Role Description We are seeking a search-focused Performance Marketing Manager to lead our growth efforts across Apple and Google ecosystems. This role is primarily responsible for driving high-intent user acquisition through expert management of search-based channels. You will go beyond traditional user acquisition to think about how owned channels drive growth as a whole, leveraging deep expertise in experimentation and creative testing to maintain a competitive edge. This is a full-time role that can be held from one of our US offices or remotely in the United States. Responsibilities - Primary Channel Ownership: Lead the planning, execution, and daily optimization of Apple Search Ads (ASA) and Google App Campaigns (GAC) to meet efficient growth targets. - Programmatic Management: Manage and optimize managed programmatic campaigns, ensuring effective spend allocation and performance across diverse networks. - Strategic Management: Lead and manage full-funnel search, YouTube, and Performance Max (PMax) campaigns to capture users across every stage of the journey. - Growth Mindset & Ownership: Think beyond pure user acquisition to identify how search and owned channels can drive holistic growth for the business. - Experimentation & Testing: Design and execute a rigorous roadmap for experimentation and creative A/B testing across ad formats, landing pages, and app store assets to continuously improve performance. - Creative Collaboration: Partner closely with creative teams to develop innovative ad concepts, test new messaging, and ensure assets resonate with search intent. - Data-Driven Optimization: Monitor key metrics (CPI, CPA, ROAS, LTV, and retention) and collaborate with analytics teams to understand attribution and user behavior. - Budget & Forecasting: Manage large-scale budgets and forecasting, ensuring efficient resource allocation to maximize ROI. - Lead with AI: Leverage AI tools to automate workflows, enhance marketing effectiveness, and drive operational efficiency. Qualifications - 4+ years of experience in performance marketing, with a heavy focus on search platforms and mobile app growth. - Expert-level knowledge of Apple Search Ads and the Google Ads ecosystem (including App Campaigns, YouTube, and PMax). - Proven track record of managing large-scale budgets and delivering measurable growth results. - Deep experience in designing and analyzing marketing experiments and creative A/B tests. - Strong analytical skills with proficiency in Excel/Google Sheets, BI tools, and Mobile Measurement Platforms (MMPs) such as AppsFlyer, Adjust, or Branch. - Ability to adapt with agility in a fast-paced, dynamic environment. - Exceptional cross-functional collaboration skills, particularly with creative and technical teams. Preferred Requirements - Fluent in Spanish. - Familiarity with SQL or advanced data analytics skills. Compensation At Fetch, we offer competitive compensation packages including base, equity, and benefits to the exceptional folks we hire. The base salary range for this position is $111,324 - $130,969. Discover our benefits and how our employees live rewarded at https://fetch.com/careers .

Role Description - Du entwickelst und steuerst eigenverantwortlich unsere eigene Social-Recruiting-Kampagnen (Facebook & Instagram) – von der Idee bis zur laufenden Optimierung. - Du analysierst Zielgruppen tiefgehend und entwickelst ein fundiertes Verständnis für ihre Motive und Entscheidungsprozesse. - Du arbeitest aktiv an der Weiterentwicklung unseres Produkts, indem du Learnings aus Kampagnen direkt in neue Ansätze übersetzt. - Du entwickelst psychologisch fundierte Konzepte und schreibst Copy, die exakt zur Zielgruppe passt und konvertiert. - Du stellst Hypothesen auf, testest diese systematisch und optimierst kontinuierlich auf Basis von Daten. - Du nutzt Tools wie Hotjar & Lead-Tracking, um Verhalten zu verstehen und konkrete Optimierungen abzuleiten. - Du arbeitest eng mit Design & Recruiting zusammen und bringst deine Perspektive in Kampagnen und Produkt aktiv ein. Qualifications - Du hast bereits mehrfach herausragende Social Recruiting- oder Leadgenerierungs-Kampagnen aufgebaut und erfolgreich skaliert. - Du bringst tiefes Verständnis für Performance Marketing mit – insbesondere auf Meta (TikTok/LinkedIn sind ein Plus). - Du denkst nicht in Kampagnen, sondern in Systemen: Du verstehst, warum etwas funktioniert, und kannst es reproduzierbar skalieren. - Du arbeitest strukturiert, schnell und mit hoher Disziplin. - Du hast ein ausgeprägtes Sprachgefühl und kannst präzise, überzeugende Copy auf hohem Niveau schreiben. Benefits - 1.200 € individuelles Weiterbildungsbudget pro Jahr – Egal ob Weiterbildung, Konferenz oder Coaching – deine persönliche Weiterentwicklung kommt hier nicht zu kurz. - Betriebliche Krankenzusatzversicherung mit 1.200€ Gesundheitsbudget pro Jahr – Für Privatleistungen wie Zahnreinigung, Brillen, Massagen, Akupunktur oder Heilpraktiker – deine Gesundheit hat bei uns Priorität. - Monatlich 50€ netto auf deine assentio Visa-Karte – On top zu deinem Gehalt – flexibel einsetzbar zum Shoppen, Tanken oder Genießen. - Arbeiten im Herzen von Leipzig – Ein wunderschönes, denkmalgeschütztes Büro in der Reichsstraße / Ecke Grimmaische Straße – mitten im Zentrum. - Regelmäßige Team- und Firmenevents – Ob Sommerfest, Weihnachtsfeier oder Events innerhalb deines Teams – wir schaffen gemeinsame Erlebnisse. - Dein eigenes MacBook – Modernes Equipment für maximale Produktivität.

• Build and Optimize Demand Infrastructure • Own Demand Strategy and Pipeline Growth • Lead Multi-Channel Campaign Execution • Build and Scale ABM Programs • Optimize Funnel Performance • Drive Data, Analytics and ROI • Partner on Content and Positioning • Lead Team and Cross-Functional Alignment

Role Description We are looking for a results-driven Meta Ads Specialist to manage and scale high-performing paid social campaigns across Facebook and Instagram. In this role, you’ll take ownership of campaign strategy, execution, and optimization, working closely with creative and marketing teams to drive measurable growth. This is an ideal opportunity for someone who thrives in a performance-focused environment and understands how to turn data into revenue. Key Responsibilities - Plan, launch, and manage Meta (Facebook & Instagram) ad campaigns - Monitor and optimize campaigns to improve performance metrics (CPA, ROAS, CTR) - Conduct audience research, segmentation, and targeting strategies - Collaborate with creative strategists and designers to develop high-converting ad creatives - Perform A/B testing on creatives, copy, and landing pages - Analyze campaign data and provide actionable insights and reporting - Manage ad budgets efficiently to maximize ROI - Stay updated on Meta platform changes, trends, and best practices Qualifications - 3+ years of experience managing Meta Ads (Facebook & Instagram) campaigns - Proven track record of scaling campaigns and achieving strong ROAS - Strong understanding of ad funnels, audience targeting, and retargeting strategies - Experience with Meta Ads Manager and analytics tools (e.g., Google Analytics) - Ability to analyze performance data and make data-driven decisions - Strong attention to detail and campaign management skills - Excellent communication and ability to work in a remote team Nice-to-Have - Experience with TikTok Ads or Google Ads - Background in eCommerce, DTC, or SaaS marketing - Familiarity with tracking tools (e.g., pixels, conversion APIs) - Experience working in an agency or high-growth startup Benefits - 💰 Competitive salary based on experience and performance - 🌎 Fully remote role with flexible work environment - 🚀 Work with fast-growing global brands and marketing teams - 📈 Opportunity to scale campaigns with significant ad budgets - 🎯 Direct impact on revenue and business growth - 🤝 Collaborative, performance-driven team culture