Title: Pursuits & Directories Business Development & Marketing Coordinator - Global Location: Miami, Atlanta, Austin, Baltimore, Boston, Chicago, Dallas, Houston, Los Angeles, Minneapolis, New York, Northern Virginia, Philadelphia, Phoenix, Raleigh, San Diego, Seattle, Short Hills, Washington DC, or Wilmington United States Job Description: DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a place you can engage in meaningful work and grow your career. Let's see what we can achieve. Together. Summary As a member of the Business Development's Pursuit team, the Pursuits & Directories Coordinator - Global, has a primary responsibility for collaborating with others to create compelling deliverables that best position the firm to win work. They will support the MBD team when (1) developing best-in-class, client-centric, compliant, and on-time, pitch and introductory material for business development purposes, (2) developing and maintaining business development standard content, (3) maintaining, updating, and navigating a robust experience library, and (4) collaborating with attorneys and colleagues on directory submissions. Location This position can sit in our Miami, Atlanta, Austin, Baltimore, Boston, Chicago, Dallas, Houston, Los Angeles, Minneapolis, New York, Northern Virginia, Philadelphia, Phoenix, Raleigh, San Diego, Seattle, Short Hills, Washington DC, or Wilmington office and offers a hybrid work schedule. Responsibilities - Supports team throughout the pitch and proposal response lifecycle including but not limited to tracking opportunities; developing project plans; scheduling kick-off calls with lawyers and colleagues; gathering and drafting relevant content; and ensuring high quality/error free proposals are submitted. - Creates initial pitch and proposal drafts, and update drafts based on attorney & colleague input in alignment with best practices. - Participates in conversations with attorney teams and MBD colleagues to identify win themes and leverages client research to tailor pitches, proposals and directories to differentiate DLA Piper from its competitors with clearly articulated value propositions. - Aids in follow-up on opportunities to ascertain win/loss status. - Supports maintenance of standard materials in conjunction with BD and Marketing colleagues, ensuring materials are updated consistently post-pitches. - Utilizes and instills discipline in AI among teams to improve both process and content creation. - Drafts, edits, formats and reviews proposal documents and ensures the final submission adheres to requirements. - Prepares unique content and graphics to be used to enhance proposal and pitch meeting documents are compelling. - Shares ideas to identify creative new ways to enhance proposal and presentation products. - Works with groups to ensure the experience standard content is accurate and updated. - Provides tailored and formatted experience lists and/or facilitates curated self-service lists. - Works with relevant stakeholders on initial drafts of Chambers and Legal 500 directory submissions and coordinates on the project management of process. - Other duties as assigned. Desired Skills Excellent writing, editing and proofreading skills. Must have database experience and knowledge of management systems and presentation software. General understanding of the role of business development within a law firm environment. Demonstrated experience managing multiple projects under tight deadlines. Must have strong strategic thinking and problem-solving capabilities, as well as solid judgment and decision-making abilities. Ability to recommend and implement solutions. Ability to maintain collaborative relationships with team members, marketing professionals, attorneys, pricing staff and others. Growth-mindset and team-oriented to contribute to overall department projects and needs. Preferred Skills - Bilingual Fluent in Spanish. Minimum Education - High School Diploma or GED. Preferred Education - Bachelor's Degree in Marketing, Communication, or related discipline. Minimum Years of Experience - 2 years' project/production experience to include management of pitches & proposals in a professional services environment. Essential Job Expectations While the specific job requirements of a DLA Piper position may vary depending upon scope of the job and area of specialty, there are certain universal requirements that are expected of all DLA Piper employees, which include but are not limited to: - Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties. - Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner. - Provide timely, accurate, and quality work product. - Successfully meet deadlines, expectations, and perform work duties as required. - Foster positive work relationships. - Comply with all firm policies and practices. - Engage in both physical and sedentary activity, such as (a) working at a computer for extended periods of time, including on-screen reading and typing; (b) participating in digital/virtual conference calls; (c) participating in meetings as needed. - Ability to work under pressure and manage competing demands in a fast-paced environment. - Perform all other duties, tasks or projects as assigned. Our employees are expected to embrace and uphold our firm values as a part of our DLA Piper culture. We are committed to excellence in how we represent our clients and develop our people. Physical Demands Sedentary work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met. Work Environment The individual selected for this position may have the opportunity for a hybrid work arrangement comprised of remote and in-office work, the requirement for which will be determined in coordination with the hiring manager or supervisor and may be modified in the firm's discretion in the future. Disclaimer The purpose of this job description is to provide a concise statement of the work elements and to organize and present the information in a standardized way. It is not intended to describe all the elements of the work that may be performed by every individual in this classification, nor should it serve as the sole criteria for personnel decisions and actions. The job duties, requirements, and expectations for this position may be modified at the Firm's discretion at any time. This job description does not change the at-will nature of employment. No immigration sponsorship is available for this position. The firm's expected hiring range for this position is $30.98 - $46.33 per hour depending on the candidate's geographic market location. Non-exempt positions will be paid on an hourly basis and paid overtime in accordance with applicable laws. The compensation offered for employment will also be dependent on other factors including the candidate's experience, skills, educational and professional background, and overall qualifications. We offer a comprehensive package of benefits including medical/dental/vision insurance, and 401(k). DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Job applicant poster viewing center.

Title: Manager, Digital Marketing Location: LB OH Corp Office-LaneBryant-New Albany, OH 43054 Job Description: About us Our founder, Lena Bryant didn't set out to change fashion forever, but that's exactly what she did. 120 years later, Lane Bryant remains the iconic plus-size brand. Empowering women is kind of our thing. Our inclusive community of customers and associates champions the acceptance of all sizes, shapes, and people. If you believe in the power of clothes to create confidence and empower self-expression, you'll be at home here. About the role The Manager, Digital Marketing will be responsible for supporting all retention programs and owning all email & SMS/MMS messaging marketing planning, development, approval and deployment processes for our Direct-To-Consumer channels. This role will maintain and expand upon our existing email & SMS/MMS messaging marketing strategy with a focus on increased segmentation, personalization, relevancy and qualified email and SMS database acquisition. In addition, this role will act as the lynchpin between internal and external e-commerce, marketing and analytics stakeholders. They will be a key contributor to driving online and store sales via email, SMS/MMS, growing retention and increasing customer lifetime value. This individual will be customer-obsessed and drive a customer-first expansion and execution of existing batch, trigger and lifecycle email and SMS/MMS messaging marketing strategies to drive revenue through customer acquisition and repeat purchase of our products. Iterative testing & optimization excites and drives your decision making. You’re also a self-driven and curious person, who enjoys problem solving and prioritizing resources & projects based on impact to business goals and expanding customer loyalty. Cross-functional communication between E-commerce, Creative, Brand, Merchandising, Credit/Loyalty, Social and Stores teams is also a critical aspect of this role. The impact you can have Channel Ownership: - Seamlessly executes: process workflow, asset delivery, approval, QA, etc. of retention marketing programs with key focus on email (75%) and SMS/MMS (25%). - Manages a team of 3 and vendor partners to deadlines, works with digital merchants and site team to optimize landing pages, tests campaigns, reports on campaign performance. - Manages vendor partnerships and oversees campaigns from start to end, including ideation, briefing team members, implementation, deployment, A/B testing, optimization, monitoring, reporting and analysis. - Works alongside the designers to ensure creative is customer-centric, meets brand standards and achieves the business goal. Direct to Consumer Email & Mobile Marketing: - Manage the email process workflow by developing and overseeing the email calendar with the E-commerce and Marketing teams across Lane Bryant - Ensuring timely completion of creative & technical briefs. - Collaborating with the Creative, Brand and E-commerce teams on content. - Oversee QA email assets across Email & Mobile - Enhance segmentation and personalization strategy through testing, results, and analysis. - Manage and enhance our Lifecycle & Trigger programs by refreshing creative, subject lines, and testing as well as adding additional programs to support company goals. - Conduct multivariate tests of customer segmentation, copy/subject lines, time of send, content, landing pages and channel and activate on learnings to optimize campaign performance, customer value and retention. Analytics & Reporting: - Continuously monitors channel performance and ensures that campaigns meet or exceed KPI’s, including quality traffic by channel. - Use web & internal analytic tools to identify marketing, customer and product opportunities. - Provide input on site usability and conversion KPIs. - Participate in the cross-flow of results and best practices with the broader Marketing and Digital teams in a timely and actionable format. - Works with the Marketing and E-commerce teams to identify customer-centric insights and execute customer retention programs across our online and offline businesses. - Works closely with the Analytics and Digital teams as well as vendor partners to analyze findings, identify trends and recommend a course of action for future CRM initiatives. - Identify trends and track competitors (best-in-class e-commerce retailers) in partnership with Director, CRM, Credit & Loyalty as well as Director, Digital Analytics & Optimization to inform digital testing roadmap. - Reports back on creative results to inform future design iterations. You’ll bring to the role - Creative and innovative manager with the ability to implement complex digital projects - 7+ years of experience, with experience leading and managing a digital team, including oversite of Sr Specialist, specialist, and coordinator roles, in a multi-channel environment leading email and SMS/MMS programs - Prior experience in working with an email service provider, managing daily email campaigns and reporting on results is required - Proficient in email and SMS/MMS fundamentals: CAN-SPAM requirements, segmentation, performance metrics, program & customer health metrics, etc. - Understanding of HTML and email design best practices across desktop, mobile and tablet - Results-driven with exceptional detail and knowledge around metrics and ROI analysis - Demonstrated success in managing high volume integrated email marketing programs for consumer audiences - Knowledge of Analytics Systems ie. Adobe, PowerBI, Microstrategy, etc. - Exceptional analytical, conceptual, and problem-solving abilities - Exceptional writing and communication skills - Self-starter with a strong bias for action - Hands-on, analytical and capable in a fast-paced environment - Collaborative team player with strong influence and ability to understand multiple points of view - Data driven with knowledge across CRM, modeling and segmentation approaches and resources - BA/BS in Marketing, Business, or related major; MBA a plus Benefits - You will be eligible to receive a merchandise discount at select KnitWell Group brands, subject to each brand’s discount policies. - Support for your individual development plus opportunities for career mobility within our family of brands. - A culture of giving back – local volunteer opportunities, annual donation and volunteer match to eligible nonprofit organizations, and philanthropic activities to support our communities.* - Medical, dental, vision insurance & 401(K).* - Employee Assistance Program (EAP). - Time off – paid time off & holidays.* *Any job offer will consider factors such your qualifications, relevant experience, and skills. Eligibility of certain benefits and associate programs are subject to employment type and role. - Hybrid: This position works in a hybrid model, with required days worked in the Lane Bryant office location in New Albany, OH as defined by business needs. Applicants to this position must be authorized to work for any employer in the US without sponsorship. We are not providing sponsorship for this position. #LI-AP1 Location: LB OH Corp Office-LaneBryant-New Albany, OH 43054 Position Type: Regular/Full time Equal Employment Opportunity The Company is an equal opportunity employer and welcomes applications from diverse candidates. Hiring decisions are based upon a candidate's qualifications as they relate to the requirements of the position under consideration and are made without regard to sex (including pregnancy), race, color, national origin, religion, age, disability, genetic information, military status, sexual orientation, gender identity, or any other category protected by applicable law. The Company is committed to providing reasonable accommodations for job applicants with disabilities.

• Develop a deep understanding of each client’s business goals. • Create and implement data-driven digital strategies (SEO, Paid Search, Programmatic Display, Social Advertising) that align with client objectives. • Monitor and analyze performance metrics, providing actionable insights to enhance results. • Act as a trusted consultant and advisor, helping clients maximize their digital marketing ROI. • Conduct regular performance reviews to track and improve product effectiveness. • Audit campaign performance, ensuring execution aligns with the overall strategy and industry best practices. • Build and maintain trusted relationships with franchise clients. • Identify and execute expansion opportunities within the client portfolio. • Ensure accurate and timely updates within internal systems. • Provide engaging and interactive training to franchisee personnel on Enspire for Enterprise’s product suite.

• Owns the end-to-end strategy, execution, and optimization of paid search campaigns across Google Ads, Microsoft Ads, and YouTube. • Manages campaigns directly in platform on a daily basis, including keyword strategy, bid management, audience targeting, ad copy testing, and budget allocation. • Develops and executes full-funnel paid search strategies aligned to marketing priorities, product focus areas, and pipeline targets. • Continuously monitors and optimizes campaign performance to improve key metrics including CPL, CTR, CVR, impression share, ROAS, and pipeline contribution. • Conducts ongoing keyword research, competitive analysis, and search query mining to identify growth opportunities and eliminate inefficiencies. • Partners closely with Demand Generation, Product Marketing, and Creative teams to align messaging, offers, and landing pages to campaign objectives. • Collaborates with Marketing Operations and Web teams to ensure accurate tracking, attribution, and conversion rate optimization. • Manages in-platform budgets to ensure accurate pacing and efficient allocation of spend across campaigns, products, and markets. • Leads testing strategies across ad copy, landing pages, bidding strategies, and audience segmentation to drive continuous performance improvement. • Provides regular reporting and performance insights to stakeholders and translates campaign data into actionable recommendations. • Evaluates and tests emerging search and AI-driven advertising formats, including new placements within generative and AI-powered search experiences, and makes recommendations on scalable opportunities. • Stays current on platform updates, automation advancements, and search best practices, proactively recommends innovation opportunities, and supports additional digital marketing initiatives as needed.