Role Description We are seeking a motivated and creative Content Creator to produce compelling written and visual content across our digital channels. - Create engaging content for social media, blogs, email newsletters, and the website - Develop short-form video scripts and on-brand copy for Instagram, TikTok, and LinkedIn - Research industry trends and translate them into shareable content - Collaborate with the marketing and design teams to align content with campaigns - Manage and maintain a content calendar for consistent publishing - Monitor content performance and improve strategy based on insights - Ensure all content aligns with brand voice, tone, and messaging guidelines Qualifications - 2+ years of experience in content creation, copywriting, or digital marketing - Strong writing skills adaptable to different platforms and audiences - Experience creating and editing short-form video content for social media - Proficiency in Canva, Adobe tools, or similar design platforms - Understanding of SEO principles and content optimisation - Creative, self-motivated, and able to manage content output independently - Strong time management for meeting publishing deadlines remotely - Degree or diploma in Marketing, Journalism, or Communications preferred Requirements - Salary: R24,000/month - 100% Remote

• Conceptualize, create, and manage original social-first content (photo, video, text, graphics, stories, reels, TikToks, etc.) tailored to each platform (Instagram, TikTok, LinkedIn, X, YouTube, etc.) • Lead ideation and creative direction for campaigns, launches, and brand moments, ensuring alignment with broader brand and marketing goals. • Own the social content calendar and collaborate with cross-functional teams to support business priorities. • Stay on top of cultural trends, memes, and platform updates to keep content fresh, relevant, and ahead of the curve. • Monitor content performance and use insights to optimize and iterate quickly. • Manage content production schedules, freelance creators, and vendors as needed. • Mentor and guide junior team members or creators.

• Produce a high volume of AI-generated short-form video, image, and audio content for distribution across social platforms (Instagram, TikTok, YouTube Shorts, X) • Build and maintain consistent visual identities across content series — keeping characters, settings, and aesthetics on-model across hundreds of generations • Own end-to-end production: ideation, prompting, generation, light editing, captioning, and publishing • Manage and grow social accounts as part of the role — including posting cadence, comment/DM engagement, and basic community management • Iterate quickly based on performance data — double down on what's working, kill what isn't • Track what's trending in AI-generated content broadly and bring formats and ideas to the team • Collaborate with our internal growth team on briefs, narrative angles, and distribution strategy

Role Description The Content Creator produces high-impact, performance-driven short-form video content designed to drive engagement and conversion within the professional services sector. This remote, part-time Mid-Level role focuses on high-volume output and data-informed iteration to maximize audience retention. Success is measured by your ability to capture attention instantly, maintain high watch times, and deliver concise, persuasive messaging consistently. What You'll Do - Script, film, and edit 4–6 high-retention short-form videos daily tailored for TikTok, Reels, and Shorts. - Engineer "scroll-stopping" hooks within the first 1–3 seconds to maximize initial view rates and minimize drop-off. - Apply rapid pacing and dynamic on-screen captions to maintain engagement and ensure accessibility. - Execute end-to-end production, including lighting, framing, and audio capture to ensure professional-grade output. - Analyze performance metrics such as retention and watch time to identify trends and modify future content. - Distill complex services into fast-paced, easily digestible video segments that deliver a clear message quickly. - Manage content versioning, iterating on high-performing hooks or CTAs to optimize for conversion. - Maintain ownership of the creative pipeline, ensuring all produced assets meet quality and performance benchmarks. Success Indicators - Retention Rate: Consistently achieve 55–70% audience retention across all video assets. - Engagement Depth: Maintain an Average Watch Time of 6–9 seconds. - Output Consistency: Reliable delivery of the daily 4–6 video quota without compromising clarity or messaging. - Conversion Optimization: Demonstrable improvement in conversion metrics through iterative "analyze and modify" cycles. Qualifications - On-Camera Presence: Exceptional comfort on camera with clear English fluency and professional articulation ARE A MUST. - Video Editing Mastery: Proficient in mobile-first editing tools (e.g., CapCut) with a focus on pacing, transitions, and text overlays. - Retention Expertise: Deep understanding of short-form video psychology, specifically regarding hooks, attention spans, and "the 6-second rule." - Performance Focus: Proven ability to create content that targets specific business outcomes (Conversion/ROI) rather than just aesthetic appeal. - Technical Self-Sufficiency: Ability to shoot high-quality footage independently using standard mobile or DSLR setups. - Analytical Mindset: Experience using platform analytics to diagnose why a video succeeded or failed. - Async Communication: Clear written communication skills for reporting and collaborating in a remote, distributed team. Nice to Have - Experience creating content specifically for Professional Services or B2B audiences. - Familiarity with A/B testing different video hooks or background audio. - Knowledge of current trending sounds and cultural nuances on TikTok/Reels. - Basic understanding of direct-response copywriting principles. About the Team/Environment We operate in a high-velocity, performance-first environment where data dictates our creative direction. Our process maturity is focused on rapid iteration and "learning by doing," valuing creators who can adapt their style based on real-time audience feedback. You will join a lean, agile team that prioritizes impact over ego and rewards high-throughput, high-quality execution.