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Copywriter
Location
California
Posted
123 days ago
Salary
$155K - $165K / year
Seniority
Senior
Job Description
Copywriter
suki.
• Act as the guardian and primary architect of the Suki brand voice. You will refine, expand, and enforce Tone of Voice (TOV) guidelines to ensure consistency across all touchpoints. • Partner with the Head of Creative and design counterparts to develop copy strategies that align with broader marketing goals. • Maintain and update the brand style guide, creating clear frameworks for how Suki speaks to different audiences. • Concept and write compelling copy for integrated 360° marketing campaigns, including taglines, manifestos, video scripts, and OOH (Out of Home) advertising. • Write clear, conversion-focused copy for the Suki website, landing pages, and product interfaces (UX writing), ensuring SEO best practices are met without sacrificing personality. • Develop engaging captions, scripts for short-form video, and asset copy for LinkedIn, YouTube and other platforms. • Write copy for paid ads (social and search) that drives clicks and conversions. • Collaborate closely with designers, product marketers, and social media managers to ensure visual and verbal elements work in harmony. • Translate complex product features into simple, human-centric benefits. • Manage multiple projects simultaneously, meeting deadlines in a fast-paced environment.
Job Requirements
- 3-5+ years of experience as a copywriter in an agency or in-house creative team.
- A strong portfolio demonstrating a range of work—from social headlines to long-form storytelling and brand strategy work.
- You understand why you are writing what you are writing. You can explain the strategy behind your creative choices.
- Impeccable command of the English language, with a sharp eye for proofreading and editing.
- The ability to toggle between different tones (e.g., educational vs. promotional) while maintaining the core Suki personality.
- Proficiency in collaborative tools (Figma, Asana, Google Suite).
Benefits
- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
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