Docker helps developers bring their ideas to life by conquering the complexity of app development.
Director, Sales Enablement
Location
United States
Posted
12 days ago
Salary
$155.4K - $222K / year
Seniority
Lead
Job Description
Director, Sales Enablement
Docker, Inc
• Own the full bidirectional content loop: convert product strategy, PMM output, and competitive intelligence into field-ready playbooks and stage-mapped sales content, and close the loop back to PMM with structured field feedback on what landed and what didn't. • Report on enablement quality: did the messaging resonate with the audience? Capture field feedback, anecdotally and through data, and surface it systematically back to PMM. • Maintain centralized, versioned content repositories with clear ownership, refresh cadences, and expiration standards. • Keep pace with Docker's rapidly evolving product strategy and AI governance motion: the field needs content that reflects where the business is today, while also being forward-thinking. • Build and own a content and certification framework for the channel ecosystem, ensuring partners have the product fluency, messaging alignment, and sales readiness to represent Docker effectively in the field. •Partner closely with PMM to prioritize and sequence content development, ensuring enablement is running a deliberate roadmap aligned to business priorities, not reacting to an ad hoc request queue. • Act as the conduit between what the field is experiencing in the trenches and what the data shows about performance, patterns, and gaps. • Synthesize qualitative field feedback (what reps are hearing, what's stalling deals, what messaging isn't sticking) with quantitative signals (ramp, conversion, attainment) to set enablement priorities. • Bring that synthesis to PMM, product leadership, and sales leadership in a form that drives decisions, not just informs them. • Define and own the common language used for pipeline inspection, deal qualification, and forecast methodology across the global sales organization. • Ensure MEDDPICC and Command of the Message are embedded into how reps think and how managers inspect, not just how they are trained. • Build enablement infrastructure that connects sales stage definitions to the field's working vocabulary. • Design and deploy structured programs to build consistency in how front-line managers inspect pipeline, coach reps, and develop talent. • Make manager enablement a first-class investment, not an afterthought left to individual discretion. • Partner with sales leadership to establish shared coaching standards and cadences across regions. • Own ramp time and time-to-productivity as primary success metrics vs. basing success on training completion rates. Evaluate and determine the most effective delivery model and content architecture, whether live sessions, self-serve resources, or a blended approach. assess what exists today in tools like MindTickle and The Current for impact and currency, and build a system where the right content reaches the right person at the right moment in their development. • Deliver world-class onboarding for every function. Build a holistic new hire experience that doesn't end at onboarding. Connect initial training to Command of the Message and Docker’s structured career progression framework, with development milestones that evolve by tenure and role, including integration with the Docker Career Acceleration Program (CAP). • Move fast: onboarding programs should be sharp and continuously improving, not perpetually in progress. • Design content and certification programs for new hire enablement, CoM, and CAP in a way that is structured and self-contained, so when sales leadership is needed to contribute, the ask is specific, time-bounded, and worth their investment. • Build a data-driven enablement function with KPIs tied to business outcomes: ramp time, quota attainment, win rates, stage conversion, and productivity. • Establish a culture of accountability, for the enablement team and for the field, where impact is visible and programs are continuously improved based on evidence. • Report to sales leadership and the VP of Revenue Operations with the credibility and data to influence decisions. • Operate as a genuine business partner to sales leadership – assertive, direct, and willing to challenge the field and functional partners when standards are not being met. • Embed enablement into key sales moments: pipeline reviews, QBRs, deal strategy sessions, product launches, and territory changes. • Hold field leadership accountable to the standards, frameworks, and inspection disciplines that enablement puts in place, and ensure those standards are maintained.
Job Requirements
- 10+ years in sales enablement, sales leadership, or a combination, with at least 3 years owning a function.
- Proven track record scaling enablement from early-stage to hyper-growth in a B2B SaaS or developer tools company.
- Technically fluent, not required to be a practitioner, but capable of understanding and articulating Docker's product strategy, roadmap, and technical differentiation without leaning on a solutions engineer to translate. Able to bring others along on that same journey.
- Deep expertise in MEDDPICC, Command of the Message, and modern sales methodologies. You have trained on these, coached to them, and built inspection frameworks around them.
- Experience running the full product-to-field content loop, including closing it back to PMM with structured feedback on message quality and audience fit.
- Demonstrated ability to synthesize field signals and performance data into clear enablement priorities.
- Track record of building manager-level programs, not just rep-level programs.
- Relentless problem-solver with a bias for action. You move things forward without waiting for the perfect team, the perfect tool, or the next hiring cycle; if something needs to get done, you do it.
- Strong executive presence and willingness to challenge field leadership constructively.
- Experience supporting multi-product, multi-motion sales environments; familiarity with developer tools, infrastructure, or security is a plus.
Benefits
- Freedom & flexibility; fit your work around your life
- Designated quarterly Whaleness Days plus end of year Whaleness break
- Home office setup; we want you comfortable while you work
- 16 weeks of paid Parental leave (after 6 months of employment)
- Technology stipend equivalent to $100 USD net/month
- PTO plan that encourages you to take time to do the things you enjoy
- Training stipend for conferences, courses and classes
- Equity; we are a growing start-up and want all employees to have a share in the success of the company
- Docker Swag
- Medical benefits, retirement and holidays vary by country
- Remote-first culture, with offices in Seattle and Paris
Related Guides
Related Categories
Related Job Pages
More Sales Operations Manager Jobs
Title: Sales Enablement Manager Location: London, United Kingdom Job Description: Sales Enablement Manager About iProov iProov provides science-based biometric solutions that enable the world’s most security-conscious organizations to streamline secure remote onboarding and authentication for digital and physical access. Our award-winning liveness technology and iSOC offer unmatched resilience against deepfakes and generative AI threats while ensuring effortless, scalable user experiences. Trusted by leading governments and enterprises, including the U.S. Department of Homeland Security, U.K. Home Office, GovTech Singapore, ING, and UBS, iProov sets the standard in biometric identity assurance. This global trust is built not only on our technology but on the strength of the people behind it. For us, diversity at iProov is about reflecting the customers we serve, holding the principles of equality and inclusion at the heart of everything we do and all that we stand for, embracing differences, creating possibilities, and growing together. We aim to foster a culture where individuals of all backgrounds feel confident in bringing their whole selves to work, feel included, and their talents are nurtured, empowering them to contribute fully to our purpose. The Role Reports to: Head of Revenue Operations Location: WeWork Waterloo, London - Hybrid (at least once per week in the office) Comp: Negotiable (Base) + Company Performance Bonus (10%) + Share Options + UK iProov Benefits We are looking for a hands-on Sales Enablement Manager to elevate how our revenue teams sell, message, and execute in a complex, technical cybersecurity environment. This is not a pure coordination role. We need someone who can build, deliver and continuously improve practical enablement that helps our teams ramp faster, run better sales conversations, articulate value more clearly, and win more consistently. You will work closely with Sales, Solutions Engineering, Product Marketing, Product, Revenue Operations and Customer teams to create a more structured, scalable enablement engine for iProov. You will be expected to bring rigour, pace and creativity, while remaining close enough to the field to understand what is genuinely useful. How you can make an impact - Build and own the sales enablement roadmap aligned to iProov’s go-to-market priorities. - Partner with commercial leadership to identify capability gaps across the sales cycle, from discovery and qualification through to value articulation, objection handling and deal progression. - Design and deliver onboarding for new joiners across sales and customer-facing revenue roles, helping reduce time to productivity. - Create and maintain high-impact enablement assets including playbooks, sales plays, battlecards, talk tracks, call frameworks, discovery guides, competitive messaging and role-based learning paths. - Translate complex technical propositions into clear, field-ready messaging that sales teams can use with confidence. - Support product and solution launches by ensuring sellers are trained, equipped and ready ahead of release. - Work with Product Marketing and Solutions Engineering to sharpen messaging for technical and executive buyers. - Reinforce consistent sales methodology and operational discipline across the revenue organisation. - Facilitate live training sessions, workshops, office hours, certification-style learning and ongoing reinforcement. - Gather feedback from the field, inspect adoption, and continuously improve programmes based on what is and is not landing. - Measure the impact of enablement through practical metrics such as ramp time, training completion, content usage, seller confidence, pipeline progression and win-rate influence. - Support partner and channel readiness where appropriate, particularly where iProov’s routes to market require tighter alignment with external partners. What we would like to see from you - Likely 5–7 years’ experience in sales enablement, revenue enablement, sales training, product marketing or a closely related commercial effectiveness role within B2B SaaS, cybersecurity, identity, fraud, or enterprise software. - Proven experience building enablement programmes in a hands-on capacity rather than only managing vendors or coordinating calendars. - Strong commercial understanding of enterprise sales motions and how enablement should support pipeline creation, opportunity progression and deal quality. - Ability to simplify technical concepts into compelling, practical sales narratives. - Experience creating content from scratch: playbooks, decks, learning modules, certification content and manager reinforcement materials. - Strong facilitation skills and confidence delivering live enablement to experienced sellers and cross-functional stakeholders. Nice-to-haves - Cybersecurity, digital identity, IAM, fraud, biometrics, authentication, workforce identity or similarly technical categories. - Experience enabling sales teams selling into enterprise security, regulated industries, financial services, government or large complex accounts. - Familiarity with sales methodologies such as MEDDIC, MEDDPICC, Command of the Message, Challenger or similar frameworks. - Experience with LMS, CMS, content management or enablement platforms such as Highspot, Seismic, Mindtickle, Lessonly or equivalent. - Exposure to partner or channel enablement in addition to direct sales enablement. Benefits - 25 days Annual Leave, plus 8 Bank Holidays (more holiday with service - up to an extra 5 days off per year based on your continuous service) - Growth Shares allocated after passing probation (6 months of service) - Salary sacrifice schemes including: Pension, Cycle To Work and Electric Car Scheme - Nursery Sacrifice Scheme - Work Overseas Perk - Work globally for up to 2 weeks - Life Assurance - SmartHealth - Access to private GP, Psychologist, Nutritionist along with tailored fitness plans for both you and your family - Benefit from personalized 1:1 career coaching with our in-house Occupational Psychologist - Award winning L&D platform with personal allocated training budgets - Enhanced paid family leave - Pension - 5% employee, 3% employer - Flexible hybrid working environment - Free Barista Coffee/Tea, biscuits with fruit in the WeWork office - Free access to WeWork discounts and free online well-being sessions - Vitality Health - a range of options available on this below The Vitality Programme includes a number of reward benefits that all employees have access to as part of the plan, for example: - Private Health cover including Dental, Optical, and Audiology - 50% off monthly gym memberships - Apple watches significantly discounted based member vitality status - Half price trainers with Runners Need - Weekly rewards – Free coffee with Café Nero - Monthly rewards – Free Cinema ticket - Discounts on travel with Expedia (hotels) and Mr & Mrs Smith with discounts getting greater throughout the year based on a members vitality status - Amazon prime free months based on activity - Up to 25% cashback at Waitrose when buying healthy foods - 75% off stays at Champneys Health Spas - Allen Carr’s £299 no smoking programme for free - Access to Vitality Healthy Mind with 30% off Headspace subscriptions and the ability to earn Vitality points for using Buddhify, Calm and Headspace - Discounts on Weight Watchers - 50%-80% off Comprehensive Private Health screenings Our Culture & Recruitment Process At iProov, we're incredibly proud of the culture we've carefully curated. Our culture enables diverse thought, curiosity and innovation. Our team strives to do everything to the highest standard possible to achieve the remarkable. To do that we need different perspectives, experiences and ideas alongside an environment where these are welcomed - we want everyone to feel confident in bringing their full capabilities to work. We firmly believe psychological safety is key to building and nurturing great teams. We’re a small and dynamic company, that means having the right skills is important, and we know that our best work emerges when people feel secure, welcomed and respected. As an equal opportunities employer, we encourage applications from people of all backgrounds. We’re committed to building a workforce that is representative of the people we serve. We will not put someone at a disadvantage or treat them less favourably because of race, color, national origin, ancestry, age, disability, creed, religion or belief, sex, sexual orientation, gender reassignment, marriage or civil partnership, or pregnancy and maternity. Our goal is to find people who are passionate about creating a safer, more secure world. Our recruitment process is designed to be fair and transparent, focusing solely on your qualifications, competence, and suitability for the role. We review all applications carefully and will be in touch with shortlisted candidates regarding the next steps in our interview process. If you need an adjustment for a disability or any other reason during the hiring process, please send a request to careers@iproov.com
Role Description Hewlett Packard Enterprise is seeking a motivated, detail oriented, and quantitative individual to join our Business Operations team as a Sales Operations Planner. We are looking for a person who thrives in a multi-project, fast paced and fun environment. To succeed as part of this team, you should be a talented and experienced individual with a background in administering and supporting CRM, CPQ and SaaS applications. The Sales Operations Planner will work cross-functionally with several organizations (including sales, marketing, operations, logistics, finance, and support) with the main objective of supporting Sales in the end-to-end customer lifecycle and yearly planning activities for our specialty sales teams. The ideal candidate will be passionate about technology and entrepreneurship, a fast learner, and able to adapt quickly while keeping focused on high impact projects. Responsibilities - Partner with Sales leadership to support territory planning, quota setting, and capacity modeling. - Support annual and quarterly sales planning cycles, including budgeting and target setting. - Identify and drive process improvements across sales operations and planning workflows. - Serve as a trusted adviser to sales teams and channel on pricing, product configuration, and business terms to support the sales effort. - Manage and administer the CRM application, Salesforce.com, and become an authority in the application while providing general administrative support for the tool. - Redesign and improve existing sales and operational processes as the organization evolves. - Ensure data accuracy and integrity across CRM, forecasting, and reporting systems. - Collaborate cross-functionally with Finance, Marketing, and Supply Chain to align plans and assumptions. - Provide ad hoc analysis and insights to support strategic initiatives. - Build, run, and analyze reports and dashboards for users and managers & in doing so provide insight into the business. - Ability to drive the end-to-end life cycle of a quote to an order. - Triage new requests and set appropriate delivery expectations with business partners. - Partner with sales team and channel to help scope, configure and price quotes. - Act as a liaison between sales and order management to streamline booking process. - Respond to ad hoc requests flowing into the sales operations group from various teams, regarding reports, processes, requests for assistance, and general support. Qualifications - Bachelor's Degree required. - Typically, 4+ years’ sales planning and delivery experience with Salesforce.com. - Anaplan experience required. - Experience with Salesforce and Oracle CPQ preferred. - Advanced proficiency in Excel; experience with BI tools (e.g., Tableau, Power BI, Looker) preferred. - Ability to take initiative, work flexibly, and set priorities with minimal direct supervision. - Strong analytical skills, attention to detail, highly organized and thorough. - Demonstrated ability to prioritize and handle multiple assignments with competing deadlines. - High energy level and passion in getting the job done right. - Ability to apply attained experiences and knowledge in solving routine to moderately complex problems. - Excellent business liaison skills. Ability to digest system complexity and articulate to business users in concise and simple language. - Outstanding communication and interpersonal skills with a strong customer service attitude. Preferred Skills - Experience with forecasting and demand planning methodologies. - Familiarity with compensation planning and incentive structures. - Experience in SaaS, CPG, or other data-driven sales environments. - Ability to translate data insights into clear business recommendations. Benefits - Health & Wellbeing: We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing. - Personal & Professional Development: We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division. - Unconditional Inclusion: We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.
• Compile, manipulate and analyze data over time to forecast bookings and pipeline trends • Build and maintain sophisticated models to forecast pipeline needs, monitor sales metrics etc • Review past sales data to determine trends in productivity • Clean, enrich and map data from disparate sources when necessary • Prepare accurate reports and models using data from internal and external sources • Aggregate reports into succinct and digestible dashboards and visualizations for presentation • Present actionable information and insights to team members and management • Gather and analyze data in order to understand problems and address them proactively • Collaborate with team members and members of other departments
• Own Salesforce hygiene by conducting regular audits of open pipeline, identifying stalled or outdated opportunities, and partnering with sales leaders to improve data accuracy and opportunity management discipline. • Schedule, manage, and facilitate pipeline calls, ensuring adherence to standards, keeping teams aligned to the agenda, documenting follow-up items, and driving timely completion of next steps. • Manage the employee incentive process by ensuring eligible opportunities are reviewed and dispositioned appropriately, coordinating approvals with executive leadership and finance, and supporting communication when incentives are awarded. • Audit won opportunities to ensure Salesforce records accurately reflect executed contract terms, including scope, timing, and financial details, and partner with internal stakeholders to resolve discrepancies. • Lead renewal management activities by ensuring renewals are created, tracked, and closed accurately, and by facilitating regular reviews with business leaders to keep renewals moving through the process. • Leverage sales data to generate insights that inform business strategy, including analysis of win and loss trends, forecast quality, and weighting accuracy. • Partner with leaders across the business to expand adoption and effective use of Salesforce as a CRM and pipeline management platform, including process improvements, better account-level tracking, and cross-system integration opportunities. • Support day-to-day Salesforce operations, including license management, reassignment of contacts and opportunities, dashboard and report development, and ongoing system administration activities. • Act as a trusted operational partner who leads through influence, drives accountability across stakeholders, and identifies opportunities to strengthen sales processes before and after opportunities move through the pipeline.



