• Own the Maximus marketing website as the primary conversion engine, optimizing every element up to the point of customer conversion • Lead the migration from Sanity CMS to Webflow, establishing a modern, marketer-controlled web platform that reduces engineering dependency • Build and run a scaled test-and-learn landing page development program, continuously creating, testing, and iterating acquisition funnels and conversion paths • Leverage AI tools (Claude, Claude Code, etc.) to make rapid site updates, content changes, and optimizations without relying on engineering resources • Optimize site architecture, page speed, and technical performance to maximize both user satisfaction and conversion metrics • Implement personalization strategies that deliver relevant experiences based on visitor behavior, source, and intent • Establish and exceed aggressive targets for site conversion rates and cost per acquisition • Develop and execute a comprehensive SEO strategy to establish Maximus as the authority in performance medicine • Pioneer our approach to AI engine optimization, ensuring Maximus appears prominently in ChatGPT, Claude, Gemini, Grok, Perplexity, and emerging AI platforms • Build a content engine that drives organic traffic while maintaining scientific accuracy and brand premium positioning • Own organic traffic growth targets, consistently expanding our share of voice in key search verticals • Stay ahead of algorithm changes and emerging discovery platforms to maintain competitive advantage • Map and optimize every step of the prospect journey from awareness through conversion • Partner closely with Paid Media to ensure seamless experiences from ad click to sign-up • Develop sophisticated attribution models to understand the true impact of each pre-conversion touchpoint • Create cohesive acquisition experiences across web, mobile, and emerging digital platforms • Implement advanced analytics to understand visitor behavior and predict conversion likelihood • Manage and mentor the Lifecycle Marketing lead responsible for email and SMS programs • Directly manage a designer supporting web and lifecycle creative needs • Oversee prospect nurture campaigns and behavior-triggered automation flows that drive conversion • Direct retention and re-engagement campaigns for lapsed customers (in partnership with Product team) • Ensure lifecycle programs effectively support both acquisition and retention objectives • Champion segmentation strategies that identify high-value prospects and at-risk customers • Serve as a key stakeholder and advisor on post-conversion customer experience owned by Product Management • Provide data-driven insights on customer expectations formed during the acquisition journey • Collaborate on optimizing the handoff from marketing to product experience • Share conversion and behavioral data to inform product roadmap decisions • Ensure brand and message consistency across the entire customer lifecycle • Partner with Product teams to align acquisition strategies with product capabilities and roadmap • Collaborate with Creative to ensure brand consistency while optimizing for performance • Work with Data/Analytics teams to build robust measurement frameworks across the full funnel • Own and manage the development resource work queue assigned to the Digital Experience team, prioritizing engineering support for web and lifecycle initiatives • Coordinate with Customer Success to understand customer feedback and pain points • Define and own key acquisition metrics including conversion rate, organic traffic, CAC, and attribution models • Build real-time dashboards that provide actionable insights on the acquisition funnel • Conduct regular competitive analysis of acquisition strategies and conversion experiences • Present performance updates and strategic recommendations to executive leadership • Foster a culture of experimentation and data-driven decision making

Role Description Du begleitest Features durch den gesamten Lifecycle – von der ersten Idee über Discovery und Spezifikation bis zum Launch und darüber hinaus. - App-Backlogs pflegst und priorisierst du eigenständig – eingehende Ideen und CSM-Tickets bewertest und hältst du sauber. - In der Discovery validierst du Nutzerprobleme, wertest Research-Ergebnisse aus und übersetzt sie in klare Produktentscheidungen. - Features spezifizierst du und übergibst sie an Dev – mit vollständigen User Stories, Akzeptanzkriterien und als verlässliche PO-Schnittstelle. - Impact misst du konsequent – KPI-Baselines, Post-Launch-Evaluation und Learnings fließen direkt in die nächste Iteration ein. - Die Roadmap gestaltest du aktiv mit – Epics, Abhängigkeiten, begründete Priorisierungsentscheidungen. - Neue App-Ideen entwickelst du von Research und Business Case bis zur Konzeption. Qualifications - 3–5 Jahre Berufserfahrung, davon mindestens 2 Jahre als PM oder PO mit eigenständiger Produktverantwortung. - Sicherer Umgang mit Produktanalytics-Tools (z.B. PostHog, Mixpanel, Tableau): Hypothesen formulieren, Metriken definieren, Impact messen. - Erfahrung mit User Research (Interviews, Friction-Analysen, Heatmaps) – qualitativ und quantitativ. - Dev-ready Tickets: präzise User Stories, klare Akzeptanzkriterien, nachvollziehbare Dokumentation. - Strukturiertes Priorisieren unter Ressourcenknappheit – du kennst Frameworks wie RICE und entscheidest begründbar. Requirements - Erfahrung mit B2B- oder B2C-SaaS-Produkten, idealerweise im E-Commerce-Umfeld; Shopify-Kenntnisse sind ein klares Plus. - Verständnis für Produkt-Marketing: eigene Ideen zu Go-to-Market und Nutzerbindung. - Erfahrung im gleichzeitigen Management mehrerer Produkte oder Produktbereiche und im Aufbau und Pflegen von Produkt-Roadmaps. Benefits - Sei Teil etwas Großem: Als eine führende Shopify-Agentur in Deutschland verfolgen wir das Ziel, ein verlässlicher Partner und Arbeitgeber zu sein. - Unbegrenzte Entwicklungsmöglichkeiten: Bei uns bist du mehr als nur ein „Rädchen im Getriebe". - Echte Werte und Authentizität: Wir schätzen Kommunikation, Empathie und Entwicklung. - Benefits wie Jobrad und -ticket, vermögenswirksame Leistungen, betriebliche Altersvorsorge, Urban Sports-Mitgliedschaft, Mental Health Plattform und noch mehr!

• Lead the architecture and design of SAP solutions across Retail business processes including Sales, Inventory, Pricing, Customer Experience, and Fulfillment. • Architect scalable and resilient integrations between SAP S/4HANA and third-party e-Commerce platforms. • Collaborate with business stakeholders to understand strategic goals and translate them into SAP solution designs. • Ensure SAP solutions support high transaction volumes, real-time data exchange, and optimized performance for B2C operations. • Define and enforce architectural standards, integration patterns, and governance models. • Provide technical leadership during SAP implementation, upgrades, and transformation projects. • Work closely with development teams to ensure alignment with architectural vision and business requirements. • Stay current with SAP innovations, especially in Retail and e-Commerce, and recommend adoption strategies.

Role Description As a Senior Business Analyst in People Experience (HR) function, you will help advance Sandisk’s people’s strategy by delivering digitally optimized, AI-enabled solutions. You will execute on a progressive technology roadmap optimizing existing systems (Workday HCM / ServiceNow HRSD / Moveworks) in partnership with the People Experience owner and IT liaison. This work includes turning business needs into clear process and employee-experience requirements, supporting fit-gap analysis, leading user acceptance testing, and partnering on deployment and end-user enablement. If you enjoy passionate about tech-enabled experiences and thrive in a fast-paced environment focused on improving the end-to-end employee lifecycle, this role could be a strong fit. By deploying innovative, seamless, and intuitive people technologies, you will help empower Sandisk team members and leaders. What You Will Do - Requirements & Analysis - Partner with HR Centers of Excellence (Total Rewards, Benefits, Operations, etc.) to gather, analyze, and document business requirements. - Document current state and future state processes, workflows, and system interactions. - Flag data compliance and regulatory considerations during requirements gathering. - Conduct fit-gap analyses and advise stakeholders on system capabilities and possible solutions. - Translate business needs into requirements, user stories, and acceptance criteria for IT. - Solution Design & Delivery - Support solution design reviews and provide input on business feasibility, process impacts, and dependencies. - Identifying opportunities to enhance processes through AI and automation enablement. - Partner with IT to validate that system solutions align with approved requirements and business processes. - Prepare, deliver, and maintain assets such as training materials, job aids, and enablement sessions. - Testing & Implementation - Lead User Acceptance Testing (UAT) including test case creation and defect tracking. - Coordinate testing efforts with HR business users and technical teams. - Own testing and validation of new features delivered through Workday semiannual releases and ServiceNow updates. - Assist with go-live readiness, deployment activities, and post-implementation validation. - Stakeholder & System Support - Serve as a liaison between HR stakeholders and IT development team. - Proactively monitor and support the resolution of complex incidents and service tickets in partnership with IT. - As part of our global team, you will be expected to flex your working hours to accommodate the APAC time zone. Qualifications - Minimum of 5 years' experience, including at least 3 years as a business analyst supporting HR technology at a complex global organization. - Bachelor's degree in a relevant discipline. - Hands-on experience with supporting solution builds within Workday HCM across core modules with direct ServiceNow HRSD experience a plus. - Demonstrated experience with gathering requirements, fit-gap analysis, functional design, and leading User Acceptance Testing (UAT). - Demonstrated ability to write functional requirements, user stories, and acceptance criteria for IT development teams. - Workflow process design experience using flowchart software such as Visio or Figma. - Experience working in Agile and Scrum delivery environments. - Strong understanding of HR business processes across the employee life cycle (e.g., hire to retire). - Excellent written and verbal communication skills, with the ability to engage technical and non-technical stakeholders, including senior leadership. Benefits - Comprehensive package of benefits including paid vacation time; paid sick leave; medical/dental/vision insurance; life, accident and disability insurance. - Tax-advantaged flexible spending and health savings accounts; employee assistance program; other voluntary benefit programs such as supplemental life and AD&D, legal plan, pet insurance, critical illness, accident and hospital indemnity. - Tuition reimbursement; transit; the Applause Program, employee stock purchase plan, and Sandisk's Savings 401(k) Plan.