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Director of Public Relations
Location
United States
Posted
10 days ago
Salary
$80K - $90K / year
Seniority
Lead
Job Description
Director of Public Relations
Soles4Souls
• Develop and execute a comprehensive PR strategy that elevates Soles4Souls' brand visibility and mission awareness across national, regional, local, digital, and industry media. • Serve as the primary point of contact for media inquiries, building and nurturing relationships with journalists, editors, and producers across relevant beats. • Proactively pitch story angles, op-eds, and features that highlight Soles4Souls' impact, partnerships, and thought leadership. • Lead executive thought leadership strategy, identifying speaking opportunities, awards, byline placements, and profile features for senior leadership. • Develop messaging frameworks, talking points, and briefing materials to prepare executives for media interviews, panels, and public appearances. • Monitor media landscape and industry trends to identify timely opportunities for Soles4Souls to enter relevant conversations. • Collaborate cross-functionally with marketing, business development, and program teams to align PR efforts with organizational priorities. • Track, analyze, and report on media coverage and PR performance metrics, providing regular updates to leadership. • Support long-term communications planning and contribute to organizational strategy discussions.
Job Requirements
- 7+ years of experience in public relations, communications, or media relations.
- Proven track record of securing meaningful media placements and building sustained press relationships.
- Experience developing and executing executive thought leadership programs.
- Nonprofit, social impact, or cause-related communications experience preferred.
- Strong existing media network across relevant beats (nonprofit, retail, sustainability, social impact) is a plus.
- Proficiency in media monitoring and PR tools (e.g., Cision, Muck Rack, or similar).
- Passion for social impact, product philanthropy, and purpose-driven work.
- Valid driver's license.
Benefits
- medical insurance with 80% employer coverage
- HRA account
- 100% dental insurance & vision coverage
- long-term disability
- life insurance
- 401K with up to 6% employer match
- professional development benefits
- open FTO
- paid parental leave
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