Role Description The ServiceNow Brand & Strategy team is a passionate team of creative thinkers responsible for shaping the future of the ServiceNow brand. We are looking for an Associate Creative Director to contribute to the vision for the ServiceNow brand and drive design excellence across the organization—across every channel and touchpoint, internal and external. This role is responsible for executing and evolving the ServiceNow brand identity, contributing to a design-led vision across ServiceNow’s brand ecosystem globally. The ideal candidate has a passion for craft and a talent for creative development with meticulous attention to execution. The Associate Creative Director will elevate design quality, contribute to an inclusive design culture, and partner seamlessly across the ServiceNow organization. An ideal candidate is curious about technology, can build and maintain strong cross-functional relationships, and bring both strategic thinking and hands-on craft to their work. They have experience leading projects with internal teams, freelancers, and external agencies—and they thrive in ambiguity, adopt new processes readily, and embrace change. An ideal candidate will have a strong background in design systems and a proven track record of contributing to integrated brand efforts. They are comfortable working hands-on with creative tools and thrive at taking projects from initial briefing through to final delivery. Responsibilities - Contribute to the global brand identity for ServiceNow products and services, ensuring quality, consistency, and scalability across all touchpoints. - Deliver original, breakthrough brand systems and design solutions that serve a global audience. - Support and strengthen brand design culture through enabling world-class design. - Apply rigorous ways of working to improve performance, quality, and integrated approaches to execution. - Collaborate with Marketing, Product, and Business partners to contribute to holistic brand systems. - Work closely with the Brand Design Director and Executive Creative Director, and cross-functional partners to ensure design work is aligned and impactful. Qualifications - Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. - 6–9 years of experience in design, with meaningful exposure to building consumer or enterprise brands. - Experience leading with creative vision, purpose, and a commitment to craft. - Experience developing brand directions that solve business problems. - Experience working within brand architecture and portfolio brand systems. - Exposure to integrated design work across traditional, digital, and experiential channels. - Experience managing and collaborating with internal teams, freelancers, and external agencies. - Strong ability to collaborate and drive alignment across highly cross-functional teams. - Exceptional communication skills—able to present work clearly and confidently from strategy to execution. - Experience partnering with and influencing marketing and creative leadership. - Expert with creative tools including Adobe Creative Cloud, Figma, and Miro. - Experience in photo art direction a plus. Requirements - For positions in this location, we offer a base pay of $165,500 - $289,600, plus equity (when applicable), variable/incentive compensation and benefits. - Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. - Compensation is based on the geographic location in which the role is located and is subject to change based on work location. Benefits - Health plans, including flexible spending accounts. - A 401(k) Plan with company match. - ESPP, matching donations. - A flexible time away plan and family leave programs.

• Supervise campaigns, photoshoots and on- and off-line communication materials. • Ensure aesthetic cohesion, faithful translation of the brand concept and visual excellence. • Lead the creative process for campaigns, editorials, content and activations from concept to execution. • Oversee photoshoots, video shoots and content productions. • Collaborate with marketing, branding, product and design teams. • Create and approve layouts, key visuals, lookbooks, catalogs and digital and physical communications. • Ensure consistency between brand positioning and visual language across all channels. • Direct vendors, photographers, videographers, designers and stylists throughout the creative and production process. • Research references in fashion, art, architecture and cultural trends to inform and evolve the brand’s aesthetic.

• Define and evolve Garage’s brand identity across all touchpoints (web, product, campaigns, sales materials, and more) • Lead concept development and execution for major campaigns and launches • Build and manage a high-performing creative team across design, content, and potentially video/production • Partner with Growth and GTM to translate business goals into compelling creative that drives measurable outcomes • Establish and maintain a high bar for craft, consistency, and clarity across all creative output • Own creative direction for the website, ensuring it communicates value clearly and converts effectively • Collaborate with Product to ensure brand and UX feel cohesive and intentional • Develop systems, processes, and frameworks to scale creative production without sacrificing quality • Contribute to company strategy as a creative voice at the leadership table

Role Description The ServiceNow Event Brand & Strategy team is a passionate team of creative thinkers who are responsible for shaping the future of the ServiceNow brand through physical and digital event experiences. We are looking for an Art Director with an amazing history of concepting and executing both digital and traditional media brand communications. You have experience from initial concept development through delivery of high-quality projects that help drive both brand and business. You must have an exceptional visual design portfolio; event experience is a plus. The Art Director has a unique understanding of strategy and a talent for creative development and meticulous execution. You will be able to work collaboratively with creative team partners, as well as work independently. Some jobs will require you to collaborate with internal and external teams on your ideas and visions, while others will require hands-on design. The Art Director is able to work collaboratively and cross-functionally with other creatives and team members to develop the highest quality of creative content and then own the execution through to completion. Responsibilities - Work closely with the Creative Director and teams on conceptual development, design, and execution across key event briefs. - Partner with a variety of stakeholders across the company to bring our brand to life in new and engaging ways in both physical and digital event experiences. - Create scalable systems and guidelines for Strategic Event ID (Core visual ID, digital, structures, keynote, etc.). - Develop creative ideas that meet project KPIs; test and iterate when necessary. - Work cross-functionally with key event and marketing leads to develop creative concepts and solutions against briefs. - Ownership of large projects through comprehensive presentation decks including presenting creative progress to leadership, gathering actionable feedback and progressing the work. - Ensure the brand is being expressed in an appropriate way, with the highest quality of design and consistency across all projects. - Keen understanding and passion to learn about and share insights on design and industry trends. - Ability to think big while operating at the finest level of detail. - Must be a self-starter while being comfortable collaborating with teams, freelancers, agencies, and production partners. Qualifications - 8+ years experience in art direction and design in a creative agency or in-house team; Event / B2B / tech experience is a plus. - Experience developing projects with creative agencies and internal creative groups; global experience is a plus. - Experience in marketing and brand work with a rich portfolio including digital, print, interactive, website/mobile design, motion, and video. - Outstanding presentation skills and proven ability to produce and pitch world-class strategic presentations to all levels of an organization, including senior leadership. - Hands-on expertise in developing design solutions and campaigns across all mediums: advertising, film, websites (desktop/mobile), digital products, corporate ID, social, content marketing, and events. - Expert knowledge of creative process (discovery, positioning, brand direction, socialization, activation). - Expert knowledge with all digital creative software tools (Creative Cloud, Figma, Miro). - Strategic thinking with exceptional communication skills, ability to evangelize and build support for creative concepts and ideas across varying stakeholders. - Excellent conceptual and problem-solving skills. - Your dream is to work in a collaborative and creative environment where great ideas are celebrated no matter where they come from. Requirements - For positions in this location, we offer a base pay of $113,700 - $156,300, plus equity (when applicable), variable/incentive compensation and benefits. - Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. - Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. - We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan, and family leave programs. Benefits - Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location.