Trafilea Tech E-commerce Group logo
Trafilea Tech E-commerce Group

Life-Changing Brands

Growth Marketer – Ad Networks, CRO Focus

Conversion Rate OptimizerConversion Rate OptimizerFull TimeRemoteMid LevelTeam 201-500H1B No SponsorCompany SiteLinkedIn

Location

Uruguay

Posted

107 days ago

Salary

0

Seniority

Mid Level

Bachelor Degree2 yrs expEnglishUnity

Job Description

Growth Marketer – Ad Networks, CRO Focus

Trafilea Tech E-commerce Group

• Launch and scale high-performing campaigns across AppLovin, Unity, Taboola, and other non-social ad networks. • Own budgeting, bidding, and testing to optimize efficiency and profitability. • Run structured experiments across placements, creatives, and funnels — analyzing and iterating fast. • Expand and diversify traffic sources beyond traditional paid social. • Design and analyze A/B and multivariate tests across landing and checkout flows. • Optimize for profit per visitor, balancing CVR, AOV, and margins. • Apply CRO levers — urgency, social proof, pricing, personalization — to boost conversion. • Lead creative decisions with data and conversion psychology. • Identify winning hooks and formats while anticipating fatigue. • Collaborate with creative teams to deliver high-impact, scalable assets. • Analyze performance dashboards to pinpoint growth levers and bottlenecks. • Share insights and next steps across teams. • Balance short-term results with long-term, profitable growth.

Job Requirements

  • 2+ years of experience in performance marketing and growth experimentation.
  • Proven experience managing campaigns across ad networks, native platforms, or programmatic environments.
  • Deep understanding of CRO methodologies, statistical significance, and A/B testing frameworks.
  • Strong analytical and problem-solving skills; fluency in Excel/Sheets, Looker Studio, or equivalent.
  • Sharp grasp of consumer behavior, pricing psychology, and messaging that converts.
  • Excellent communication skills — able to translate data into insight and strategy.
  • Growth mindset — experimental, curious, data-obsessed, and resilient under uncertainty.
  • Background in engineering, data science, marketing, or economics is a plus.

Benefits

  • 100% Remote
  • USD competitive salary
  • paid time off
  • and more

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