• Set the national vision, strategy, and operating model for the U.S. MSL organization, aligned to medical and corporate priorities. • Lead, coach, and develop a geographically dispersed team of MSLs; recruit, onboard, and retain top scientific talent. • Define and govern standards for scientific engagement, including KOL strategy, external engagement planning, documentation, and compliant scientific exchange. • Oversee relationship-building with national, regional, and local KOLs, academic centers, and community networks to ensure consistent, high-quality scientific dialogue. • Partner with Medical Affairs leadership to develop and execute the integrated medical plan; ensure field priorities translate into clear territory plans and deliverables. • Establish mechanisms to capture, synthesize, and communicate field insights to inform cross-functional decision-making, evidence generation, and strategy refinement. • Serve as a senior scientific resource for major initiatives including congress strategy and execution, advisory boards, internal training, and strategic planning forums. • Collaborate cross-functionally with Clinical Development, Regulatory, Commercial, and Market Access to support clinical trial awareness, launch readiness, and post-launch evidence plans. • Ensure the MSL act as Key Contact Persons in the management of investigator-sponsored research proposals, ensuring timely review, communication, and alignment with corporate research priorities. • Own MSL performance measurement and impact reporting (KPIs/OKRs), including quality metrics, insight value, scientific engagement outcomes, and continuous improvement plans. • Oversee MSL tools and processes (e.g., CRM/activity tracking), field communications, and training to drive consistency, efficiency, and audit readiness. • Manage the national MSL budget and resourcing plans (headcount, territories, congress coverage) in partnership with Medical Affairs operations.

Role Description We are looking for an experienced Director of SEO & GEO to lead the next evolution of organic discovery at Parallels. This role will own our strategy across both traditional search engines and emerging AI-powered discovery platforms. SEO remains a critical growth engine for Parallels - driving visibility, qualified traffic, customer acquisition, and category authority. This is a strategic, hands-on leadership role for someone who has deep SEO expertise and is excited to define the emerging GEO playbook. You will: - Lead the Integrated SEO & GEO Strategy - Own Parallels global organic discovery strategy across traditional search engines and AI-powered discovery platforms. - Set the roadmap for SEO and GEO initiatives tied to measurable business outcomes, including qualified traffic, conversion, pipeline influence, brand authority, and AI search visibility. - Balance near-term SEO performance with long-term GEO leadership as discovery behavior evolves. - Establish Parallels operating model for how SEO, GEO, Product Marketing, Content, Engineering, PR, Channel, and Analytics work together. - Lead prioritization, planning, reporting, and executive communication for SEO and GEO initiatives. - Build Parallels GEO Leadership - Define and operationalize Parallels Generative Engine Optimization strategy. - Improve how Parallels products are surfaced, summarized, cited, compared, and recommended in AI-powered discovery experiences. - Monitor Parallels presence across ChatGPT, Google AI Overviews, Gemini, Perplexity, Claude, Copilot, and emerging AI assistants. - Build strategies around entity authority, semantic relevance, structured knowledge, citation visibility, AI retrievability, and recommendation share-of-voice. - Partner with Product Marketing and Communications to increase high-quality third-party mentions, citations, and category authority. - Develop practical measurement frameworks for GEO where attribution is still evolving. - Identify how AI-driven discovery is changing customer journeys, competitive positioning, and purchase consideration. - Strengthen SEO as a Core Growth Engine - Lead technical SEO across crawlability, indexing, rendering, site architecture, Core Web Vitals, internal linking, structured data, and international SEO. - Partner with Product and Engineering to ensure SEO requirements are embedded into product launches, site changes, and platform decisions. - Drive content SEO strategy across priority audiences including prosumers, developers, power users, gamers, small and mid-size businesses, enterprise buyers, and channel partners. - Improve organic acquisition through better intent mapping, content quality, conversion pathways, and authority building. - Ensure Parallels continues to perform strongly in traditional search while preparing for the future of AI-mediated discovery. - Diagnose and resolve SEO performance issues across large-scale web properties. - Drive Content, Authority & Discoverability - Partner with Product Marketing to translate product capabilities, launches, roadmap themes, and use cases into discoverable narratives. - Build topic authority across virtualization, Windows on Mac, Apple enterprise adoption, developer workflows, gaming, productivity, managed devices, and cross-platform work. - Create content and information architecture that serves both human buyers and AI retrieval systems. - Support digital PR and partner/channel content strategies that increase trusted references to Parallels across the web. - Use AI tools responsibly to accelerate research, content optimization, competitive analysis, and workflow efficiency. - Help simplify complex technical messages into clear, compelling stories for customers, partners, and search/discovery platforms. - Lead Measurement, Experimentation & Executive Communication - Define clear KPIs for both SEO and GEO, including traffic, rankings, conversions, technical health, content performance, brand visibility, AI citations, and recommendation presence. - Build test-and-learn frameworks for GEO experiments. - Translate complex changes in search and AI discovery into clear business implications for executives. - Use data to prioritize investments and communicate progress, risks, and opportunities. - Manage SEO/GEO tools, vendors, agencies, and reporting systems as needed. Qualifications - 8+ years leading SEO, organic growth, search strategy, or discoverability programs. - Deep technical SEO expertise with a proven record of improving organic growth at scale. - Strong understanding of content strategy, authority building, information architecture, and search intent. - Demonstrated curiosity and practical experience with AI-driven discovery, GEO, LLM-powered search, or emerging search experiences. - Ability to define a new discipline while continuing to operate and improve a mature SEO function. - Experience influencing Product, Engineering, Product Marketing, Content, Analytics, Communications, and executive stakeholders. - Strong analytical skills and comfort building reporting frameworks where measurement is imperfect. - Excellent communication skills with both technical and non-technical audiences. - Hands-on familiarity with enterprise SEO and analytics tools such as Google Search Console, GA4, Looker/Tableau, Ahrefs, Semrush, Screaming Frog, Botify, Conductor, BrightEdge, Similarweb, or comparable platforms. - Strong project management skills and ability to manage multiple initiatives across teams and time zones. Requirements - Experience in SaaS, developer tools, virtualization, enterprise productivity, managed devices, or infrastructure technology. - Understanding of Apple, Windows, Mac, developer, SMB, enterprise, and partner/channel ecosystems. - Familiarity with semantic search, entity optimization, structured data, knowledge graphs, retrieval systems, and AI citation behavior. - Experience working with GEO tools that monitor AI search visibility, brand mentions, citations, and recommendation share-of-voice across platforms such as ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude, and Copilot. - Experience using modern AI tools for research, content analysis, workflow automation, and experimentation. - Experience managing agencies, vendors, or distributed teams. - Comfort working in a global, remote-first environment with asynchronous collaboration. Benefits - Empowering work environment with flexibility in work hours and locations. - Support for personal and professional growth. - Inclusive culture that values diversity and individuality.

Title: Business Strategy and Planning Director Location: SAN ANTONIO Texas United States Type: Full-Time Job Description: Why USAA? At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families. Embrace a fulfilling career at USAA, where our core values – honesty, integrity, loyalty and service – define how we treat each other and our members. Be part of what truly makes us special and impactful. We are proud to support active-duty military spouses. USAA roles may offer remote or hybrid flexibility for active-duty military spouses consistent with applicable policy and business needs. The Opportunity As a dedicatedBusiness Strategy and Planning Director,youwill providesupport and guidance to executive management toidentify,developand communicate specific business strategies across functional areas,utilizingexpert knowledge of USAA, industry, business development, and financial planning. Lead strategic analyses of business needs and environmental trends in support of business strategy development and planning processes and, asappropriate, enterprise strategy and planning processes. Conduct business strategy reviews to assess progress and drive awareness of strategy achievement. This role is remote eligible in the continental U.S. with occasional business travel. However, individualsresidingwithin a 60-mile radius of a USAA office will be expected to work on-site 4 days per week. Whatyou'lldo: - Drives the development and coordination of components within the overarching strategy for the Function. - Works with executive management toestablishstrategic and operational framework thatestablishesenables short and long-term business goals and key results. - Develops specific processes to manage the business strategic and operational planning process. - Drives the alignment of business process and frameworks to enterprise strategy,processand framework. - Partners with senior-level leaders across functions and channels to develop near- and long-term visions and roadmaps and works with business leaders to manage transition from strategy to execution. - Maintains responsibility of integration of change management plans, project documentation and strategies for large, complex business specific initiatives that oftenimpactthe organization and/or enterprise. - Identifiesstrengths and weaknesses to evaluate operational effectiveness byestablishingbest practices and management routines to address gaps. - Guides team members as they perform research and analysis. - Supports executive leadership by leading the design, coordination, and governance of the annual strategic planning and operational planning processes. - Leads and motivates cross-functional team members in strategy and operational plan development and implementation. - Ensures risks associated with business activities are effectivelyidentified, measured,monitored, and controlledin accordance withrisk and compliance policies and procedures. What you have: - Bachelor's degree; OR 4 years of related experience (in addition to the minimum years of experiencerequired) may be substituted in lieu of degree. - 8 years ofdirectly relatedbusiness planning consultation experience to include developing business strategy for short-term and/or long-term goals. - Experience influencing and managing communication to senior executives, internal colleagues through concise,officialand regular updates on status, progress,strategiesand roadmaps. - Extensive experience in ProjectManagement. - Strong business acumen in financial services or related industry, and a proven ability to balance strategic thinking with practical implementation skills. - Experience working with clients/customers to realize business issues and develop a strategy for the business's direction from the gathered insights. What sets you apart: - Prior experience in financial services strategy, business planning, or management consulting with direct consumer banking exposure (credit card and/or deposits preferred). - Prior Chief of Staff, strategy director, or business management role supporting a senior executive in a large, matrixed organization. - Experience owning an annual strategic planning and operating plan cycle — including target-setting, prioritization, and performance tracking across a multi-product business. - Proven ability to synthesize complex data into executive-level narratives; strongtrack recordbuilding board and C-suite materials. - Demonstratedtrack recorddriving alignment across product, technology, risk, finance, and marketing on behalf of a senior leader. - Experience building or managing operating cadences — business reviews, OKRs, KPIdashboards, governance forums. - Familiarity with the consumer banking competitive landscape, including fintech and digital banking players. - Comfortoperatingwith ambiguity; ability torepresentexecutive priorities and make decisions independently. - MBA from a top-tier program strongly preferred; management consulting background a plus. - US military experience through military service or a military spouse/domestic partner. Compensation range:The salary range for this position is: $114,080 - $218,030. USAA does not provide visa sponsorship for this role. Please do not apply for this role if at any time (now or in the future) you will need immigration support (i.e., H-1B, TN, STEM OPT Training Plans, etc.). Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location. Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors. The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job. Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals. For more details on our outstanding benefits, visit our benefits page on USAAjobs.com. Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting. USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Role Description Reporting to the Group Program Director, you'll drive growth, quality and operational excellence across medium- to large scale programs of work. This role requires a “whip-smart” leader who is comfortable running the daily project rhythm while maintaining the ability to see the forest through the trees. - Partner with Design and Technical leads to ensure internal and external partners are synchronized. - Build a suite of tools and training to enable and support the establishment and growth of complex programs. - Identify, plan for, and pitch ideas to turn one-off projects into longer, more complex, and more valuable programs of work by identifying commercial opportunities. - Be a strong voice and point of contact for our most senior clients. - Plan alongside clients with a cohesive understanding of their business metrics and goals. - Design and facilitate ideation and planning sessions internally and with clients to align design and technical workstreams. - Technical & Design Integration: Successfully lead and steer work across the Google portfolio, specifically managing the intersection of design-led and technically-heavy workstreams. - Commercial Lever Management: Advise on roadmap opportunities and growth strategies; proactively managing the levers of scoping, staffing, and margin protection to ensure financial health. - Operational Oversight: Oversee and guide all agency relations and APR engagement, ensuring the agency remains a preferred partner through consistent excellence. - Financial Stewardship: Report on program financial health, identifying risks to the scope before they impact delivery. Qualifications - 10+ years as a client facing project manager (2 of those years within an agency setting). - Proven experience leading medium- to large-scale programs. - Strong understanding of technical project lifecycles and experience partnering with Engineering. - Curious mindset; excels at solving complex delivery puzzles and operationalizing new work. - Comfortable in client-facing environments, with the ability to manage "the now" while planning for "the next." Benefits - Competitive salary. - Great health benefits. - Matched 401K. - Parental leave. - Training funds. - Free snacks. - 28 days of PTO and your birthday off.