Position Overview: We are seeking a highly adaptable and experienced Travel Lead Florist to execute events across the country. This role is ideal for someone who thrives on the road, can operate independently, and maintains exceptional standards in both design and logistics. You will be responsible for leading floral production, managing onsite execution, and ensuring seamless event delivery in a wide range of locations and environments. Weekend availability and extensive travel are required. Key Responsibilities: Event Execution & Onsite Leadership - Lead floral design execution for events nationwide - Manage onsite installations, setups, and breakdowns in diverse venues - Act as the primary onsite lead, ensuring quality, efficiency, and brand standards Remote Planning & Weekly Readiness - Prepare event materials remotely, including printing orders, timelines, and logistics - Coordinate advance shipping, rentals, and supply needs for out-of-state events - Ensure all events are fully organized and production-ready prior to travel Logistics & Travel Coordination - Pack, transport, and manage all event materials and floral products - Coordinate travel schedules, load-ins, and strike timelines - Problem-solve in real time while navigating new venues and cities Studio & Fleet Oversight (When In-House) - Assist with studio organization and readiness between travel schedules - Support vehicle maintenance and ensure travel kits and equipment are stocked - Maintain adherence to all “out-the-door” SOPs prior to departures Supply & Inventory Management - Manage inventory for travel events and ensure accurate packing lists - Communicate supply needs and place orders as needed - Oversee floral product quality from procurement through installation Freelancer & Team Management - Source, manage, and lead freelance florists in various markets - Provide clear direction and uphold quality standards across all teams - Adapt leadership style to different teams and environments Additional Notes: This role is best suited for someone who is detail-oriented, self-sufficient, and energized by travel. The ideal candidate can maintain high production standards while navigating the unpredictability of working on the road.

• Launch and scale ad campaigns to promote the product on our core platform — Meta. • Analyze data, metrics, and test outcomes to make data-driven decisions. • Build and test user behavior hypotheses using performance marketing and CRO tools, and collaborate closely with the Product Marketing Team. • Monitor and analyze EdTech market trends. • Collaborate with the creative production team: suggest new ad creatives and provide feedback on their performance.

Hi! Wir bauen zwei Marken, die Familien sicherer machen: - 12minutes: Online-Erste-Hilfe-Kurse für Baby- und Kindernotfälle. 20.000+ Kund:innen, 4,9 Sterne. - ouchie: stylishe Erste-Hilfe-Sets, zertifizierte Medizinprodukte, für Eltern. 7-stelliger Jahresumsatz, profitabel, ohne Investoren. Jetzt drücken wir aufs Gas, DACH und international. Wir suchen jemanden, der/die hungrig ist, schnell lernt, selbst anpackt und in naher Zukunft mit uns die Firma führen möchte. Aufgaben Du übernimmst Verantwortung im Marketing, denkst in neuen Projekte, priorisierst und skalierst. - Zusammenarbeit mit tollen Creatorn – Briefings, Produktion, Skalierung - CRM, Funnel, Conversion – testen, messen, iterieren - Aufbau von Marktplätze (Amazon) und neue Kanäle (Apotheken, Drogerien) - Zusammenarbeit mit unserer Performance Marketing Managerin - Aufbau neuer Kanäle und Growth Hacks - Cross-Selling zwischen 12minutes und ouchie Qualifikation - Belastbare Erfahrung in Growth Marketing oder DTC/E-Commerce: du hast schon mal eine Brand oder einen Funnel skaliert - Du denkst in CAC, LTV, ROAS – das ist dein Daily Business, nicht Neuland - Du machst Dinge selbst, statt sie zu delegieren - Du willst mehr als nur ausführen, du willst mitgestalten, aufbauen, bist hungrig, ambitioniert und hast kreative Ideen - Sehr gutes Deutsch, gutes Englisch Benefits Was du bekommst - Verantwortung ab Tag 1 - Direkte Zusammenarbeit mit erfahrenen Gründern, die bereits international skaliert haben - Profitables Unternehmen, keine Burn-Story - Beteiligungsmodell on top nach 6 Monaten - Realistische GF-Perspektive, wenn's passt - Remote-first, regelmäßige Treffen - Produkt mit echtem Impact für Familien - Standort: Remote - Modell: Vollzeit oder Teilzeit, beides geht - Start: ab sofort / nach Vereinbarung - Vergütung: Fixum + nach 6 Monaten Beteiligung on top - Über uns: David hat u.a. ArtNight in Europa aufgebaut, war bei Höhle der Löwen, viel Erfahrung im Skalieren von Startups

• Define and build the PLG framework, including the tracking of North Star metrics, identifying 'Aha!' moments, and establishing a rigorous experimentation culture. • Work closely with the Product team to optimize the onboarding flow, reduce Time-to-Value (TTV), and build in-app triggers that drive virality and expansion. • Partner with Marketing to build automated, behavior-based messaging (email, push, in-app) that nudges users toward key activation milestones. • Collaborate with RevOps to ensure our tech stack (e.g., Segment, Mixpanel, HubSpot/Salesforce) captures the right data to trigger sales-assist motions (PQLs) when a self-serve user is ready to upgrade. • Run continuous A/B tests on pricing pages, sign-up flows, and gated content to maximize conversion rates.