brand campaigns by briefing assets that are brand-compliant and tailored to the Italian audience. • Manage agencies appointed by TQG to ensure timely, high-quality campaign execution. • Track key brand metrics (awareness, equity, engagement) and campaign performance to drive continuous improvement. • Collaborate across teams to deliver a consistent, engaging brand experience across all D2C and retailer channels. • Lead retail media and shopper marketing initiatives with key Italian retailers to ensure strong brand presence both online and in-store. • Act as the voice of the French fitness and sports nutrition consumer, ensuring that campaigns, activations, and product priorities resonate authentically with the target audience. • Act as the French brand guardian, ensuring consistency in tone, messaging, and visual identity. • Partner with Commercial Managers and other teams to align marketing with market goals. • Stay alert to competitors, trends, and new opportunities.

• Precision in UX and Technical Content. Adapt complex software interfaces and support documentation with total accuracy. Your work ensures terminological rigor and a seamless experience for native users. • Impactful Marketing Localization. Transform global campaigns and brand voices to hit home in your local market. You’ll maintain the original creative spirit while maximizing local relevance. • Polished Product and E-commerce Copy. Localize retail listings by applying regional naming logic and formatting standards that speak directly to the modern consumer. • Brand Integrity and Quality Assurance. Uphold elite quality benchmarks to provide engaging, audience-centric content that remains strictly aligned with brand identity. • Agile Team Collaboration. Coordinate with our production and quality leads to execute high-stakes projects on schedule and within client specifications.

• Precision in UX and Technical Content. Adapt complex software interfaces and support documentation with total accuracy. Your work ensures terminological rigor and a seamless experience for native users. • Impactful Marketing Localization. Transform global campaigns and brand voices to hit home in your local market. You’ll maintain the original creative spirit while maximizing local relevance. • Polished Product and E-commerce Copy. Localize retail listings by applying regional naming logic and formatting standards that speak directly to the modern consumer. • Brand Integrity and Quality Assurance. Uphold elite quality benchmarks to provide engaging, audience-centric content that remains strictly aligned with brand identity. • Agile Team Collaboration. Coordinate with our production and quality leads to execute high-stakes projects on schedule and within client specifications.

• Regionalize, localize, and deploy core global marketing programs in Japan to meet or exceed district business objectives. • Translate global strategic plans into actionable regional tactical plans; select appropriate program tactics and manage all outbound aspects of new product launches. • Own the content reuse and localization process, ensuring all regional marketing aligns with core company messaging themes. • Collaborate with regional MarCom members to define event and digital strategies that drive demand, nurture leads, and expand the marketing funnel. • Act as the single point of contact between Japan regional channels and the global marketing team, delivering regional market intelligence and customer insights. • Maintain deep knowledge of key accounts, KOLs, and centers of excellence in Japan; educate global marketing on local regulatory and compliance requirements. • Share program resources across APAC and identify opportunities to reuse global and regional programs for the Japan market. • Work closely with both regional and global marketing teams to develop program metrics, effective tactics, and unified regional messaging. • Develop impactful sales tools and training materials to help regional sales teams and distributors achieve their goals. • Deliver new product training to the sales team and coordinate all cross-functional preparation for successful regional product launches. • Partner closely with district sales teams to improve the size and quality of marketing leads in Salesforce CRM and ensure pipeline goal achievement across the district. • Measure and evaluate the impact of marketing programs, track assigned spend, and establish local/regional operational processes and systems.