• Define and execute the CMS vision and strategy, aligning with broader business objectives and gaming content needs • Conduct market research and gather user feedback to prioritize features and guide product decisions • Collaborate with game development teams, designers, and content creators to ensure seamless content workflows • Work with engineering teams to translate requirements into development tasks and manage the product backlog • Lead user testing initiatives to refine features and enhance CMS usability and performance • Track key performance metrics and identify opportunities for continuous product improvement

• Define and continuously evolve a multi‑year product vision and strategy for the mobile app aligned to company goals and customer needs. • Set clear, outcome‑based objectives (OKRs) and ensure priorities reflect the highest customer and business value. • Translate strategy into a focused portfolio of initiatives that balance offense (growth) and defense (stability, reliability, technical debt). • Lead an empowered product squad—especially with engineering and design to identify opportunities, explore solutions, and deliver measurable outcomes (not just features). • Establish strong product principles and decision frameworks so teams can move fast with clarity and integrity. • Drive digital innovation through emerging technologies and continuously evaluate and influence KFC's position to be able to deliver differentiated customer experiences. • Create an environment where teams tackle risks early (value/usability/feasibility/viability) through discovery, prototyping, and experimentation. • Drive continuous discovery and delivery using customer research, analytics, and experiments to validate ideas before scaling solutions. • Develop a deep understanding of customers and operators using qualitative and quantitative insights to uncover unmet needs and friction points. • Champion field immersion, partnering with market and operations leaders to validate solutions in real restaurant environments and ensure they scale under operational complexity and peak‑demand conditions. • Drive data‑informed decision‑making by defining success metrics, evaluating product performance, and steering rapid iteration to deliver measurable business and guest outcomes. • Forecast the approximate benefit of initiatives using benchmarks and prior learnings; define measurement plans upfront so key metrics are treated as P0 requirements (instrumentation is not an afterthought). • Ruthlessly simplify: repeatedly capture ~80% of value with ~20% of effort, pushing teams toward the smallest solution that achieves the outcome without sacrificing quality or integrity. • Sequence work to optimize compounding impact, balancing quick wins vs platform investments and ensuring the roadmap remains outcome based. • Grind it out to ship: remove obstacles, align stakeholders, and drive end to end execution through launch, adoption, and iteration. • Collaborate across Marketing, Operations, Technology, Finance, Legal, and Support to integrate product plans and deliver a seamless end to end guest experience. • Build credibility and trust across a matrixed organization; earn the right to make decisions by being prepared, data informed, and relentlessly focused on business outcomes.

• Own the end-to-end product workstream for launching Reap's card issuing infrastructure into European and African markets — from regulatory readiness through processor integration to first client live. • Lead the launch of new card schemes in your markets — owning the scheme onboarding process, program setup, and BIN acquisition. • Build market requirements documents covering the full card issuing stack: scheme approvals, processor integration, KYB/KYC, transaction processing, AML monitoring, card provisioning, and shipping. • Project manage the expansion across cross-functional teams — Risk, Compliance, Finance, Treasury, Onboarding, Core Product, and Engineering. You define what needs to be built and drive delivery to timeline across all workstreams. • Own the go-live checklist for each market and scheme — from scheme approval to first test transaction to first client processing. • Once a market launches, own the transition from MVP to full capability — closing feature gaps, enabling deferred capabilities, and responding to early client feedback. • Own the ongoing BAU for your markets — you launched them, you run them. • Work with Core product teams to bring Reap's full product suite to your markets. • Own market-specific risk and compliance issues — from local AML requirements and country restriction policy changes to scheme audit responses and remediation items. • Track and respond to ongoing regulatory changes, scheme rule updates, and processor requirement changes across all schemes operating in each market.

• Work directly with clients to understand their business needs, constraints, and objectives and turn that information into concrete product requirements. • Translate those needs into a clear delivery plan : what will be built, in what order, by whom, and when. • Define and maintain the product roadmap with precise sequencing of features, dependencies, and timelines. • Work closely with Technical Project Managers (TPMs) to align on scope, priorities, handoffs, owners, and delivery expectations. • Break down large ideas into clear, actionable pieces of work that engineers and designers can execute on without ambiguity. • Make prioritization decisions based on business value, user impact, technical feasibility, capacity, and deadlines. • Partner with clients to clarify user flows, edge cases, behavior, and required interactions, ensuring the product is understandable and usable. • Partner with engineering to validate feasibility, adjust scope when needed, communicate tradeoffs, and keep delivery aligned and moving. • Communicate clearly with all stakeholders, keeping everyone aligned on what is coming next, what is being worked on now, and what has changed. • Review what ships, confirm it meets the intended need, gather feedback, and adjust future scope or sequencing accordingly.