• Translate company priorities into regional field plans, calendars, and plays aligned to pipeline goals and target accounts. • Lead strategy, presence, and outcomes for major industry conferences/trade shows; define themes, demos, staffing plans, and follow-up motions. • Build repeatable regional formats (exec briefings, workshops, meetups, partner events) that move opportunities forward. • Partner with sales to run ABM-style programs for priority accounts (1:few / 1:many) including workshops, roundtables, and custom experiences. • Create scalable partner marketing motions with hyperscalers, GSIs, ISVs, and channel partners; execute co-branded campaigns and events. • Adapt global messaging and content into region-specific programs (vertical focus, language/local nuance, regulatory considerations). • Operate mid-funnel and late-funnel plays (technical workshops, solution deep-dives, executive briefings) and ensure fast, disciplined follow-up. • Run a weekly operating rhythm with regional VPs/Directors, SDR, and alliances; provide clear “what/when/who/next steps.” • Own field performance dashboards: sourced/influenced pipeline, stage progression, velocity, cost per opportunity, and event ROI. • Work with Sales leadership, Partner/Alliances, Product/Vertical Marketing, Solutions Engineering, Comms/Brand, Marketing Ops, Customer Success.

Must be available and willing to travel for in-person collaboration and client meetings as needed Title: Senior Manager, Client Experience Direct Manager Title: VP, Client Partner The Role: Unlock Health is seeking a passionate and results-driven Senior Manager to join our integrated marketing client experience team.  This individual will help support existing clients with core deliverables focused on website development, SEO & SEM.  This team member will help manage client relationships, ensure strong strategic guidance, execute engagements flawlessly and help drive growth for their book of clients.  The ideal candidate will possess a strong digital and performance marketing background with a curiosity and passion for learning new services and offerings that will help grow accounts. What You’ll Do: - Manage client relationships by supporting the day-to-day activities of multiple accounts - Leads projects to completion while adhering to best practices and cross functional solutions - Utilizes experience and skills to engage in client interactions, strategic planning, account growth strategies and ensuring team’s adherence to best practices and performance standards - Collaborate with project management team to develop and drive timelines, ensuring internal teams hit all defined milestones - Develop fluency to represent Unlock capabilities and services, and how to apply them to client’s needs - Collaborate with internal teams to develop and execute marketing campaigns, digital strategies and other initiatives to support client objectives - Manage clients’ budget and work with senior team members to understand revenue goals and forecasting - Manage client health dashboard and identify potential issues or barriers that may be putting work or client relationships at risk - Oversees the growth and development of a junior account team member - Maintain a basic understanding of industry trends, competitive landscape and regulatory requirements that impact client business Ideal Qualifications - Bachelor’s degree in business, marketing, or related field - 5+ years’ experience in account management, client services or related field - Website (specifically WordPress) & SEO/SEM campaign management experience - Healthcare and/or Behavorial Health industry experience a plus - Strong client presentation & interpersonal team skills - Excellent communication, interpersonal, and problem-solving skills - Demonstrated ability to deliver results and exceed expectations Expectations: - Curiosity: Seeking out what makes our clients, and their organizations tick and be a student of healthcare industry dynamics and its implications for our clients - Strategy: Developing account strategies and organic growth plans for clients that the account team(s) will execute, going beyond the existing scope of work - Empathy: Understanding that hospitals and health systems are in a tight spot, and meeting our clients where they are today to build their confidence in tomorrow - Fluency: Having fluency in speaking to what clients/prospects are facing and the ways it impacts their business, as well as in speaking to the full complement of services and capabilities Unlock offers - Consistency: Assisting in delivering on our promises every day and ensuring clients never have to question whether they are getting our best with every interaction, deliverable, recommendation, etc. Perks and Benefits - Competitive Salary - Health, Dental and Vision benefit packages to fit all types of lifestyles - Life, Short- and Long-Term Disability Insurance paid 100% by the company - FSA / HSA Options - 401(K) with a generous company match program - Flexible Paid Time Off (aka- unlimited) - Paid Parental Leave - Employee Assistance Program (unlimited free telephonic counseling for a variety of issues such as mental health, financial support, and legal advice) - Employee Referral Program Equality Opportunity Employer Statement Unlock, and its affiliate companies, is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We provide equal employment opportunities without regard to an applicant's race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. For internal coding use only: Integrated Marketing/Client Experience/CoGs About Us: Unlock Health is a full-service marketing communication agency, grounded in technology, built for healthcare - and integrated with a managed care consultancy with deep revenue strategy expertise. We brought together leading healthcare firms to solve a core challenge: aligning brand, marketing, technology, and revenue strategy so healthcare organizations can attract and retain patients, grow brand equity, and protect their margins. We help our clients do everything from patient acquisition and brand building, to simplifying complex martech ecosystems, and creating digital experiences. Our work is rooted in clarity, authenticity, and a deep understanding of what moves healthcare forward.

• Act as a global program strategist, defining vision, objectives, KPIs, and operating models • Design and scale global channel marketing programs, including events, enablement, and partner activation • Lead flagship partner events as part of an integrated program motion • Build Global Program Kits and Playbooks to enable regional execution • Establish governance, stage-gates, and RACI models. • Enable regional teams through training, best-practice sharing, and readiness reviews • Align cross-functionally with Sales, Product Marketing, Enablement, Demand Gen, Alliances, and Finance • Define KPIs, dashboards, reporting, and optimization loops. • Manage budget forecasting and MDF/co-op governance

• Develop, launch, present, and manage monthly regional promotions across email, text, and miscellaneous campaigns. • Serve as the subject matter expert (SME) for local marketing activations in assigned regions, guiding the sales team. • Assist in creating and distributing sales promotion materials, including POS collateral, to support sales efforts. • Lead the planning, coordination and execution of local events of varying scale (e.g., boat shows, sales events, member appreciation events). • Monitor and evaluate event performance, maintain a calendar of upcoming opportunities, and identify activation needs. • Prepare and present all activation-related communications to stakeholders, team members, and leadership. • Develop playbooks to document processes for knowledge transfer and consistent success across regions. • Develop content for the three regional social media pages (Connecticut, Long Island, Rhode Island) with guidance from the Social Media and Content Manager. • Support the creation and distribution of club and member communications, event invites, promotions, and newsletters. • Assist in the development of marketing materials, ranging from digital assets to print, ensuring alignment with brand guidelines and promotional objectives. • Review, approve, and track marketing invoices within your region, ensuring proper documentation and adherence to budget.