• Own and execute comprehensive on-page, technical, and off-page SEO strategies • Conduct in-depth keyword research aligned with buyer intent, customer journey stages, and business goals • Audit and optimize website content, landing pages, and site structure for improved rankings and UX • Identify and resolve technical SEO issues including crawlability, indexing, page speed, and Core Web Vitals • Develop and implement backlink growth strategies through outreach and partnerships • Partner with marketing teams to build SEO-driven content strategies (blogs, landing pages, resource hubs) • Optimize internal linking, CTAs, and user pathways to improve conversion from organic traffic • Increase search visibility for high-intent audiences and improve qualified pipeline generation • Monitor rankings, website traffic, and SEO KPIs using tools like Ahrefs, SEMrush, Screaming Frog, and Google Search Console • Track SEO performance through GA4 and conversion analytics • Deliver regular performance reports with actionable recommendations tied to business outcomes

Role Description We are looking for an SEO Specialist who will own and scale organic traffic across our product and marketing ecosystem. You will be responsible for building a structured SEO strategy, growing search visibility, and driving high-quality traffic that converts into users. This role combines technical SEO, content strategy, and analytics. - Develop and execute SEO strategy across product pages, landing pages, and content. - Conduct keyword research and identify growth opportunities based on search intent. - Optimize website structure, internal linking, and on-page SEO. - Work closely with content and copywriting teams to create SEO-driven content. - Manage and improve technical SEO (indexing, crawling, page speed, Core Web Vitals). - Analyze competitors and identify gaps in search visibility. - Build and manage backlink strategy (outreach, partnerships, link building). - Track and analyze SEO performance (traffic, rankings, conversions). - Collaborate with product, marketing, and development teams on SEO improvements. - Support SEO for multiple regions and languages. Qualifications - 3+ years of experience in SEO (product, content, or technical SEO). - Strong understanding of search engine algorithms and ranking factors. - Experience with SEO tools (Ahrefs, SEMrush, Google Search Console, Screaming Frog, etc.). - Experience working with large websites and scaling organic traffic. - Strong analytical skills and ability to work with data. - Understanding of technical SEO principles. - Experience working with content teams and SEO-driven content strategy. - English B2/C1. Requirements - Nice to Have: - Experience in fintech, crypto, Web3, or complex digital products. - Experience with international SEO and multi-language projects. - Experience with CRO and landing page optimization. - Basic understanding of HTML / CSS. Benefits - Learning support - courses, English classes, and conferences (up to 100% reimbursement). - Unique loyalty program - receive corporate digital miners and earn passive income with no investment. - Team culture: retreats in international locations (for example, company apartments in Cyprus). - Memorable events with wow prizes - we celebrate big occasions in a big way. - “Employee of the Month” award - we recognize and reward our top performers. - Paid leave: up to 28 vacation days + 8 company holidays + 5 personal days per year. - New career tracks - real opportunities to grow into expert or top management roles. - Work-life fit - flexible hours and remote work. You don’t need to chase balance - here, work is a part of life, not the opposite. We aim to make work inspiring, not exhausting. For us, results matter most.

• Conduct comprehensive technical SEO audits including crawl analysis (Screaming Frog), indexation health, site architecture, and redirect mapping. • Diagnose and provide remediation recommendations for Core Web Vitals issues (LCP, INP, CLS) and overall page speed performance. • Identify and resolve crawl budget inefficiencies, duplicate content issues, canonical conflicts, and hreflang implementation errors. • Evaluate internal linking structure and site architecture and deliver actionable recommendations to improve crawl paths and page-level authority distribution. • Partner with client development and engineering teams to ensure SEO recommendations are implemented correctly. • Write, validate, and implement structured data / schema markup from scratch across a range of schema types including FAQ, HowTo, Organization, BreadcrumbList, Article, Product, and SoftwareApplication. • Develop AEO strategies to improve client visibility in AI-powered search surfaces including Google AI Overviews, ChatGPT, Perplexity, and other LLM-driven discovery surfaces. • Monitor and analyze AEO performance using platforms such as Gumshoe.ai, Profound.com, GrowthX, or comparable tools. • Stay current on evolving structured data standards, entity-based SEO, and knowledge graph optimization best practices. • Build comprehensive keyword strategies aligned to client business goals, sales funnel stages, and buyer journey maps. • Perform competitive SERP analysis and content gap assessments to identify high-priority content and optimization opportunities. • Develop keyword cluster architectures (pillar-and-spoke) and provide editorial direction to content teams. • Recommend meta title and description content optimizations grounded in keyword research, search intent analysis, and CTR data from Google Search Console. • Classify target keywords by search intent (informational, navigational, commercial, transactional) and map them to the appropriate content assets. • Lead client kickoff sessions, monthly strategy reviews, and quarterly business reviews independently. • Produce clear, executive-quality SEO audit reports and 90-day roadmaps tailored to non-technical stakeholders. • Consult clients on SEO prioritization and investment decisions, translating complex technical findings into business-impact narratives. • Manage concurrent deliverables across multiple client accounts while meeting deadlines and maintaining delivery quality standards. • Track and report on organic channel KPIs including keyword rankings, organic traffic, click-through rates, and conversion attribution. • Use Google Search Console advanced features (coverage reports, performance queries, Core Web Vitals monitoring) to surface actionable insights. • Connect SEO activity to revenue and pipeline outcomes using Google Analytics 4 and client CRM data where available.

• Perform in-depth keyword research and develop content plans • Collaborate with content marketing managers & writers to optimize content • Develop briefs integrating AEO-friendly FAQs and SEO recommendations • Monitor competitor content strategies • Analyze organic traffic, rankings, and conversions using analytics tools • Partner with translation services to manage SEO optimization for multilingual pages • Work with product marketing and engineering teams to align strategies