Role Description - Du entwickelst und steuerst eigenverantwortlich unsere eigene Social-Recruiting-Kampagnen (Facebook & Instagram) – von der Idee bis zur laufenden Optimierung. - Du analysierst Zielgruppen tiefgehend und entwickelst ein fundiertes Verständnis für ihre Motive und Entscheidungsprozesse. - Du arbeitest aktiv an der Weiterentwicklung unseres Produkts, indem du Learnings aus Kampagnen direkt in neue Ansätze übersetzt. - Du entwickelst psychologisch fundierte Konzepte und schreibst Copy, die exakt zur Zielgruppe passt und konvertiert. - Du stellst Hypothesen auf, testest diese systematisch und optimierst kontinuierlich auf Basis von Daten. - Du nutzt Tools wie Hotjar & Lead-Tracking, um Verhalten zu verstehen und konkrete Optimierungen abzuleiten. - Du arbeitest eng mit Design & Recruiting zusammen und bringst deine Perspektive in Kampagnen und Produkt aktiv ein. Qualifications - Du hast bereits mehrfach herausragende Social Recruiting- oder Leadgenerierungs-Kampagnen aufgebaut und erfolgreich skaliert. - Du bringst tiefes Verständnis für Performance Marketing mit – insbesondere auf Meta (TikTok/LinkedIn sind ein Plus). - Du denkst nicht in Kampagnen, sondern in Systemen: Du verstehst, warum etwas funktioniert, und kannst es reproduzierbar skalieren. - Du arbeitest strukturiert, schnell und mit hoher Disziplin. - Du hast ein ausgeprägtes Sprachgefühl und kannst präzise, überzeugende Copy auf hohem Niveau schreiben. Benefits - 1.200 € individuelles Weiterbildungsbudget pro Jahr – Egal ob Weiterbildung, Konferenz oder Coaching – deine persönliche Weiterentwicklung kommt hier nicht zu kurz. - Betriebliche Krankenzusatzversicherung mit 1.200€ Gesundheitsbudget pro Jahr – Für Privatleistungen wie Zahnreinigung, Brillen, Massagen, Akupunktur oder Heilpraktiker – deine Gesundheit hat bei uns Priorität. - Monatlich 50€ netto auf deine assentio Visa-Karte – On top zu deinem Gehalt – flexibel einsetzbar zum Shoppen, Tanken oder Genießen. - Arbeiten im Herzen von Leipzig – Ein wunderschönes, denkmalgeschütztes Büro in der Reichsstraße / Ecke Grimmaische Straße – mitten im Zentrum. - Regelmäßige Team- und Firmenevents – Ob Sommerfest, Weihnachtsfeier oder Events innerhalb deines Teams – wir schaffen gemeinsame Erlebnisse. - Dein eigenes MacBook – Modernes Equipment für maximale Produktivität.

• Build and Optimize Demand Infrastructure • Own Demand Strategy and Pipeline Growth • Lead Multi-Channel Campaign Execution • Build and Scale ABM Programs • Optimize Funnel Performance • Drive Data, Analytics and ROI • Partner on Content and Positioning • Lead Team and Cross-Functional Alignment

Role Description We are looking for a results-driven Meta Ads Specialist to manage and scale high-performing paid social campaigns across Facebook and Instagram. In this role, you’ll take ownership of campaign strategy, execution, and optimization, working closely with creative and marketing teams to drive measurable growth. This is an ideal opportunity for someone who thrives in a performance-focused environment and understands how to turn data into revenue. Key Responsibilities - Plan, launch, and manage Meta (Facebook & Instagram) ad campaigns - Monitor and optimize campaigns to improve performance metrics (CPA, ROAS, CTR) - Conduct audience research, segmentation, and targeting strategies - Collaborate with creative strategists and designers to develop high-converting ad creatives - Perform A/B testing on creatives, copy, and landing pages - Analyze campaign data and provide actionable insights and reporting - Manage ad budgets efficiently to maximize ROI - Stay updated on Meta platform changes, trends, and best practices Qualifications - 3+ years of experience managing Meta Ads (Facebook & Instagram) campaigns - Proven track record of scaling campaigns and achieving strong ROAS - Strong understanding of ad funnels, audience targeting, and retargeting strategies - Experience with Meta Ads Manager and analytics tools (e.g., Google Analytics) - Ability to analyze performance data and make data-driven decisions - Strong attention to detail and campaign management skills - Excellent communication and ability to work in a remote team Nice-to-Have - Experience with TikTok Ads or Google Ads - Background in eCommerce, DTC, or SaaS marketing - Familiarity with tracking tools (e.g., pixels, conversion APIs) - Experience working in an agency or high-growth startup Benefits - 💰 Competitive salary based on experience and performance - 🌎 Fully remote role with flexible work environment - 🚀 Work with fast-growing global brands and marketing teams - 📈 Opportunity to scale campaigns with significant ad budgets - 🎯 Direct impact on revenue and business growth - 🤝 Collaborative, performance-driven team culture

Role Description We are looking for a TikTok Ads Specialist to plan, execute, and optimize high-performing paid campaigns on TikTok. This is an exciting opportunity for a data-driven marketer who understands TikTok’s unique algorithm, creative trends, and performance marketing strategies. In this remote paid social media job, you will manage TikTok advertising campaigns end-to-end—from audience targeting and ad creation to performance analysis and scaling successful campaigns. You’ll collaborate with creative and marketing teams to produce engaging content that drives conversions, brand awareness, and revenue growth. Key Responsibilities - Plan, launch, and manage TikTok Ads campaigns for lead generation, conversions, and brand awareness. - Optimize campaign performance through A/B testing, audience targeting, and budget allocation. - Analyze campaign metrics such as CPC, CPM, CTR, and ROAS to improve results. - Collaborate with creative teams to develop high-converting video ad creatives aligned with TikTok trends. - Monitor TikTok Ads Manager and implement data-driven optimization strategies. - Build and maintain custom audiences, lookalike audiences, and retargeting campaigns. - Stay updated with TikTok marketing trends, algorithm updates, and platform best practices. - Track campaign performance and prepare reports highlighting insights and recommendations. Qualifications - Proven experience managing TikTok Ads campaigns (1–3+ years preferred). - Strong understanding of paid social media advertising and performance marketing. - Hands-on experience with TikTok Ads Manager. - Ability to analyze campaign data and optimize for ROAS, CPA, and conversions. - Experience running campaigns for eCommerce, SaaS, lead generation, or digital products is a plus. - Familiarity with tracking tools such as TikTok Pixel, Google Analytics, or attribution platforms. - Strong communication skills and ability to work with remote teams. - Creative mindset with the ability to identify viral content trends and winning ad creatives. Benefits - 💻🌎 100% remote role working with international companies. - 📈 Opportunity to manage high-budget paid social campaigns. - 🚀 Work with fast-growing eCommerce, SaaS, and digital brands. - 🎯 Performance-based bonuses tied to campaign success. - 📚 Continuous learning and exposure to advanced growth marketing strategies.