• Oversees and directs the sales efforts for multiple communities and products within district, major markets, networks and stand-alone communities • Responsible and accountable for meeting and exceeding the occupancy and revenue goals • Supports the professional development of community sales associates and provides coaching related to selling skills, pipeline management and sales execution • Fosters a strong sales performance culture across the district • Successfully manages sales performance within the assigned district • Monitors occupancy trends and ensures execution of sales activities by team members • Leads district alignment around competitive positioning and marketing plans • Achieves and exceeds all occupancy and revenue goals for assigned district • Leads and develops the team of community sales associates and business development professionals within the district • Oversees creation of district business development and lead generation plans • Assists in interviewing and hiring of all sales staff in their portfolio of communities • Ensures effective onboarding of new sales hires • Oversees completion of the marketing plan and budget for the district • Partners with the marketing team in the development and modification of near and long-range community marketing plans and budgets • Assesses local markets and competitive positioning within assigned district and makes pricing and incentive/discounting recommendations • Monitors sales performance expectations and gaps at the community and district level • Assesses the knowledge, skills and abilities of sales staff on an ongoing basis • Visits each community within district on a scheduled basis and as approved by Division Director of Sales or VP Sales • Interacts with Clinical Operations and other home office associates • Promotes the company in a positive manner and sets the example for company’s standards for excellence

• Drive Partner Sourced New Logo (PSNL) sales through focused Partners (resellers, MSPs). • Work closely and support the BlueCat sales team who will lead the sales process for each opportunity by ensuring co-sell support by partners. • Drive and grow qualified Deal Registration by leveraging account mapping, enablement, and highly curated field marketing events with partners to deliver pipeline growth within your region • Build and implement strategic growth plans focused on Mid-Market and working with our National DMR Partners (CDW, SHI, Insight, Ahead) • Build and implement Strategic growth plans for our Enterprise focused Regional Partners • Develop strong selling relationships and be viewed as the “Trusted Advisor” with focused BlueCat Partners including forging strategic executive level relationships • Work cross functionally, across internal BlueCat teams to ensure Partner growth and overall success • Drive enablement for assigned partners around product (Sales and Technical), best practices, and marketing • Build and implement growth plans and QBRs for focused Partners • Provide insights to leadership into Partner Pipeline, Deal Registrations and open opportunities • Align and work closely with regional Sales leaders/teams and technical resources • Hit and surpass quarterly quotas and KPIs

• Develop Strong Portfolio and Hernia Procedural Expertise • Build clinical and procedural excellence to drive above-market growth • Create and execute targeted strategies to increase hernia market share • Utilize the Fragment, Expand, & Standardize (FES) model to convert accounts • Strengthen partnerships with key stakeholders in hernia disease management • Engage customers to improve patient outcomes and procedural adoption • Lead efforts to integrate robotic surgery into hernia procedures • Position the hernia portfolio as the key solution for robotic-assisted surgery • Utilize advanced selling tools, disease state education, and innovative solutions to drive new business • Implement market development programs, therapy awareness initiatives, Pace programs, training, and simulation labs to accelerate procedural adoption • Achieve/exceed quota • Execute new product launches • Effective forecasting and opportunity management

• Act as the local market lead, building and nurturing relationships with hotels, venues, and vendors. • Generate and qualify new business opportunities through both inbound referrals and proactive outreach. • Conduct site inspections, sales presentations, and capability briefings for hotel and client partners. • Collaborate with creative and event production teams to develop strategic, on-brand proposals. • Own and manage KPIs including sales conversion, market share growth, and referral performance. • Serve as a trusted partner to national sales and local event delivery teams to ensure exceptional client experiences. • Advocate for the Access brand and actively grow our presence.