Territory Sales Manager

Location

Canada

Posted

38 days ago

Salary

C$70K - C$90K / year

Seniority

Lead

Job Description

Territory Sales Manager

AMMEGA

Role Description Reporting to the VP / General Manager – Canada, the Territory Sales Manager is responsible for driving profitable growth and market share expansion across Western Canada for the Power Transmission and Fluid Power product portfolio. This is a high-impact, growth-oriented role focused on transforming the region from a fragmented Tier 2–3 position into a strong, consistent Tier 2 market leader. The role requires a proactive, hunter mindset combined with strong account management. Success will come from executing a push–pull commercial strategy: - Push: Develop and enable distribution partners to prioritize and sell our products by being a value-add partner. - Pull: Create end-user and OEM demand that drives specification and distributor adoption. Key Responsibilities - Territory Growth & Strategy: - Own and deliver sales targets and market share growth across Western Canada. - Develop and execute a territory growth plan aligned to strategic verticals primarily via distributors (e.g., food & beverage, logistics, forestry, mining, agriculture, OEMs). - Identify and prioritize high-potential markets, accounts, and regions. - Shift market perception and positioning toward a preferred Tier 2 supplier. - Distributor Development (Primary Channel): - Build, manage, and grow strategic distributor partnerships. - Drive mindshare and share of wallet within key distributor accounts. - Conduct regular joint business planning, pipeline reviews, and performance tracking. - Enable distributor sales teams through: - Product training - Joint sales calls - Commercial programs and promotions - Surveys - Hold partners accountable to growth targets and activity levels. - OEM & End-User Demand Creation (Pull Strategy): - Develop relationships with OEMs and key end users to drive product specification. - Identify opportunities to convert competitive products and influence standards. - Create demand that flows through distribution partners. - Lead technical and commercial discussions to position our solutions as preferred. - New Business Development (Hunter Mentality): - Proactively identify and win new accounts and applications. - Build a strong pipeline through: - Cold outreach - Networking and industry events - Referrals and market intelligence - Drive conversion from opportunity → quote → win. - Account Management & Strategic Execution: - Develop and execute account plans for key customers and distributors, including: - Key stakeholders and decision makers - Growth opportunities and targets - Value propositions and conversion plans - Conduct quarterly business reviews (QBRs) and annual strategic reviews. - Track and improve customer performance metrics. - Commercial Excellence & CRM Discipline: - Fully leverage Salesforce CRM to: - Manage pipeline and opportunities. - Track customer interactions – activities, calls, visits. - Maintain high-quality account data. - Maintain a healthy, active pipeline with consistent opportunity creation. - Use data to drive decisions, prioritize efforts, and improve win rates. - Cross-Functional Collaboration: - Partner with: - Customer Service - Product Management - Industry Segment Leaders - Operations / Supply Chain - Ensure alignment on customer needs, lead times, pricing, and execution. - Support product launches, promotions, and strategic initiatives. Success Profile (What Great Looks Like) - Consistently exceeds sales targets. - Builds strong distributor loyalty and engagement. - Creates visible pipeline growth and new customer wins. - Successfully drives end-user pull-through demand. - Demonstrates high activity levels and strong CRM discipline. - Seen internally and externally as a trusted, proactive partner. Qualifications - 8–12+ years of experience in industrial B2B sales (Power Transmission, Fluid Power, MRO, or similar preferred). - Proven track record of: - New business development (hunter). - Managing distribution channels. - Driving territory growth. - Experience selling into: - Industrial distributors. - OEMs. - End users. - Strong commercial and technical understanding of industrial applications. Skills & Competencies - Entrepreneurial, self-starter mindset. - Strong relationship-building and influencing skills. - Ability to sell through others (distributors) while creating direct demand. - Excellent communication and presentation skills. - Data-driven with strong CRM and pipeline management discipline. - Comfortable operating in a remote, high-travel role. Additional Requirements - Based in Western Canada (Alberta preferred – Edmonton/Calgary area). - Willingness to travel 50–70% across the territory. - Valid driver’s license. - Eligible to work for any employer in Canada. - Bachelor’s degree in Business, Engineering, or related field preferred. Benefits - Paid Sick Days. - Employer Paid Comprehensive Group Benefit Plan – Life/AD&D/LTD/ Extended Health/Dental/Health Care Spending Account. - Group Pension Plan with Employer Match. - Employee and Family Assistance Program.

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