• Lead go‑to‑market strategy for a portfolio of complementary services, shaping how they are positioned, packaged, and marketed together to deliver a clear, integrated value proposition • Partner with Product and Strategic Partnerships to translate service capabilities into compelling messaging for buyers, sellers, and real estate professionals • Build and execute marketing and activation plans that drive awareness, cross‑sell, and adoption across channels • Collaborate with business owners to define success metrics and iterate marketing approaches based on performance and customer feedback • Lead national launches, ensuring messaging, timing, and enablement are aligned across stakeholders • Develop sales and field enablement materials (talk tracks, pitch decks, FAQs, training) to support confident adoption • Conduct market, customer, and competitive analysis to inform positioning and prioritization • Serve as a cross‑functional connector, aligning Product, Partnerships, Marketing, Sales, Operations, and Analytics • Define and monitor success metrics post‑launch (adoption, engagement, conversion) and partner with Analytics to surface insights • Continuously refine messaging, segmentation, and activation strategies based on performance data

Role Description This position is posted by Jobgether on behalf of a partner company. We are currently looking for a VP Product Marketing. In this role, you will make a significant impact by shaping the strategic direction of our product marketing initiatives. Your expertise will drive brand awareness and customer engagement across various channels, helping our partner grow its market presence exponentially. You will lead a team, collaborate with cross-functional stakeholders, and enhance the adoption of innovative solutions in the data pipeline space. Your contributions will empower data-driven companies to achieve their analytics goals and position our partner as a leader in the industry. - Own the positioning and messaging of our products to increase pipeline and adoption. - Conduct primary and secondary research to discover user and buyer personas and refine positioning. - Help Sales and Enablement teams to improve sales outcomes through effective objection handling. - Drive customer advocacy to improve adoption, usage, and referrals. - Build and execute go-to-market strategies for new and existing products. - Build and grow the Product Marketing team through hiring and mentoring. Qualifications - 10+ years of experience in Product Marketing. - Experience in building processes about user research and GTM strategy. - Excellent communication skills - verbal and written. - Strong interpersonal skills for cross-functional collaboration. - Ability to understand and solve customer issues empathetically. - Deep understanding of business and market trends. - Experience in driving business impact at a growth-stage startup in a leadership role. Benefits - Competitive salary and performance bonuses. - Flexible work hours with a remote-first culture. - Professional growth opportunities and career development. - Collaborative and inclusive work environment. - Health and wellness benefits. - Opportunity to work with a diverse team across various industries.

Role Description This position is posted by Jobgether on behalf of a partner company. We are currently looking for a VP Product Marketing. In this role, you will make a significant impact by shaping the strategic direction of our product marketing initiatives. Your expertise will drive brand awareness and customer engagement across various channels, helping our partner grow its market presence exponentially. You will lead a team, collaborate with cross-functional stakeholders, and enhance the adoption of innovative solutions in the data pipeline space. Your contributions will empower data-driven companies to achieve their analytics goals and position our partner as a leader in the industry. Accountabilities - Own the positioning and messaging of our products to increase pipeline and adoption. - Conduct primary and secondary research to discover user and buyer personas and refine positioning. - Help Sales and Enablement teams to improve sales outcomes through effective objection handling. - Drive customer advocacy to improve adoption, usage, and referrals. - Build and execute go-to-market strategies for new and existing products. - Build and grow the Product Marketing team through hiring and mentoring. Qualifications - 10+ years of experience in Product Marketing. - Experience in building processes about user research and GTM strategy. - Excellent communication skills - verbal and written. - Strong interpersonal skills for cross-functional collaboration. - Ability to understand and solve customer issues empathetically. - Deep understanding of business and market trends. - Experience in driving business impact at a growth-stage startup in a leadership role. Benefits - Competitive salary and performance bonuses. - Flexible work hours with a remote-first culture. - Professional growth opportunities and career development. - Collaborative and inclusive work environment. - Health and wellness benefits. - Opportunity to work with a diverse team across various industries.

Role Description As the Product Marketing Manager for Transmit Security’s human and non-human Identity Platform, you’ll own the go-to-market (GTM) success of our core identity and agentic AI platforms. Your role sits at the intersection of product innovation and customer impact, where you’ll define how our platform is positioned, messaged, and brought to market—both strategically and tactically. - Own messaging, positioning, competitive differentiation, storytelling, and GTM strategy for Predictive AI, trust, IDV, and human and non-human identity. - Collaborate cross-functionally (Product, Sales Engineering, Demand Gen, etc.) to build buyer use cases, demo narratives, collateral, technical content, and field enablement materials. - Develop buyer-focused assets like technical comparisons, FAQs, data sheets, and enablement docs for technical buyers: CISOs, security architects, product leaders. - Engage with analysts, support submissions to Gartner, Forrester, and contribute insights or surveys for inclusion in thought-leadership reports and research. - Deliver webinars, conference talks, demo architecture, support technical evaluations and POCs with customers and internal teams. - Collect client and field feedback to shape product positioning and roadmap aligned with market needs and GTM strategy. Qualifications - 5–10+ years of experience in B2B SaaS/platform technical marketing, product marketing, product management or relevant/related field or discipline. - Proficiency in storytelling, messaging, architecting demo experiences, developing technical narratives, and communicating to security/technical audiences. - Proven ability to influence technical buyers including CISOs, security architects, and global identity/fraud leaders. - Strong collaborator with product, engineering, marketing, sales, and field teams and a bias toward ownership and execution. Requirements - Experience with analyst relations or contributing to placement in research waves/quadrants. - Expertise in AI, agentic tooling, CIAM, fraud prevention, identity verification, or identity orchestration platforms. - Familiarity with authentication, user management and authorization standards and concepts. - Track record crafting streamlined omnichannel identity experiences in fast-paced enterprise environments. Benefits - Be a key leader in shaping Transmit Security’s channel strategy with top-tier cloud providers. - Work with cutting-edge security technology that is transforming digital identity management. - Competitive compensation, equity, and career growth opportunities. - A collaborative and innovative work culture that values ownership and impact. - The OTE salary range for this position is $180,000 - $200,000. - Individual compensation for this role is determined based on various factors, including but not limited to qualifications, experience, location, and overall business and organizational needs.