• Побудувати системну «фабрику» виробництва високоефективних креативів для масштабування ігор на Google Play, App Store та Amazon. • Забезпечити стабільно високий ROI креативного виробництва через оптимізацію ресурсів та бюджетів. • Впровадити культуру інновацій та дата-центричний підхід у створенні рекламних механік та наративів. • Побудова та масштабування прозорого пайплайну виробництва контенту для UA та крос-промо. • Розробка глобальної креативної стратегії відповідно до бізнес-цілей компанії та вподобань аудиторії. • Повний контроль циклу виробництва — від ідеї та створення ТЗ до фінального контролю якості рекламних матеріалів. • Керівництво командою Креативних Продюсерів та дизайнерів, забезпечення ефективної взаємодії. • Формування стратегії найму, адаптація нових спеціалістів та утримання ключових співробітників. • Управління бюджетами департаменту та оптимізація витрат без втрати якості.

Group 1001 is a consumer-centric, technology-driven family of insurance companies on a mission to deliver outstanding value and operational performance by combining financial strength and stability with deep insurance expertise and a can-do culture. Group1001’s culture emphasizes the importance of collaboration, communication, core business focus, risk management, and striving for outcomes. This goal extends to how we hire and onboard our most valuable assets – our employees. Company Overview: Gainbridge, a part of the Group 1001 enterprise, is a self-managed, innovative, digital platform providing its clients with direct access to trusted financial products to smartly grow their savings over time. Gainbridge strives to offer products through its platform that are simple, intuitive, and backed by smart technology with no complexity or hidden fees. Gainbridge empowers clients to take control of the financial future with simple solutions that are accessible to everyone no matter their budget. Why This Role Matters: Gainbridge is building the future of retirement savings. We've made it possible to buy an annuity in minutes instead of months, using technology to remove decades of friction. As we scale from $1B to $5B in annual sales, design is our competitive advantage—making complex financial products feel simple, approachable, and even delightful. The Creative team translates strategic vision into visual reality across every customer touchpoint. We collaborate with external agencies on campaign concepting while looking to build an in-house competency for brand and performance creative. As Creative Designer, you'll be our first visual architect and production engine. You'll design everything from the website powering billions in premium to the social content reaching millions of Americans. This role requires both creative excellence and production efficiency—you'll concept breakthrough campaigns while shipping daily performance creative. You'll help establish Gainbridge as a design-forward brand in categories best known for stock photos. How You'll Contribute: Design high-converting landing pages for campaigns driving $500M+ in deposits Create modular design systems scaling across web, email, social, and display advertising Develop illustration and iconography libraries making financial concepts visually accessible Partner with performance marketing team, and brand/performance agencies to adapt brand campaigns for performance marketing channels What We're Looking For: 5+ years in digital design roles (in-house or agency) Mastery of Figma, Adobe Creative Suite, and prototyping tools Portfolio demonstrating range from brand to performance creative Understanding of conversion optimization and user psychology Experience with design systems and component libraries Strong typography, color theory, and composition skills Ability to work at both strategic and execution levels Compensation: Our compensation reflects the cost of labor across several U.S. geographic markets. The base pay for this position ranges from $95,000/year in our lowest geographic market up to $125,000/year plus bonus in our highest geographic market.  Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Benefits Highlights: Employees who meet benefit eligibility guidelines and work 30 hours or more weekly, have the ability to enroll in Group 1001’s benefits package. Employees (and their families) are eligible to participate in the Company’s comprehensive health, dental, and vision insurance plan options.  Employees are also eligible for Basic and Supplemental Life Insurance, Short and Long-Term Disability. All employees (regardless of hours worked) have immediate access to the Company’s Employee Assistance Program and wellness programs—no enrollment is required. Employees may also participate in the Company’s 401K plan, with matching contributions by the Company. Group 1001 , and its affiliated companies, is strongly committed to providing a supportive work environment where employee differences are valued. Diversity is an essential ingredient in making Group 1001 a welcoming place to work and is fundamental in building a high-performance team. Diversity embodies all the differences that make us unique individuals.  All employees share the responsibility for maintaining a workplace culture of dignity, respect, understanding and appreciation of individual and group differences. #LI-AS1

The Opportunity: Join TopDog Law and Build Something Meaningful This role is an opportunity to: Join a rapidly growing national firm at a formative stage Make a visible, measurable impact on a rapidly growing business Grow your skills, responsibility, and influence as the firm scales Work alongside high-caliber, mission-driven teammates who care deeply about doing great work We are looking for people who don’t just want a job, they want purpose and impact. What You’ll Do In this role, you will be responsible for: Ownership and Strategy Own the company’s organic social presence end-to-end, with Instagram as the primary platform. Develop and evolve social strategy based on performance, trends, and business goals Stay ahead of platform changes, best practices, and emerging formats. Translate brand vision into a clear executional direction across all advertising platforms. Content and Execution Independently generate, test, and iterate original content ideas. Execute hands-on when needed, including editing and solving production issues. Maintain and execute a content calendar with speed and consistency. Oversee creative execution across paid, organic, and brand advertising, ensuring company ideas, goals, and brand standards are clearly translated and consistently delivered by the creative team. Influencer and Growth Guide the vision for influencer, creator, and UGC representation to support brand diversity, trust, confidence, and high-value positioning across paid and organic channels. Identify, source, and partner with creators and viral pages that fit the brand. Performance and Optimization Use performance insights to guide creative direction across paid and organic channels and make fast, data-driven improvements. Clearly communicate social performance through insights, recommendations, and next steps. Collaboration and Brand Work closely with creative, performance marketing, and decision science teams to align content with campaigns and tests. Ensure consistent brand voice, tone, and visuals across all content. CMS & Content Modeling (Sanity) Design and implement schemas for pages, sections, FAQs, forms, and reusable content blocks Build robust GROQ (Graph-Relational Object Queries) queries and utilities for fetching content in Next.js Server Components Implement preview and draft/live workflows so editors can safely preview content before publishing Support migration of existing content (e.g., from WordPress) into other CMS where appropriate Collaborate with marketing/content teams to ensure content models support their workflows without compromising performance or maintainability Performance & SEO Optimization Optimize Core Web Vitals (LCP, INP, CLS) and mobile performance Keep Lighthouse performance/SEO scores consistently high Improve image loading, font strategies, caching, and bundle weight Ensure code is structured for speed, clarity, and maintainability Conversion-Focused Development Build high-intent landing pages and multi-step lead flows Implement dynamic modules (FAQs, testimonials, results, attorney profiles) Support A/B test variants and rapid experimentation cycles Work closely with UX to refine and iterate based on behavioral insights Analytics & Tracking Implementation Implement event tracking for forms, CTAs, scroll behavior, and funnels Work with decision science to validate that tracking fires cleanly Support DataLayer and GTM integrations where needed Design System & Code Quality Help create and maintain a scalable design system with well-structured components Participate in code reviews and contribute to engineering standards Write clear, maintainable code with documentation where appropriate Collaboration & Communication Work closely with the Director of Web Development on architecture and execution Partner with the UX designer, creative team, and marketing teams Communicate technical decisions clearly to non-technical stakeholders At TopDog Law, everyone is expected to think critically, communicate clearly, and take ownership of their work. How This Role Drives the Business TopDog Law is building a marketing engine that combines bold brand storytelling with culturally fluent, high-performing social content. We are seeking a Head of Social & Creative Development to own and scale our organic social presence, with Instagram as the primary growth and revenue-driving platform, while overseeing creative execution that shapes how audiences experience the TopDog Law brand across all marketing channels, including: Organic Social: Owning brand-forward campaigns, culturally fluent content that drives trust, engagement, and long-term community growth, with Instagram as the primary platform, followed by further expansion. Paid Social: Brand-led paid advertising that builds confidence, communicates value, and captures attention at scale. Outdoor: Brand-first creative that delivers clear, confident messaging across high-impact offline placements, reinforcing trust, credibility, and recognition. Radio : Overseeing the development of compelling radio creative that reinforces brand voice, builds trust, and delivers memorable messaging. Law Firm Brand Assets: Overseeing the creation and organization of essential creative assets so the firm has what it needs to operate consistently and effectively. Your primary focus will be building and executing a comprehensive social strategy that brings the TopDog Law brand to life through engaging, culturally relevant content that never feels like an ad. You will own social performance end-to-end, from idea generation and execution to optimization based on real-time data, while ensuring the brand is consistently and clearly represented across the majority of our content. As the role evolves, you will also head creative development efforts by helping translate brand vision into clear execution, reviewing creative output for creativity, quality, and consistency, and partnering closely with creative leadership to ensure work across channels aligns with brand standards and objectives. This role requires high ownership and a builder mindset, combining strategy, hands-on execution, and leadership across social and creative functions. As the foundation is established, you will help guide the brand’s presence across additional channels and formats, ensuring consistent, high-quality execution that supports long-term growth. You’ll report directly to the Creative Director and collaborate closely with creative, performance marketing, and decision science teams to ensure social drives measurable business impact. This role goes far beyond managing workflows. It requires a hands-on leader who can step in, take full ownership, and drive results with minimal guidance. This role is critical to our success because it: Directly impacts [clients / revenue / case outcomes / team efficiency] Supports speed, quality, and consistency as we scale Helps protect and elevate the TopDog Law brand and client experience Strengthens the foundation needed to grow responsibly and sustainably What Success Looks Like Within your first 6–12 months, success in this role looks like: You consistently deliver on commitments with minimal oversight You proactively identify issues and propose solutions Your work raises the bar for quality, clarity, and follow-through You are viewed as a reliable, trusted partner by teammates and leaders You contribute positively to team energy, morale, and momentum Qualifications About TopDog Law TopDog Law is a nationally scaling, fully-integrated, personal injury law firm built for impact, excellence, and growth. We own the client experience end-to-end, from marketing and intake through litigation, because we believe how we do the work matters just as much as what we achieve. We are building a high-performance, high-trust, no-ego culture where talented people do meaningful work, grow quickly, and take pride in what they build together. This is not a legacy law firm. This is a rocket ship, and we’re assembling the team that will take it to the next level. If you thrive in fast-moving environments, love taking ownership and being held accountable, and want to be part of something you can help shape, not just maintain, you’ll feel right at home here. Our Story TopDog Law is not your typical law firm. We believe that world-class marketing, paired with exceptional legal talent and operations, creates better experiences and outcomes for clients and the business alike. Over the past three years, we’ve grown 2–3x year over year, setting a new standard on the marketing side of the personal injury space and proving what’s possible when strategy, speed, and execution align. Now, we’re applying that same discipline and innovation to law firm operations, case management, and execution as we scale nationally and fully integrate. We are intentionally building the infrastructure, systems, and teams needed to scale at a national level—without sacrificing quality, culture, or accountability. This is still the early stage of that journey, which means the people who join now have a real opportunity to help shape how the firm operates for years to come. Who Thrives Here We don’t hire based on resumes alone. We hire for competence, character, and mindset. You will thrive at TopDog Law if you: Embrace Change You have a growth mindset and seek continuous improvement You welcome feedback and adapt quickly You ask “What’s next?” rather than “That’s not my job” Are Committed to the Organization You care deeply about doing great work You have your teammates’ backs You’re here to build something meaningful and long-lasting Bring an Upbeat, No-Ego Energy You show up positive, professional, and solutions-oriented You enjoy the work and respect the people around you You leave drama, negativity, and ego at the door Take Ownership You do what you say you’ll do You follow through and communicate early when something’s off track You treat the business like it’s yours Fast & Hungry You move with urgency and sound judgment You prioritize progress over perfection You thrive in fast-paced, high-expectation environments You seek feedback, stretch assignments, and more responsibility You’re motivated by growth, impact, and building something bigger than yourself Why TopDog Law Real growth: As the firm grows, so do opportunities for advancement and leadership High standards, real support: Clear expectations, coaching, and accountability Culture that matters: Trust, respect, speed, and integrity, without sacrificing humanity Meaningful work: Helping people through some of the hardest moments of their lives Ready to Build With Us? If you’re excited by ownership, accountability, growth, and the chance to help build something exceptional from the ground up - we’d love to hear from you. Apply today and help shape the future of TopDog Law.

• Own the creative strategy for paid acquisition across Meta, YouTube, TikTok, and other channels • Develop creative concepts, hooks, angles, and messaging frameworks rooted in customer psychology and data • Translate performance insights (CPA, CTR, hook rate, thumb-stop, hold rate) into actionable creative direction • Build and maintain a creative testing roadmap (what to test, why, and how to scale winners) • Collaborate closely with: Media buyers (to align creative with account strategy) • Video editors & designers (to guide execution, not just request assets) • Growth & analytics teams (to interpret results and inform next iterations) • Analyze creative performance at the hook, body, and close level and iterate accordingly • Audit competitors and winning ads across platforms to identify patterns and opportunities • Help evolve internal creative systems, naming conventions, briefs, and testing processes • Support scaling winning creatives across brands within the Pearl West portfolio