• Develop, manage, and optimize affiliate campaigns; Develop new affiliate network and improve the performance of existing affiliates • Mainly focus on expanding the influencer resources in local market, which could bring trading users and income to the platform • Devise creative ways to identify potential affiliates • Optimize the strategy of business develop and plan corresponding actions to ensure the conversion rate • Analyze user habits and user behavior, and judge the trend of business development

• Responsible for driving new business growth and expanding existing client relationships for Drug Discovery & Pre-Clinical Development services. • Manage the full sales cycle from direct prospecting and lead qualification to contract closure. • Work with the VP of Sales to drive the overall commercial strategy within the territory. • Maintain high visibility in the territory, spending ~40-50% of time client facing. • Focus on new client acquisition, identifying new business opportunities with biotech and pharmaceutical companies. • Manage the entire sales pipeline, including in territory prospecting, follow-up, client meetings, proposals, contract negotiation and closure. • Meet or exceed assigned sales targets and quarterly KPIs. • Maintain a robust and accurate pipeline within the CRM system. • Develop long-term relationships with key decision-makers in client organizations.

• Own and deliver against individual and team revenue targets, with accountability for pipeline generation, conversion, and deal closure. • Establish and maintain a robust, high-quality pipeline by prospecting across sectors including but not limited to primary care, hospices, care, secondary care. • Confidently conducting personalised Demonstrations of RotaMaster to address client pain points and business needs. • Define and refine target customer segments, value propositions, and sales approaches across core and emerging markets. • Identify opportunities to optimise pricing and packaging to maximise revenue. • Identify and pursue high-potential adjacent market opportunities that can deliver incremental revenue growth. • Maintain a strong understanding of market dynamics, customer needs, and competitor positioning. • Provide structured market and customer insights to inform product development and strategic direction. • Work closely with Marketing to align demand generation with sales priorities and improve lead quality and conversion. • Partner with Product and Customer Success teams to ensure customer needs are reflected in product development and service delivery. • Establish and maintain accurate sales forecasting, pipeline visibility, and performance tracking. • Provide regular insights and performance updates to senior leadership, highlighting risks, opportunities, and recommended actions.

• Sales and negotiations: prepare proposals and presentations, conduct meetings and draft contracts — up to closing a deal; • Use AI tools to enhance productivity and optimize workflows; • Research industry trends, potential markets for business opportunities; • Identify, qualify and manage the pipeline of leads coming through inbound and outbound channels; • Build relationships with potential clients and stakeholders to understand their business needs and build relevant solutions; • Track and report on personal KPIs in a consistent, accurate, and timely manner; • Collaborate with the team on strategic and long-term tasks and objectives; • Coordinate efforts with the leadership team to identify and implement new business opportunities, approaches or ideas; • Gather and analyze feedback to identify opportunities for service improvement or product offerings.