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Valtech

The experience innovation company.

Performance Media Manager

ManagerManagerFull TimeRemoteSeniorTeam 5,001-10,000Since 1997H1B SponsorCompany SiteLinkedIn

Location

Canada

Posted

41 days ago

Salary

$80K - $110K / year

Seniority

Senior

Bachelor Degree6 yrs expEnglish

Job Description

Performance Media Manager

Valtech

• Lead digital media planning across paid search, paid social, programmatic display, video, and emerging platforms. • Translate client business objectives into full funnel, performance-driven media strategies. • Develop audience-led plans leveraging insights, testing frameworks, and emerging AI-supported planning or forecasting tools. • Present media plans, rationale, and performance insights to internal teams and clients with clarity and confidence. • Evaluate media opportunities, negotiate rates/added value, and maintain strong relationships with vendors and platforms. • Negotiate with digital media partners and platforms to evaluate opportunities, secure strong placements, and support campaign performance. • Execute and oversee hands-on campaign activation, optimization, and budget pacing across platforms such as Google, Meta, Amazon, TikTok, DV360, and/or the trade Desk. • Identify opportunities to test new channels, partners, formats, and betas, and AI-enabled capabilities where appropriate. • Leverage automation, AI-driven bidding and targeting features within platforms to enhance speed, precision, and scalability. • Own ongoing optimization, performance analysis, and insight development across channels. • Partner with analytics and data teams to ensure accurate tracking, reporting, and attribution. • Clearly communicate results and recommendations grounded in data and business impact. • Utilize AI-supported analytics, modeling, or optimization tools to uncover patterns, inform recommendations, and accelerate decision-making. • Serve as a senior digital media POC for clients, providing day-to-day strategic guidance while aligning closely with Paid Media Leadership across media, measurement, and performance. • Deliver high-quality client service by producing timely, well-structured media outputs—including media plans, strategic perspectives, and performance insights—that support clear decision-making. • Collaborate cross-functionally with creative, experience, strategy, and data teams to support integrated, experience-led solutions. • Mentor junior planners and buyers, raising the bar on media excellence across the practice. • Helping elevate media best practices and encouraging thoughtful adoption of new tools and technologies, including AI. • Confidently present media strategies, performance insights, and recommendations to clients.

Job Requirements

  • 6-8 years of experience in digital media planning and buying, ideally within an omni-channel agency environment.
  • Strong, hands-on expertise across paid digital channels (paid social, display, programmatic, online video, search); familiarity with traditional channels is a plus.
  • Proven experience managing and optimizing multi-channel budgets
  • Working knowledge of tracking methodologies, measurement tools, and ad ops fundamentals.
  • Experience partnering with analytics and data teams on dashboards, reporting, and measurement.
  • Comfort using data to guide decisions, recommendations, and storytelling
  • Strong client facing communication and presentation abilities.
  • Familiarity with AI powered marketing, analytics, or productivity tools, and enthusiasm for exploring emerging technologies that enhance accuracy, efficiency and performance.
  • Ability to work independently while contributing to a highly collaborative team culture.

Benefits

  • A comprehensive insurance plan, where you can choose the module that best suits your needs—Gold, Silver, or Bronze. The employer may contribute up to 80% of your coverage depending on the selected module. This plan includes short- and long-term disability coverage.
  • Dialogue via Sun Life provides virtual healthcare services, allowing you to consult with a healthcare professional for emergencies, prescription renewals, and more. You also have access to the Employee and Family Assistance Program, as well as a complete mental health support program.
  • A $500 Personal Spending Account, which can be used for healthcare reimbursements, gym memberships, public transit passes, office supplies, or contributions to your RRSP through Valtech.
  • A retirement plan where Valtech will match 100% of your RRSP contributions through a Deferred Profit Sharing Plan (DPSP), up to a maximum of 4%. You can start contributing to your RRSP immediately, and to the DPSP after 3 months. The vesting of the DPSP will be after a 24 months of service.
  • Access to a flexible vacation under Valtech's policy to support your work-life balance, with 5 days available during your probation period and a prorated amount calculated for the remainder of the year.
  • Personal Technology Reimbursement – $30/month for every employee-offered on day 1.
  • We close during the winter holidays and offer flexible scheduling throughout the year, so you can enjoy those sunny Friday afternoons—provided your weekly hours are completed.

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