• You take strategic and operational responsibility for the marketing of our clients. • You develop marketing strategies across content, performance, networking, and cold outreach. • You manage campaigns on LinkedIn and Meta. • You brief and lead external specialists. • You sit with our clients at the table—on equal footing, not just responding on demand. • Your measure of success is not clicks or impressions, but qualified leads and revenue growth.

Department: Sales &  Marketing Reports To: CEO Location: Remote Employment Type: Full-Time 9:00am-5:00pm PST We’re currently hiring a Sales & Marketing Growth Manager for one of our clients, where the role will take full ownership of both marketing and sales functions. This position is critical in building and driving the company’s go-to-market engine—leading integrated strategies across brand visibility, lead generation, pipeline growth, and sales conversion. The goal is to ensure a seamless, data-driven customer journey from awareness to closed sale, optimized for scalability. Role Overview You will be responsible for aligning marketing and sales efforts into a cohesive growth engine. This includes overseeing digital marketing initiatives, managing SDR performance, and continuously optimizing the customer journey using data and automation. Key Responsibilities Marketing Leadership - Own and execute the company’s marketing strategy across digital, brand, and content domains. - Develop and manage SEO strategies and backlink initiatives to improve search visibility. - Lead content creation across blogs, newsletters, case studies, and other inbound channels. - Drive social media presence with a focus on executive whispering via LinkedIn and related platforms. - Launch and optimize lead generation funnels through digital and outbound tactics. - Oversee targeted email campaigns, phone call scripts, and SMS workflows. - Supervise marketing design, branding consistency, and creative direction across channels. Sales Enablement and Management - Manage a team of Sales Development Representatives (SDRs), guiding efforts from prospecting to closing. - Oversee outbound and inbound sales strategies and performance. - Implement and maintain CRM systems to ensure a high-conversion sales process. - Map and improve the entire customer journey from lead to client success and monitor all KPI’s with month over month improvements. - Ensure sales targets are met or exceeded through rigorous pipeline management and training. Growth and Operations - Integrate marketing and sales efforts to ensure consistent messaging and ROI measurement. - Use data analytics and reporting tools to inform decisions and identify growth opportunities. - Continuously refine customer personas, messaging, and campaign targeting. - Collaborate cross-functionally with product, operations, and executive teams to align GTM strategy.

• Planning, implementation and optimization of growth initiatives across marketing channels • Maximizing channel performance • Managing agency partners • Developing and optimizing email and automation flows • Preparing weekly performance reports with insights and recommendations • Monitoring the market and testing new channels

• Maintain a high-velocity campaign calendar, responsible for building and deploying multiple campaigns weekly across various user segments • Manage and implement growth campaigns and A/B tests across all client communications (email, SMS, push notifications) using Iterable • Take over ownership of ongoing campaigns we currently have in market • Own all core aspects of email campaign production (design, HTML/CSS adjustments, building complex user segments, setting up journey logic, and being a master QA-er) • Contribute to hitting revenue and KPI targets • Prepare data reports and analysis of all campaign results used by departments across the company • Work with Operations, Customer Success, Marketing, and Product to support the business with everything they need to generate value from growth campaigns • Serve as the go-to technical expert for our campaign execution platform (Iterable), understanding its nuances to ensure flawless deployment