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Marketing Manager

MarketingMarketingFull TimeRemoteLeadTeam 10,001

Location

United Kingdom

Posted

34 days ago

Salary

0

Seniority

Lead

No structured requirement data.

Job Description

Marketing Manager

Hooli

Role Description We're looking for a Marketing Manager to own integrated marketing programs for our mid-market segment. You'll lead a team of 4–5 across demand generation, content, product marketing, and marketing operations, and you'll partner closely with Sales, Product, and RevOps to turn marketing into a predictable pipeline engine. Key Responsibilities - Lead and develop a team of 4–5 marketers; coach individual contributors and hire as the team grows - Own quarterly and annual marketing plans, including pipeline targets and budget allocation (~$2M annually) - Drive demand generation across paid, content, webinars, events, and ABM motions - Partner with Product Marketing on positioning, messaging, and GTM for new releases (3–5 launches per year) - Own marketing-sourced and marketing-influenced pipeline targets in partnership with Sales leadership - Build the analytics and reporting cadence: campaign performance, funnel health, and ROI by program - Manage agency partners (paid media, content, PR) and vendor relationships - Present marketing performance to executive team and board Qualifications - 7+ years of B2B marketing experience, ideally in SaaS - 2+ years managing a team of marketers (direct reports) - Strong demand-generation foundation: paid acquisition, ABM, webinars, email nurtures - Experience with marketing automation (Marketo or HubSpot) and Salesforce - Proven track record of hitting pipeline targets and partnering effectively with Sales - Comfortable with marketing analytics (GA4, Looker, attribution tools like Bizible/6sense) - Excellent written and verbal communication; comfortable presenting to executives - Bachelor's degree Nice to have - Experience launching products in a category-defining or AI/ML space - Background working with mid-market or enterprise sales motions - Experience scaling marketing at companies between $20M–$100M ARR

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