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HEY HOLY

One breed. One feed.

Head of Influencer Marketing

Influencer MarketingInfluencer MarketingFull TimeRemoteLeadTeam 1-10Since 2022H1B No SponsorCompany SiteLinkedIn

Location

Germany

Posted

49 days ago

Salary

0

Seniority

Lead

Bachelor Degree6 yrs expGerman

Job Description

Head of Influencer Marketing

HEY HOLY

• Own the influencer channel end-to-end, defining strategy, setting operational priorities, and building the operating model • Lead the execution engine — from creator seeding and contracting to content planning, analysis, and optimization • Steer budget allocation and forecasting; manage performance against key KPIs • Conduct weekly performance analyses and creator/content reviews with structured reporting • Manage and develop a small team, improving processes and infrastructure with a focus on AI and automation • Collaborate closely with other departments to ensure seamless execution of activations

Job Requirements

  • 6+ years of experience in influencer marketing within e‑commerce/D2C
  • Proven experience owning the influencer channel end-to-end
  • Strong analytical skills with the ability to interpret relevant KPIs
  • Excellent communication, negotiation, and relationship-management skills
  • High ownership mentality and drive to scale programs
  • Experience building sales-driving campaigns
  • Familiarity with complex acquisition funnels is a plus
  • Affinity for dogs is a plus

Benefits

  • Clear growth trajectory with the opportunity to take on more strategic responsibility as the company scales
  • A purpose-driven brand that’s reshaping dog nutrition with real product substance and strong community pull
  • Flexible work options: office in Frankfurt am Main, hybrid, or fully remote within Germany — you decide when and where you’re most productive
  • Individual training/certification budget: we actively invest in your growth because your development is key to our success
  • Access to Corporate Benefits and Wellpass for wellbeing outside of work
  • Free HEY HOLY food — because happy dogs are as important as happy people
  • 28 vacation days plus Christmas Eve and New Year’s Day off
  • We value diversity! 🌈

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