Field Marketing Manager
Location
Canada
Posted
15 days ago
Salary
$95K - $100K / year
Seniority
Senior
Job Description
Field Marketing Manager
CELSIUS
• Build and execute plans that effectively support the company’s 360-marketing playbook, sales strategies and key initiatives. • Connect, build relationships and seed product with local influencers and like-minded locally relevant organizations, media and influencer brands. • Research, negotiate, and execute local sponsorship opportunities • Analyze event activations to gauge impact and ROI • Own the recruiting, hiring, training, and management of Brand Ambassadors • Actively participate in meetings with local sales team and distributors to align marketing & sales strategies and communicate best practices • Work hand-in-hand with the local sales team and distributor partners to seamlessly execute sales and marketing initiatives to maximize brand exposure, consumer engagement, and sales in store • Build and execute annual defined market marketing plan • Complete and update reports, including monthly documents for budgets, expenses, and product forecasting, as well as daily event and sampling recaps • Process invoices and expenses in a timely manner in cooperation with the Finance team • Manage warehouse rentals and maintenance • Manage company vehicles and maintenance • Establish goals, identify priorities, provide direction, give the necessary tools and resources and recognize accomplishments in a timely manner • Complete other responsibilities as assigned
Job Requirements
- Minimum of five (5) years of grassroots and brand marketing experience
- Minimum of three (3) years of direct people management
- Strong understanding of local community events
- Strong planning and project management skills
- CPG or food/beverages experience is a plus
- Ability to build a team environment
- Proficiencies**
- Ability to take initiative and prioritize tasks; good time-management, organizational, problem-prevention and problem-solving skills
- Confident in leading a team and setting an example of expectations
- Good interpersonal skills with the ability to work effectively with individuals and groups at all organization levels; ability to work independently and as part of a team
- Willingness and flexibility to adapt to changing business needs and deadlines
- Have a clean driving record (valid state driver’s license and MVR check required)
- Able to stand for extended periods of time
- Able to lift 25lbs consistently
- Able to travel within the assigned territory (travel required throughout the region)
Benefits
- Comprehensive Medical, Dental & Vision benefits
- Long- and short-term disability
- Life insurance
- 10 Vacation days per year, subject to accrual policy
- 11 Company paid holidays
- 401(k) with Company match
- Identity theft and legal services
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