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Market Narrative and Communications Manager
Location
United States
Posted
1 day ago
Salary
0
Seniority
Senior
Job Description
Market Narrative and Communications Manager
Smartcat
• Shape and evolve Smartcat’s core narrative • Translate product capabilities into compelling, differentiated market stories • Ensure consistency across website, campaigns, PR, and exec communicationsBuild point of views that challenge the market and create category separation • Partner with executives to develop authentic, high-impact voices • Build a consistent executive presence that drives engagement and influence • Turn company moments, customer wins, and industry trends into leadership content • Lead executive social strategy, primarily on LinkedIn • Create a repeatable content cadence (3–5 posts per week across leaders) • Activate internal voices to amplify Smartcat’s story • Use AI tools to scale content creation, testing, and iteration • Drive a focused, high-impact PR strategy (not volume-based) • Develop story angles, bylines, and media pitches • Manage external PR contractors or boutique agencies as needed • Identify speaking opportunities, podcasts, and awards that build credibility • Partner with Product Marketing, Demand Gen, and Customer Marketing • Turn customer stories into market-facing narratives • Support major launches, events, and announcements with strong storytelling • Ensure alignment between what we say, what we ship, and what the market hears.
Job Requirements
- 5+ years in communications, content, or narrative-driven marketing roles
- Experience in B2B SaaS, AI, or high-growth tech environments
- Proven ability to build executive presence and thought leadership
- Exceptional writing and storytelling skills (this is non-negotiable)
- Strong instincts for LinkedIn and modern content distribution
- Experience working with founders or senior executives
- Ability to simplify complex ideas into clear, compelling narratives
- Comfort operating in a fast-moving, high-ownership environment
Benefits
- A global, connected team
- Be part of an AI Native Organization
- Innovating a $100 Billion industry
- Join the rocketship to scale-up 10x and beyond together
- Smartcat Culture Code: Where Diversity Meets High Performance
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