• Identify and qualify potential leads through various channels, including outbound calls, emails, and social media platforms. • Conduct preliminary research and needs analysis to understand customers’ requirements and tailor sales strategies accordingly. • Effectively communicate product features, benefits, and value propositions to prospects to generate interest and secure sales appointments. • Actively follow up with leads and prospects to nurture relationships. • Meet or exceed monthly and quarterly targets for sales qualified leads and booked demos to effectively build a sales pipeline. • Collaborate with the sales team to develop and execute sales campaigns, promotions, and initiatives to maximize sales potential. • Utilize CRM software to track and manage sales activities, document customer interactions, and provide accurate sales forecasts. • Stay up to date with industry trends, market conditions, and competitors’ offerings to effectively position our products or services. • Continuously develop sales skills and product knowledge through training, workshops, and self-learning to enhance sales performance.

• Develop and implement a targeted business development strategy focused on healthcare organizations, including hospitals, clinics, and revenue cycle management firms. • Identify potential clients and present tailored solutions to address their revenue cycle challenges, including technology implementations, workflow optimizations, and IT support. • Leverage knowledge of healthcare revenue cycle processes—such as billing, coding, claims, and reimbursement—to position T2 Tech as a trusted partner. • Build and maintain strong relationships with healthcare executives, including CFOs, CIOs, and Revenue Cycle Directors. • Monitor industry trends, regulatory changes, and competitive dynamics to inform strategic decision-making. • Collaborate with internal technical and consulting teams to develop comprehensive proposals and client presentations. • Achieve or exceed sales targets by closing new business deals and growing existing client accounts. • Partner with delivery teams to ensure client expectations are met and projects are successfully executed.

• Lead a team in managing strategic partner account, building executive-level relationships within the defined set of accounts and driving business through multiple lines of solution sales • Coach and manage team members, setting clear quarterly and annual business goals, utilizing Salesforce and other business tools to manage and track progress of team members' goals • Focus on the continuous improvement of the team, identifying the need for ongoing training, and provide recommendations to management • Develop and implement a comprehensive sales strategy for assigned strategic accounts, aligning it with our overall business objectives and leveraging market trends • Cultivate and nurture key accounts, strategic partners, channel partners, and influential stakeholders within the commercial and enterprise sectors, fostering lasting relationships that drive business growth • Develop accurate sales forecasts and regular reports, providing valuable insights on sales performance, pipeline, and market trends to the leadership team • Promote, train, and sell MSI’s products and services through direct customer contact within the assigned geographic territory and accounts • Work with Global Sales Team members to execute and complete business plans for assigned accounts • Work to identify new markets, partnering opportunities with accounts, new business plans, and objectives • Other duties as assigned

• Develop and maintain an expert level of knowledge regarding all products, services, infrastructure, and operations of the Company to achieve optimal insight into the Company’s product development, capabilities, support, and functionality requirements; • Lead, and be ultimately responsible for the execution of business development, ongoing business expansion (i.e., cross-sell and up-sell), and successful handoff of newly developed or expanded business to appropriate implementation personnel in such a fashion as to achieve corporate targets of market penetration, revenue and margin metrics, client satisfaction, product and client diversification, and ongoing compliance with regulatory, quality, accreditation, delegation, and contractual requirements of Company products and services; • Lead and foster the development of Inovalon’s business development efforts and personnel, including the staffing, coaching, and development of such business development personnel: in-market, office-based, support, and administrative staff; • Support the tracking and reporting (of pipelines, success rates, costs, financial performance, etc.) pertaining to the Company’s business development efforts in a timely, accurate, and comprehensive fashion; • Coordinate with all resources and personnel necessary to ultimately achieve (and ideally exceed) Company targets for market penetration, revenue and margin metrics, client satisfaction, product and client diversification, and ongoing compliance with regulatory, quality, accreditation, delegation, and contractual requirements of Company products and services; • Participate with Company leadership in the strategic development of initiatives to identify product and system enhancements which may improve client appeal, process flow, and overall Company business function, industry reputation, and financial performance.