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SKELAR

Welcome to SKELAR

Project Marketing Manager

MarketingMarketingFull TimeRemoteSeniorTeam 1,001-5,000Since 2014H1B No SponsorCompany SiteLinkedIn

Location

Ukraine

Posted

58 days ago

Salary

0

Seniority

Senior

3 yrs expUkrainian

Job Description

Project Marketing Manager

SKELAR

• Створювати та тестувати рекламні креативи, знаходити та масштабувати ті, які дають найкращий CPH (Cost Per Hire); • Запуск, оптимізація та масштабування рекламних кампаній у Meta Ads (спочатку, із User Acquisition Manager, далі – самостійно); • Аналізувати результати напрямку, формувати висновки та наступні кроки, презентувати їх команді стейкхолдерів; • Conversion Rate Optimization – створювати та тестувати landing pages, щоб покращувати конверсію у реєстрацію у команді із дизайнером та командою розробки; • Запуск нових каналів залучення вчителів (TikTok) та участь у створенні бренду роботодавця для вчителів.

Job Requirements

  • 2–3+ роки у маркетингу: marketing manager, project/account manager у performance-агенції або схожа роль із глибоким залученням у креативи та paid social;
  • Досвід роботи у проєктах з бюджетами на рекламу від $20k/місяць;
  • Вмієш створювати креативи, що перформлять у Meta / TikTok;
  • Розумієш ключові маркетингові метрики та як вони впливають одна на одну;
  • Маєш досвід CRO: тестував гіпотези на landing page і можеш пояснити, чому вони спрацювали або ні;
  • Розумієш, як працюють Meta, Google, TikTok — їхню логіку оптимізації та вимоги до креативів;

Benefits

  • Медичне страхування та корпоративний лікар

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