Senior Product Marketing Manager, Data & AI Solutions
Location
United States
Posted
16 days ago
Salary
0
Seniority
Lead
No structured requirement data.
Job Description
Senior Product Marketing Manager, Data & AI Solutions
Retool
Role Description The Solutions PMM team owns ICP strategy, core narrative, solutions messaging, competitive positioning, and field enablement across all segments. This role specifically leads our data & AI GTM motion—one of Retool’s most strategically important growth areas. We’re looking for a senior technical PMM who can go beyond messaging frameworks and into direct, hands-on field credibility: - Define and own the data & AI ICP - Go deep on fluid competitive dynamics with code generation tools - Synthesize quarterly research into actionable GTM intelligence - Show up as a genuine partner to sellers on active deals This is a high-visibility role with real scope. If you love sitting at the intersection of market strategy, technical depth, and field execution, and you’re energized by helping a fast-moving team land its biggest bets, we’d love to meet you. Qualifications - 5+ years of product marketing experience at a high-growth B2B SaaS company, with meaningful time in developer tooling, data infrastructure, or AI/ML - Demonstrated experience building ICP frameworks, persona-based messaging, and segment-specific GTM strategies - Technical depth and AI fluency sufficient to understand how our platform works and how customers derive value from it - Field credibility—you’re comfortable supporting sellers on active deals and translating complex market dynamics into clear positioning - World-class writing and communication skills; you can distill complexity into clarity for both technical and business audiences - Strong affinity for data and operations teams, with a working understanding of the tools and ecosystems they rely on - An insatiable intellectual curiosity and genuine interest in the AI-native software development space Requirements - Define and maintain our data & AI ICP personas, value propositions, use cases, and segment-specific messaging - Lead quarterly industry research across all ICPs and synthesize findings into actionable GTM intelligence for the broader team - Develop and maintain messaging, campaign narratives, and BDR/DG maps and talk tracks - Build win case studies and proof points across champion and/or buyer deals - Create assets for field sellers on active deals and drive them through enablement for scale - Work with demand gen, content, and enablement to activate messaging and associated GTM motions - Own Retool’s coopetition positioning against code generation and ecosystem tools (including Claude, OpenAI, and others) - Support the partnerships team with market context, messaging alignment, and partner-facing materials - Partner with our Technical Customer Experience team on messaging support and internal and external deliverables - Collaborate with partner marketing and revenue enablement on program kickoffs, planning, and execution
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