Building better workplaces for everyone.
Director of Brand & Social
Location
United States
Posted
38 days ago
Salary
$140K - $160K / year
Seniority
Lead
Job Description
Director of Brand & Social
Bloom
• Oversee, coordinate, and produce all marketing campaigns across influencer and social, and collaborate with external agency on PR & Affiliate needs. • Bring innovative social and community strategies into all existing campaigns and launches. • Build all social campaign decks, ensuring community connection is at the forefront of all launches. • Write extensive briefs including copy for key campaigns, emails, IG stories, captions, website messaging etc. • Identify product priorities to manage and organize campaign launches. • Manage launch plans and social marketing calendars in Asana. • In partnership with the Art Director, lead the creative direction for all social-centric assets. • Plan and execute photo and video content that captures the brand vision. • Partner with the Art Director to review, select, and approve campaign photos, videos, reels, ads and social assets. • Manage pack-ups, image selections for PDP/PLP pages, and homepage features. • Develop and execute marketing strategies that align with Poppy & Peonies’ brand vision and growth objectives. • Support in enhancing and maintaining the brand identity, ensuring consistent messaging and storytelling across all channels. • Support with managing strategic partnerships, collaborations, and influencer/affiliate/UGC programs to elevate brand visibility and growth. • Source and manage influencer programs and content for launches. • Develop and execute social media strategy to drive growth and engagement. • Identify and sort social content in order of performance to optimize launches. • Manage the ideation through execution of all social centric content, ensuring innovation, virality, and community engagement. • Build, mentor, and lead a high-performing marketing and social team, fostering a collaborative and innovative work environment. • Provide clear direction, feedback, and professional development opportunities to support team growth and performance. • Collaborate closely with Creative and E-commerce teams ensuring cohesion and overall brand direction is optimized. • Manage the Social + Influencer budgets, allocating resources effectively to maximize ROI and campaign impact. • Ensure efficient processes are in place for content production, campaign management, and cross-team collaboration.
Job Requirements
- You are a well-rounded brand marketer from the fashion or consumer products space with proven leadership experience, leading both strategy and people.
- You bring a creative-first mindset, with a focus on building brand equity, community, and storytelling (vs. pure performance).
- You have a genuine passion for fashion and consumer products, paired with a strong eye for trends, aesthetics, and cultural relevance.
- You are a strategic thinker and creative storyteller, skilled at developing and executing multi-channel campaigns that drive engagement and growth.
- You possess a deep understanding of digital marketing, social platforms, influencer programs, and emerging marketing trends/technologies.
- You are a collaborative partner who thrives in cross-functional environments, working closely with Creative, Ecommerce, and external agencies.
- You have a track record of building, mentoring, and leading successful marketing and social teams, fostering collaboration, innovation, and high performance.
- You are adaptable and resourceful, able to pivot priorities quickly while maintaining focus on long-term brand vision and growth.
Benefits
- Annual Salary ranges from $140,000-$160,000
- Performance bonus
- 3 weeks of paid vacation per year
- Health benefits coverage
- $250 annual period & menstrual budget
- $1,000 annual allowance towards Poppy & Peonies product
- $400 home office setup allowance
Related Guides
Related Categories
Related Job Pages
More Director Jobs
Client Engagement Director – Healthcare
EnsonoEnsono delivers complete Hybrid IT solutions, from mainframe to cloud, tailored to each client’s journey.
• Promote and drive strong client relationships by providing thought leadership and consultation on the alignment of client business needs to Ensono and partner products and services. • Develop and strengthen relationships with decision makers and influencers in client organizations; grow revenue and drive new opportunities across Ensono’s end-to-end portfolio. • Lead proposal development, negotiation, and commercial terms for assigned deals. Monitor sales trends and market dynamics, incorporating insights into account planning and execution. • Partner in a cross-functional model with Enterprise Architecture Teams, Client Success Managers, and Operational & Delivery teams to represent Ensono and ensure successful outcomes. • Communicate information effectively to diverse internal and external audiences, translating business and technology value clearly. • Serve as a trusted IT advisor to clients and contribute to their tactical and strategic planning efforts. • Challenge assumptions and existing approaches to drive improved results and innovative solutions. • Support the development and mentorship of sales talent through collaboration and knowledge sharing.
Executive Director, Clinical Development
MDWerks Inc.MDWerks is a forward-thinking company that is leading the charge in the world of sustainable technology.
• Serve as the clinical lead for one or more clinical programs, with responsibility for clinical trial design, execution oversight, and delivery of key milestones • Lead development of clinical plans, protocols, amendments, , and related study documents • Provide medical oversight for Phase 2/3 and/or registrational studies, ensuring patient safety, data integrity, and operational excellence • Partner with Clinical Operations, Biostatistics, Data Management, Regulatory, and Safety to ensure efficient study execution and timely issue resolution • Drive study start-up, enrollment, interim analyses, database locks, topline results, and CSR delivery • Serve as medical monitor for assigned studies, including review of eligibility, protocol deviations, safety signals, SAEs/AEs, and benefit-risk assessments • Collaborate with Pharmacovigilance on safety surveillance, signal detection, DSMB materials, and aggregate safety reporting • Support development of risk mitigation strategies and ensure patient safety remains central throughout program execution • Contribute to global regulatory strategy and interactions with health authorities (FDA, EMA, PMDA, etc.) • Author and review clinical sections of regulatory documents, including briefing books, protocols, CSRs, IBs, and submission modules • Present clinical data and strategy to regulators, internal governance committees, and senior leadership • Serve as the key clinical voice on cross-functional program teams • Partner with Translational Medicine, Biomarkers, Medical Affairs and Commercial to align development strategy with future launch needs • Support publication planning, congress presentations, and external scientific engagement • Build strong relationships with KOLs, investigators, and external experts • Mentor internal team members and external consultants/CRO partners • Foster a culture of collaboration, accountability, urgency, and quality • Operate effectively in a lean biotech environment where flexibility and ownership are essential.
• Support analytics strategy and insight development across communications and advertising engagements • Work closely with account teams, media partners, senior leadership, clients, and vendors to design measurement frameworks • Synthesize performance across activities, translating data into clear, actionable insights that inform decision-making • Have a hands-on role in reporting, optimization, and developing analytics recommendations for a portfolio of clients • Act as the primary point of leadership for junior team members assigned to your projects • Ensure strong execution and consistency across project deliverables • Demonstrate deep expertise in communications/PR/advertising analytics and measurement • Support the development of measurement frameworks in tandem with internal and external stakeholders • Facilitate the creation of integrated performance reporting that synthesizes results across channels and tactics • Provide day-to-day guidance to internal teams and clients of varying seniority, translating complex analytics into compelling narratives • Oversee Analytics team members’ project delivery, prioritization, and quality • Collaborate cross-functionally to ensure analytics is embedded throughout planning, activation, and reporting • Develop strategies, budgets, and tactical recommendations for paid digital media campaigns • Clearly articulate research and analytics needs to team members and partners • Make real-time recommendations for optimizations to ensure campaigns meet KPIs • Participate in presentations, workshops, and strategic discussions with internal and external stakeholders
Director of Digital and Social Engagement
TotalEnergiesMulti-energy company. We produce and market oil and biofuels, natural gas and green gases, renewables and electricity.
• Own and evolve TransLash Media’s digital and social strategy, aligning with organizational goals around reach, engagement, subscriptions, and brand awareness • Develop a clear, cohesive editorial and content framework across platforms • Identify emerging platforms, trends, and partnerships to keep TransLash at the forefront of digital media • Lead digital strategy for major campaigns, launches, and new media products • Build relationships with values-aligned platforms and strategic partners • Lead, coach, and develop a team of 2–4 digital and social staff • Foster a collaborative, inclusive, and high-performing team culture • Create clarity around priorities, ownership, and execution • Manage a network of contractors, including influencers, designers, and multimedia creatives • Provide proactive insights, flag risks early, and streamline executive involvement • Collaborate closely with Podcast, Film, News & Narrative, and Zine teams to align messaging and amplify impact • Establish benchmarks and lead reporting across all digital and social channels • Translate performance data into actionable insights and recommendations • Oversee workflows, production timelines, and quality standards • Manage agency and vendor relationships in partnership with the COO




