Title: VP, North America GTM Locations: Boston area (hybrid in Manchester, NH) and Chicago (remote) Job Description: About Us: At Sitecore, our mission is to simplify how brands reach, engage, and serve people by delivering intelligent, personalized digital experiences that connect the world. We empower the world’s most iconic brands to build lifelong relationships with their customers—seamlessly, smartly, and at scale. As the leading provider of agentic digital experience software, Sitecore brings together content, commerce, and data into one composable platform that enables brands to deliver millions of meaningful, adaptive experiences every day. Trusted by global leaders such as American Express, Porsche, Starbucks, and L’Oréal, Sitecore helps brands transform engagement through experiences that are not only personalized, but predictive and dynamic. Our foundation is our people—a diverse, passionate, and collaborative global team spanning over 25 countries. We believe that every experience matters, and that belief starts with how we work together. Our values guide how we lead, innovate, and connect. They are the behaviors that bring our mission and vision to life, every day, in every interaction. As we continue to evolve, we are actively cultivating AI skills across our teams to unlock new levels of creativity, efficiency, and insight. From engineering to customer experience, AI capabilities are becoming integral to how we design, build, and deliver the next generation of digital experiences. About the Role: The VP, North America GTM owns end-to-end GTM execution across North America –spanning integrated campaigns, ABM, field marketing, flagship corporate events, and partner activation. This role is the connective tissue between global strategy and in-market execution, ensuring programs land with the field, drive measurable pipeline impact, and are adopted consistently across the region. The VP is both a strategic leader and a hands-on operator, accountable for making NA the model for how Sitecore’s GTM machine works. What You’ll Do: Integrated Campaigns & ABM Execution - Own the strategy, orchestration, and field adoption of integrated campaigns and ABM programs across North America, ensuring programs are built for the market and adopted by the field. - Define target account selection, segmentation, and prioritization in partnership with sales leadership, ensuring ABM investments are concentrated where they matter most. - Drive bi-directional feedback loops between campaigns and sales so that plays are continuously refined based on what’s working in the field. - Partner closely with demand generation (SDRs), product marketing, and content to localize and sequence campaigns that reflect NA buyer dynamics and competitive conditions. - Working closely with the global digital team, develop paid media strategy and execution across NA – search, social, display, and intent-based channels– with a focus on efficiency, pipeline contribution, and cost per outcome. North America Field Marketing - Build and manage NA regional activation plans that translate global plays into locally relevant programs with clear sales alignment and measurable outcomes. - Establish and maintain strong sales alignment rhythms – regular touchpoints with NA sales leadership to ensure marketing is driving the right activities at the right moments in the sales cycle. - Drive priority play adoption in NA – equipping field teams with the tools, messaging, and content they need to execute with consistency and confidence. - Own the NA marketing calendar, coordinating activity across campaigns, events, digital, and partner programs to ensure an integrated, well-paced presence in the market. Flagship Corporate Events - Lead the GTM strategy and program execution for Sitecore’s flagship events in North America (Symposium and City Tours) ensuring they are purpose-built to deliver measurable outcomes including pipeline impact, meetings, and customer advocacy. - Integrate flagship events into the broader GTM motion, ensuring pre-event campaign momentum, on-site activation, and post-event follow-through are all coordinated and tracked. - Set clear success criteria for every flagship event and hold the team accountable to delivering against them, with post-event reporting tied to business outcomes. Partner Strategy & Activation in NA - Own NA partner execution, partnering closely with partner marketing to determine which partners to prioritize, how to activate them in-region, and how to integrate partner channels into the broader NA GTM motion. - Build joint GTM plans with NA field sales and key NA partners, ensuring co-marketing investments are targeted and drive joint pipeline. - Execute partner activation programs in NA – events, campaigns, enablement—in close coordination with Emily’s global partner program architecture to ensure consistency and leverage shared assets. - Track partner-influenced pipeline in NA and use data to continuously refine partner prioritization and investment decisions. Measures of Success: - Campaign and digital contribution to NA pipeline, including efficiency gains and conversion improvements across channels. - Field adoption of priority plays across NA, with measurable regional impact tied to sales outcomes. - Flagship events delivering clear, pre-defined outcomes: meetings generated, pipeline influenced, and customer advocacy secured. - Consistent execution quality and speed across all channels – programs launch on time, field teams are enabled, and nothing falls through the cracks. What You Need to Succeed: - 12+ years in B2B marketing, with significant experience in demand generation, field marketing, or integrated campaign management at scale. - Proven track record of owning pipeline contribution from marketing programs – with the data and results to show for it. - Deep experience with ABM strategy and execution, including account selection, multi-touch orchestration, and measuring ABM-attributed pipeline. - Strong digital marketing acumen with a test-and-learn mindset and comfort with data-driven decision-making. - Experience managing flagship corporate events with accountability for business outcomes, not just logistics. - Experience building and executing partner co-marketing programs in North America, ideally within enterprise software or SaaS. - Exceptional cross-functional collaborator – credible with sales, trusted by the field, and able to hold peers accountable without authority. - Bias for action and operational rigor – someone who sets up systems and processes that make execution predictable at speed. - Experience in digital experience, content management, or enterprise SaaS preferred. Sitecore is proud to be an equal opportunity workplace. We are committed to equal employment opportunity without unlawful regard to race, color, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, veteran status or any other local legally protected characteristic. Compensation details: the salary for this role ranges from $285k to $315k plus a 30% bonus structure. Sitecore offers a comprehensive benefits package, including multiple health insurance options (medical, dental, and vision coverage), a 401(k) retirement plan with company matching contributions, generous paid time off (vacation/PTO, paid sick leave, and paid holidays, as well as paid volunteer days), fully paid parental leave for new parents, company-paid disability insurance (short-term & long-term coverage) and life insurance, and an Employee Assistance Program supporting employees’ well-being, and a number of voluntary benefits to choose from available upon date of hire.

• Develop Leaders and Scale Impact • Build, coach, and elevate a high-performing renewals leadership bench • Invest in frontline managers and future leaders to ensure the organization scales through strong, accountable leadership • Stay close to the business and step into complex, high-value renewals and escalations • Model accountability, urgency, and excellence in execution across the organization • Own Renewal Outcomes and Forecast Accuracy • Drive global renewal performance, including Net Revenue Retention (NRR), gross retention, and expansion through renewals • Own forecasting accuracy and ensure predictable, data-driven revenue outcomes • Lead a forward-looking, data-driven approach to renewals—identifying churn risk early, mitigating issues, and capturing expansion opportunities within renewal cycles • Foster an environment where teams are empowered to make decisions quickly and act with urgency • Drive strong cross-functional alignment across Sales, Customer Success, Finance, Product, Legal, and Revenue Operations • Run the renewals business with rigor and transparency • Attract, develop, and retain top talent

Role Description The Senior Vice President, Global Digital Product & North America Digital Go-to-Market is a critical P&L leader responsible for driving NA digital revenue growth, the NA product/platform transformation to E1, and the development of an end-to-end corridor level commercialization team for North America, while delivering a global digital product strategy and 54 country roll out of the E1 Platform. This role serves as a catalyst for customer-centric transformation, delivering world-class, omnichannel experiences and scalable, sustainable growth in a highly regulated financial services environment. As North America Go-to-Market leader, this executive owns the strategy and execution for accelerating revenue growth, ensuring strong alignment between product innovation and customer adoption. The SVP leads go-to-market strategy, positioning, and commercialization, enabling effective corridor level execution and customer acquisition. This includes close partnership with brand marketing, technology, and compliance to ensure consistent execution and measurable business impact. In addition, as the global leader of digital product, the SVP defines and executes the vision, strategy, and roadmap for the company’s digital platforms and commerce solutions. The role focuses on building and delivering a scalable global platform (E1) while supporting local teams market specific adaptations across all regions. This includes identifying enterprise-wide opportunities, evaluating strategic options, and prioritizing investments that maximize customer impact, operational efficiency, and long-term profitability. Operating with a strong execution mindset, the SVP leads both direct and matrixed global teams, driving accountability through clear KPI frameworks, measurable outcomes, and rigorous performance tracking. The role ensures disciplined prioritization across innovation horizons, balancing near-term performance with long-term transformation objectives. This leader reports directly to the CEO and partners closely with the other Executive Team members — including the CFO, COO, CCO, and Regional Presidents to align digital product innovation and go-to-market execution with enterprise strategy. This position will lead a global organization of product, analytics, and go-to-market professionals, along with matrixed regional commercial and technology teams to deliver measurable business impact by uniting product excellence, customer experience, and commercial execution to drive sustained digital growth and competitive advantage. Qualifications - 20+ years of leadership experience across digital product management, go-to-market strategy, commercialization, or related roles within financial services, or payments. - Proven track record of driving product-led growth and scaling digital platforms in complex, global organizations. - Deep experience across both B2C and B2B environments, with strong understanding of global consumer services. - Demonstrated success leading large, multinational, and matrixed teams (50+ employees) across regions and functions. - Strong financial and operational acumen, with experience in P&L management and ownership. - High degree of technical fluency, with the ability to partner effectively with senior technology leaders on platform strategy, architecture, and delivery. - Expertise in change management, with a proven ability to drive transformation across large, complex, and regulated organizations. - Exceptional communication and executive presence, with the ability to influence diverse global stakeholders. - Strong understanding of regulatory and compliance requirements within financial services and digital commerce ecosystems. - Bachelor’s degree in business, finance, technology, or a related field required; MBA or advanced degree strongly preferred. Requirements - Develop and execute a corridor level GTM plan that accelerates new customer acquisition and revenue growth across NA for the digital channel. - Define and execute the global digital product vision, strategy, and roadmap, delivering seamless, world-class omnichannel customer experiences across regions. - Develop and operationalize integrated go-to-market strategies across North America, clearly articulating value propositions to customers, partners, and stakeholders. - Own end-to-end commercialization of the E1 platform translating strategy into execution through operating models, programs, and enabling technologies. - Establish and enforce KPI frameworks to ensure accountability, transparency, and continuous optimization of growth initiatives. - Partner closely with Technology leadership to deliver secure, scalable, and integrated platforms. - Collaborate cross-functionally with Product, Marketing, Sales, Technology, Compliance, Legal, Finance, Treasury, and Customer Care to deliver high quality execution. - Identify, assess, and mitigate business, operational, and regulatory risks associated with launching and scaling digital solutions globally. - Lead global and regional teams, including direct and matrixed organizations, to drive execution, governance, and operational excellence. - Build, develop, and retain high-performing, diverse teams, fostering a culture of operational excellence, accountability, and continuous improvement. Company Description

Role Description Leads a team of Relationship Managers in the Northeastern U.S. responsible for retaining and expanding existing defined contribution plan relationships. - Manages executive relationships with key clients and advisors. - Develops and executes upon annual strategic business plans for client retention. - Works closely with sales, plan administration, operation staff, and other corporate areas to ensure client servicing objectives are met. - Participates in sales presentations and has a thorough understanding of client's requirements, developing programs to meet these requirements. - Collaborates with VP of Client Relations peers nationally to drive a consistent national strategy focused on retention, growth, and client satisfaction. - Drives year-over-year performance improvement of CRM team as measured by survey scores, plan and participant level retention, and sponsor satisfaction. - Drives Continuous Improvement in the region using the full management system and model CI behaviors. - Conducts recruiting as team needs evolve. - Works with RVP CRMs and CRMs to develop business plans and strategy for assigned territory. - Clearly articulates organizational vision to CRM team, translating organizational strategy into clear targets based on business plans for territory. - Partners with CRMs and peers of VPs, Client Relations to identify best practices, reinforcing consistent use of standards to support identification of deviations from target performance. - Spends the majority of time coaching CRMs in their day-to-day activities, identifying issues and partnering with the front line to problem-solve new ways of working in order to achieve objectives. - Accompanies CRM to top client meetings as Senior Leadership representative. - Ensures consistent execution of activities and processes, including annual plan reviews and enrollment-related activities. - Provides regular coaching and feedback to CRMs to maximize retention and participant engagement. - Monitors team workload and rebalances as necessary to maximize team effectiveness. - Conducts and engages in training. - Clearly articulates organizational vision on topics. Qualifications - Typically has at least six years of DC or related experience. - In-depth knowledge of the company's products and services. - Possesses excellent communications skills, both verbal and written. - Prior proven ability to lead a diverse team. - Strong client relationship management skills. - Bachelor’s degree or equivalent. - FINRA Series 6, 63, and 26 required, along with state life and health. Benefits - Health, dental, vision, and life insurance plans. - 401(k) Savings plan – with generous company matching contributions (up to 6%). - Voya Retirement Plan – employer-paid cash balance retirement plan (4%). - Tuition reimbursement up to $5,250/year. - Paid time off – including 20 days paid time off, nine paid company holidays, and a flexible Diversity Celebration Day. - Paid volunteer time — 40 hours per calendar year. Company Description Voya is committed to pay that’s fair and equitable, which means comparable pay for comparable roles and responsibilities. The below annual base salary range reflects the expected hiring range(s) for this position in the location(s) listed. In addition to base salary, Voya offers incentive opportunities (i.e., annual cash incentives, sales incentives, and/or long-term incentives) based on the role to reward the achievement of annual performance objectives. Actual compensation offered may vary from the posted salary range based upon the candidate’s geographic location, work experience, education, licensure requirements, and/or skill level and will be finalized at the time of offer. Salaries for part-time roles will be prorated based upon the agreed-upon number of hours to be regularly worked. $136,560 - $170,700 USD